YouTube Channel Manager

ABOUT US

Sing King is on a mission to delight millions of singers around the world through our portfolio of games and singing experiences across multiple platforms.

Our successful flagship YouTube channel welcomes over 13.5 million subscribers and 25 million unique viewers each month, and along with our latest Mobile Game release we are continuing to build innovative and exciting products that spread joy to singers wherever and whenever they sing.

We are a team of music lovers, game enthusiasts and entrepreneurial spirits. We are passionate about our vibrant and growing community of global singing fans. This is a unique opportunity to play a key role in the growth of an ambitious, nimble and fast-growing game and music entertainment business. Join us!

THE ROLE

As our full-time Youtube Channel Manager you will help envision and execute a strategy that maintains our position as the number 1 karaoke destination on YouTube, delivering the best content to singers across the world.

This role would suit an experienced YouTube Channel Manager with the smarts and savvy to seamlessly blend data analytics, trends and intuition to drive channel growth and content performance. Working cross-functionally with Growth, Content Production and Community you’ll be part of a high-growth team, working with key partners and owning content research and planning to maximise the impact and potential of the Sing King YouTube channel.

As YouTube’s Channel Manager you will have:

• YouTube Expertise – You’ll have a minimum of 2 years experience owning and operating a successful YouTube Channel before, and therefore be extremely comfortable with YouTube Studio and analytics platforms such as Tubular Labs as well as being dialled into the YouTube ecosystem at large, understanding the need to be proactively up to date with features, trends and formats.

• Fluency with Data – You’re well versed with YouTube Studio, Google Sheets, Excel, and data visualisation tools such as Looker and Tableau. You’re also able to dive a bit deeper under the surface, utilising basic SQL and querying platform data from multiple sources. If you have hands-on experience with cloud platforms, even better.

• Basic image, copywriting and video editing skills – You’re competent with tools such as Adobe Premiere Pro and Photoshop for video titles, thumbnails, descriptions, metadata, and community posts.

• Project Management and Communication – You’re as comfortable managing multiple projects and work streams as you are managing stakeholder expectations, even when things aren’t going to plan.
• Passion – you have love for karaoke, music, and/or the broader digital entertainment ecosystem.

We operate a hybrid working policy at Sing King and expect a balance of office and home working for this role.

We offer a competitive salary and benefits package.

Sing King is committed to building a diverse and inclusive team and strives to create an environment where everyone feels they belong. We welcome applications from people of all backgrounds, experiences, and identities. If this role interests you, we encourage you to apply—even if your experience doesn’t align perfectly with every requirement.