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For Companies At a Glance
- Tasks: Lead and optimise paid media campaigns across social and search platforms.
- Company: Join SINE Digital, a global leader in media and technology for live entertainment.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Why this job: Make an impact in the vibrant world of live entertainment marketing.
- Qualifications: Experience in paid media management and strong leadership skills.
- Other info: Dynamic team environment with a focus on innovation and collaboration.
The predicted salary is between 36000 - 60000 £ per year.
About Us
SINE Digital is a global leader in media, technology, and insights for the live entertainment industry. With offices in London and New York, we partner with world-class cultural institutions and global brands to drive digital and AI transformation, delivering data-led marketing strategies that maximise ticket sales, elevate brand awareness, and deepen audience engagement. Our clients include many of the most iconic productions in the West End and on Broadway, alongside some of the world's foremost cultural organisations such as The Royal Ballet & Opera, Nederlander Theatres, LW Theatres, LW Tickets, and The Royal Court.
About The Role
The Senior Paid Media Manager sits within the Paid Media team and plays a senior role in delivering high-quality performance media across Paid Social and Paid Search. This role combines strong hands-on delivery with people leadership. You will lead paid media activity across platforms including Meta, TikTok, Google Ads, Reddit, Snapchat, Pinterest, and Microsoft Ads. You will line-manage Paid Media Executives and work closely with other Senior Managers to support learning and development, set clear standards, promote innovation and knowledge sharing, and foster a positive and cohesive team environment. You will also work closely with the Head of Media Strategy and the Paid Media Director within your client group to deliver against wider team and client objectives, ensuring activity is aligned with agreed strategy, best practice, and business goals.
Responsibilities
- Lead end-to-end campaign setup, optimisation, and reporting across search and social platforms.
- Take ownership of paid social and paid search strategy across your client portfolio, ensuring activity aligns with client KPIs, budgets, and wider objectives.
- Plan, execute and report on activity across paid social and paid search.
- Conduct audience, keyword, creative, and competitor analysis to inform channel planning and optimisation.
- Develop integrated cross-channel media plans in collaboration with paid media specialists and senior team members.
- Translate platform and third-party analytics into clear insights and actionable recommendations.
- Champion efficient and scalable ways of working, driving streamlined practices and processes.
- Promote the practical use of automation, AI, and testing frameworks to improve performance and efficiency.
- Stay up to date with platform updates, new features, and betas, sharing relevant learnings with the paid media team.
Senior Paid Media Manager (Paid Search & Social) in London employer: SINE Digital
Contact Detail:
SINE Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Paid Media Manager (Paid Search & Social) in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past campaigns and successes in paid media. This will give you an edge during interviews and help you stand out from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company and its clients. Understand their brand voice and recent campaigns, so you can tailor your answers and demonstrate how you can contribute to their goals.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for talented individuals like you. Plus, it shows your genuine interest in joining our team at SINE Digital.
We think you need these skills to ace Senior Paid Media Manager (Paid Search & Social) in London
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the role shine through! We want to see that you’re genuinely excited about the opportunity to work in paid media and how it aligns with your career goals.
Tailor Your CV: Make sure your CV is tailored to the Senior Paid Media Manager role. Highlight relevant experience in campaign management, strategy, and any leadership roles you've held. We love seeing how your skills match what we’re looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you’re the perfect fit for our team. Be specific about your achievements in paid search and social, and don’t forget to mention how you can contribute to our clients’ success!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join our team at SINE Digital!
How to prepare for a job interview at SINE Digital
✨Know Your Platforms Inside Out
Make sure you’re well-versed in the platforms mentioned in the job description, like Meta, TikTok, and Google Ads. Familiarise yourself with their latest features and best practices, as this will show your passion and expertise during the interview.
✨Showcase Your Campaign Successes
Prepare to discuss specific campaigns you've managed in the past. Highlight the strategies you used, the results achieved, and how they align with client KPIs. This will demonstrate your hands-on experience and ability to drive performance.
✨Emphasise Leadership Skills
Since this role involves line-managing Paid Media Executives, be ready to talk about your leadership style. Share examples of how you've supported team development, fostered collaboration, and promoted a positive work environment.
✨Stay Ahead of Industry Trends
Research current trends in paid media and digital marketing, especially in the live entertainment sector. Being able to discuss these trends and how they could impact SINE Digital’s strategies will show that you’re proactive and forward-thinking.
