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- Tasks: Join our team to boost brand visibility and develop innovative marketing strategies.
- Company: Be part of a dynamic company focused on expanding market share and enhancing customer engagement.
- Benefits: Enjoy flexible working options, creative freedom, and opportunities for professional growth.
- Why this job: This role offers hands-on experience in brand management and a chance to make a real impact.
- Qualifications: Strong communication skills and a passion for marketing are essential; experience is a plus.
- Other info: Collaborate with global teams and engage with industry leaders to shape brand success.
The predicted salary is between 28800 - 48000 £ per year.
The Brand Manager supports the EBD team in increasing market share of existing products as well as in the development of direct marketing strategies (off and online), creating marketing materials and marketing kits, with support from the Head of Marketing. It is also responsible for spending time in the market to understand the problems of market participants, document them, assess them, and communicate their results to the rest of the sales and marketing teams.
Main abilities include excellent communication skills and great people skills. With colleagues and contact partners from the EBD team, define product requirements based on market facts and real-world scenarios. Work out a plan and carry out a successful Go-to-Market strategy together with other marketing teams.
Responsibilities:
- Support global EBD team in the creation of strategic decision proposals based on all market facts, results of analyses (competitor, SWOT, target segments etc.), evaluations (KPIs), and product launch activities with marketing activities.
- Support global EBD team in the creation of marketing tools and materials (benefit arguments and sales arguments for the target segments).
- Support the global EBD sales team with customer presentations and customer requirements.
- Development and implementation of strong pre-launch and launch programmes/campaigns.
- Arrange different customer events together with the global EBD sales team.
- Support global EBD team in brand building via content creation for specific consumer life stages.
- Collaborate with other brand managers in maintaining plan integration and ensuring the overall achievement of product objectives.
- Monitor competition, promotional activities, and market trends.
- Close cooperation with the digital department on coordination of content and activities online.
- Liaise with PR agency to ensure regular press coverage, clinic support, KOL development, and video content.
- Update monthly report with recent marketing/training activity.
- Engage in regular contact with KOLs/trainers/product ambassadors.
Global Brand Manager employer: Sinclair
Contact Detail:
Sinclair Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Brand Manager
✨Tip Number 1
Familiarise yourself with the latest trends in global branding and marketing strategies. Understanding current market dynamics will help you engage in meaningful conversations during interviews and demonstrate your knowledge of the industry.
✨Tip Number 2
Network with professionals in the field of brand management, especially those who have experience in EBD teams. Attend industry events or webinars to connect with potential colleagues and gain insights into the role.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing campaigns you've been involved in. Highlight your ability to analyse market data and how you've used it to inform strategic decisions in previous roles.
✨Tip Number 4
Showcase your communication and people skills by engaging with our content on social media. Comment on posts related to brand management and share your thoughts on recent marketing trends to get noticed by our team.
We think you need these skills to ace Global Brand Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand management, marketing strategies, and communication skills. Use specific examples that demonstrate your ability to support teams and develop marketing materials.
Craft a Compelling Cover Letter: In your cover letter, express your passion for brand management and how your skills align with the responsibilities outlined in the job description. Mention your experience with market analysis and collaboration with sales teams.
Showcase Your Market Understanding: Demonstrate your knowledge of market trends and competitor analysis in your application. Discuss any previous experiences where you successfully identified market needs and contributed to product launches.
Highlight Communication Skills: Since excellent communication is key for this role, provide examples of how you've effectively communicated with teams or clients in the past. This could include presentations, reports, or collaborative projects.
How to prepare for a job interview at Sinclair
✨Showcase Your Communication Skills
As a Global Brand Manager, excellent communication is key. Be prepared to demonstrate your ability to convey ideas clearly and effectively during the interview. Use examples from your past experiences where you successfully communicated with teams or stakeholders.
✨Understand Market Dynamics
Familiarise yourself with the current market trends and competitor activities relevant to the company's products. During the interview, discuss how you would approach understanding market participants' problems and how that knowledge can inform marketing strategies.
✨Prepare for Strategic Discussions
Expect to engage in discussions about strategic decision-making. Prepare to talk about how you have previously used market analysis (like SWOT) to inform product launches or marketing campaigns. This will show your analytical skills and strategic thinking.
✨Demonstrate Team Collaboration
Highlight your experience working collaboratively with different teams, especially in marketing and sales. Share specific examples of how you have contributed to successful Go-to-Market strategies or customer events, showcasing your people skills and teamwork.
