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- Tasks: Support the EBD team in market analysis and develop marketing strategies.
- Company: Join a dynamic company focused on innovative brand management and market growth.
- Benefits: Enjoy flexible working options and opportunities for professional development.
- Why this job: Be part of a collaborative culture that values creativity and real-world impact.
- Qualifications: Strong communication skills and a passion for marketing are essential.
- Other info: Engage with industry leaders and gain hands-on experience in brand management.
The predicted salary is between 28800 - 48000 £ per year.
The Brand Manager supports the EBD team in increasing market share of existing products as well as in the development of direct marketing strategies (off and online), creating marketing materials and marketing kits, with support from the Head of Marketing. It is also responsible for spending time in the market to learn and understand the problems of market participants, document them, assess them, and communicate their results to the rest of the sales and marketing teams.
Main abilities include excellent communication skills and great people skills. With colleagues and contact partners from the EBD team, define product requirements based on market facts and real-world scenarios. Work out a plan and carry out a successful Go-to-Market strategy together with other marketing teams.
Responsibilities:
- Support global EBD team in the creation of strategic decision proposals based on all market facts, results of analyses (competitor, SWOT, target segments etc.), evaluations (KPIs), and product launch activities with marketing activities.
- Support global EBD team in the creation of marketing tools and materials (benefit arguments and sales arguments for the target segments).
- Support the global EBD sales team with customer presentations and customer requirements.
- Development and implementation of strong pre-launch and launch programmes/campaigns.
- Arrange different customer events together with the global EBD sales team.
- Support global EBD team in brand building via content creation for specific consumer life stages.
- Collaborate with other brand managers in maintaining plan integration and ensuring the overall achievement of product objectives.
- Monitor competition, promotional activities, and market trends.
- Close cooperation with the digital department on coordination of content and activities online.
- Liaise with PR agency to ensure regular press coverage, clinic support, KOL development, and video content.
- Update monthly report with recent marketing/training activity.
- Engage in regular contact with KOLs/trainers/product ambassadors.
Global Brand Manager employer: Sinclair
Contact Detail:
Sinclair Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Brand Manager
✨Tip Number 1
Familiarise yourself with the latest trends in global branding and marketing strategies. Understanding current market dynamics will help you engage in meaningful conversations during interviews and demonstrate your knowledge of the industry.
✨Tip Number 2
Network with professionals in the field of brand management. Attend industry events, webinars, or join relevant online communities to connect with others who can provide insights or even refer you to opportunities at StudySmarter.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing campaigns you've been involved in. Highlight your role in developing strategies, creating marketing materials, and collaborating with teams to showcase your hands-on experience.
✨Tip Number 4
Stay updated on our products and services at StudySmarter. Being knowledgeable about what we offer will allow you to tailor your discussions around how you can contribute to our brand's growth and success.
We think you need these skills to ace Global Brand Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand management and marketing strategies. Use specific examples that demonstrate your ability to increase market share and develop successful campaigns.
Craft a Compelling Cover Letter: In your cover letter, express your passion for brand management and how your skills align with the responsibilities outlined in the job description. Mention your communication skills and experience working with cross-functional teams.
Showcase Market Understanding: Demonstrate your understanding of market trends and consumer behaviour in your application. Include any relevant research or insights you've gathered that could benefit the EBD team.
Highlight Collaboration Skills: Emphasise your ability to work collaboratively with various teams, such as sales and digital departments. Provide examples of past experiences where you successfully coordinated with others to achieve marketing objectives.
How to prepare for a job interview at Sinclair
✨Know Your Market
Before the interview, research the current market trends and competitors in the industry. Be prepared to discuss how these insights can inform your strategies as a Global Brand Manager.
✨Showcase Your Communication Skills
Since excellent communication is key for this role, practice articulating your thoughts clearly. Use examples from your past experiences where effective communication led to successful outcomes.
✨Demonstrate Team Collaboration
Highlight your ability to work with cross-functional teams. Prepare examples of how you've collaborated with marketing, sales, or digital departments to achieve common goals.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving skills in real-world scenarios. Think about challenges you've faced in previous roles and how you addressed them, particularly in relation to product launches or market analysis.
