At a Glance
- Tasks: Manage and develop brand presence across social media platforms like TikTok and Instagram.
- Company: Join a leading player in the medical aesthetics industry with a dynamic team.
- Benefits: Competitive salary, creative freedom, and opportunities for professional growth.
- Other info: Exciting role with a focus on innovative campaigns and influencer collaborations.
- Why this job: Shape brand strategies and make an impact in the fast-paced beauty and healthcare market.
- Qualifications: Bachelor’s degree and 3-5 years of experience in brand marketing.
The predicted salary is between 40000 - 55000 € per year.
Job Responsibilities
- Develop and manage the brand’s multi-platform media ecosystem, including but not limited to Xiaohongshu, Instagram, TikTok, WeChat and other emerging channels.
- Coordinate with sales and clinical teams to gather authentic content materials, support video production/editing, schedule compliant publishing, and monitor engagement metrics.
- Lead integrated marketing campaigns across both B2B and B2C channels, ensuring full compliance with HSA, MOH Healthcare Services Regulations and SCAP.
- Plan and execute marketing and branding initiatives, including professional presentation decks, event materials, campaign assets, and KOL/influencer collaborations.
- Support the formulation and execution of data-driven marketing strategies, with focus on ROI measurement, audience insights, and brand positioning in the competitive Singapore medical aesthetics market.
- Manage internal marketing communications, content planning, copy writing, and internal social media posting to align teams with brand voice and regulatory standards.
Job Requirements
- Bachelor’s degree or above in Advertising, Marketing, Design, Business, or related disciplines.
- Minimum 3–5 years of relevant experience in brand marketing in medical aesthetics, beauty, healthcare devices, or pharmaceutical industries. Brand-side or agency experience in Singapore/Asia market is highly advantageous.
- Proven experience in event planning and execution; strong capabilities in multi-channel media operations and integrated marketing communications; familiarity with both traditional PR and digital/new media marketing strategies; strong project management and coordination skills.
- Existing media, KOL or influencer network is an advantage.
Brand Manager employer: SINOBIOM (SINGAPORE) PTE. LTD.
As a Brand Manager in our dynamic team, you will thrive in a vibrant work culture that champions creativity and innovation within the fast-paced medical aesthetics sector in Singapore. We offer competitive benefits, opportunities for professional growth, and a collaborative environment where your contributions directly impact our brand's success across multiple platforms. Join us to be part of a forward-thinking company that values your expertise and fosters your career development.
Contact Detail:
SINOBIOM (SINGAPORE) PTE. LTD. Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Brand Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who are already working in brand management or related fields. A friendly chat can lead to insider info about job openings that aren't even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past campaigns and projects. Use platforms like Instagram or TikTok to demonstrate your creativity and understanding of multi-platform media ecosystems. This will make you stand out when applying through our website.
✨Tip Number 3
Prepare for interviews by researching the company’s brand voice and recent campaigns. Be ready to discuss how you can contribute to their marketing strategies, especially in the medical aesthetics space. We love candidates who come prepared!
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. Plus, it shows your enthusiasm for the role. Remember, we appreciate candidates who take initiative!
We think you need these skills to ace Brand Manager
Some tips for your application 🫡
Show Off Your Brand Savvy:When you're crafting your application, make sure to highlight your experience in managing multi-platform media ecosystems. We want to see how you've successfully navigated channels like Instagram and TikTok, so don’t hold back on those examples!
Be Data-Driven:We love a good number! In your application, share how you've used data to drive marketing strategies and measure ROI. This shows us you’re not just creative but also strategic in your approach.
Tailor Your Content:Make your application stand out by tailoring your content to our brand voice and the specifics of the role. Use language that resonates with the medical aesthetics market and reflects your understanding of compliance in marketing.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to keep track of your application and ensures you get all the latest updates from us. Plus, it shows you’re keen on joining the StudySmarter team!
How to prepare for a job interview at SINOBIOM (SINGAPORE) PTE. LTD.
✨Know Your Platforms
Familiarise yourself with the specific social media platforms mentioned in the job description, like Xiaohongshu, Instagram, and TikTok. Be ready to discuss how you would leverage these channels for brand engagement and what strategies you think would work best for each.
✨Showcase Your Campaign Experience
Prepare examples of integrated marketing campaigns you've led or contributed to, especially in the medical aesthetics or healthcare sectors. Highlight your role, the challenges faced, and the results achieved, focusing on ROI and audience insights.
✨Understand Compliance Regulations
Brush up on the HSA, MOH Healthcare Services Regulations, and SCAP guidelines. Being able to discuss how you ensure compliance in your marketing strategies will show that you’re not just creative but also responsible and knowledgeable about industry standards.
✨Bring Your Network
If you have existing connections with media, KOLs, or influencers, be sure to mention them during the interview. Discuss how these relationships can benefit the brand and enhance marketing efforts, demonstrating your proactive approach to building partnerships.
