At a Glance
- Tasks: Lead e-commerce growth, manage digital marketing, and optimise site performance.
- Company: Join Simple Lighting, a dynamic UK-based LED lighting specialist with a collaborative culture.
- Benefits: Starting salary of £45,000, hybrid work, 25 days holiday, and pension scheme.
- Other info: Work closely with the founder and a capable team in a fast-paced environment.
- Why this job: Take ownership of your role and make a real impact in a growing business.
- Qualifications: 4+ years in e-commerce, hands-on Shopify experience, and strong Google Ads skills.
The predicted salary is between 45000 - 55000 £ per year.
Location: Wirral (hybrid 3 days office; 2 days from home)
Salary: £45,000 starting, scaling to £55,000 based on agreed performance targets reviewed at 12 months
Reports To: Founder / Managing Director
Employment Type: Full-time; Permanent
About Simple Lighting
Simple Lighting is a UK-based LED lighting specialist established in 2009, selling 1,000+ products across domestic and commercial categories. We operate on Shopify Plus, alongside sub-brands ExitGuardian (emergency lighting), Lighteez and TitanDrive. Our customer base splits roughly 50/50 between trade (Electricians, contractors) and DIY homeowners, and we hold around 14,000 combined five-star reviews across Google, Trustpilot and Reviews.io. We've just completed a major platform migration from Magento 2 to Shopify Plus, and we're now in the next phase of growth sharpening paid media, scaling content, optimising conversion, and building out internal tooling. We're a small, capable team that moves quickly and values direct, practical thinking over corporate process.
The Role
We need an E-Commerce Manager who can take operational ownership of the website and surrounding digital channels, freeing up the Founder to focus on strategy, supplier relationships and product development. This isn't a coordinator role you'll own trading performance, run the digital marketing stack, and lead the content team day-to-day. You'll work closely with the Founder, the Office Managers (Will and Chris), the Content Manager (Janelle), and our Philippines-based creative team (Designers, Copywriters, 3D Artist, Social Exec).
Key Responsibilities
- Trading and Site Performance Own day-to-day trading performance across Simple Lighting and sub-brand sites. Monitor and report on revenue, conversion rate, AOV, traffic and margin (GA4, Shopify Analytics, ProfitMetrics). Identify and action commercial opportunities promotions, bundling, price testing, range gaps. Manage the Shopify Plus backend collections, navigation, product catalogue, app stack.
- Paid Media Manage Google Ads (currently self-managed by the Founder you’ll take this on). Develop Microsoft Ads further (server-side tracking already in place). Lead Meta ads strategy Advantage+ Shopping Campaigns, creative testing pipeline, volume creative tooling. Make profit-led decisions, not revenue-led we care about contribution margin, not vanity ROAS.
- SEO and Content Work with Janelle to maintain the content roadmap category pages, product pages, blog content, FAQ schema. Enforce content standards (commercial intent on category pages, internal linking, SEMrush-validated keywords, meta data standards). Continue post-migration SEO work indexation monitoring, GSC management, technical fixes. Oversee Amazon listing optimisation alongside the website.
- Email and Retention Manage Klaviyo campaigns, flows, segmentation, deliverability. Build the retention programme alongside acquisition.
- Team and Suppliers Brief and review work from the Philippines team (Designers, Copywriters, Social Exec) briefs out by 10am UK for same-day acknowledgement. Line-manage Janelle (content) day-to-day. Liaise with payment processors, platform partners and external agencies.
- Reporting Weekly trading report to the Founder. Monthly performance review with clear actions.
What We’re Looking For
Essential
- 4+ years in an e‑commerce role, ideally including time as an E‑Commerce Manager or Senior Executive.
- Hands‑on Shopify experience (Plus preferred but not essential).
- Proven Google Ads ownership you’ve personally built and optimised campaigns, not just briefed an agency.
- Strong SEO fundamentals on‑page, technical basics, content strategy, GSC literacy.
- Comfortable in GA4 and pulling your own data not afraid of a spreadsheet.
- Confident managing creative and content briefs.
- Direct, plain‑English communicator we don't do corporate fluff.
Nice to Have
- Commercial awareness around profit, not just revenue experience with profit‑based bidding tools like ProfitMetrics, or a track record of managing to contribution margin.
- Meta ads management experience.
- Klaviyo or comparable email platform experience.
- Algolia or similar on‑site search and merchandising tool experience.
- Background in trade / DIY, lighting, electrical or home improvement.
- Experience post‑migration (Magento to Shopify, BigCommerce to Shopify, etc.).
- Amazon Seller Central exposure.
You’ll Thrive Here If You Want operational ownership, not committees. Prefer making the decision and moving, then measuring. Are comfortable being the most senior digital person in the room. Push back when you disagree we'd rather argue it out than agree quietly.
What We Offer
£45,000 starting salary, scaling to £55,000 based on agreed performance targets reviewed at 12 months (targets set jointly within your first 30 days typically around revenue growth, profit margin and conversion rate). Hybrid working 3 days in our Wirral office, 2 days from home. 25 days holiday plus bank holidays. Pension scheme. Genuine ownership of the role you’ll set the agenda, not chase someone else’s. Direct access to the founder and the commercial reality of the business. An established, profitable business (16 years trading) with clear growth plans.
E-Commerce Growth Lead (Hybrid | Ownership) employer: Simple Lighting Ltd
At Simple Lighting, we pride ourselves on being an excellent employer that fosters a dynamic and collaborative work culture. With a hybrid working model based in Wirral, our team enjoys the flexibility of working from home while also benefiting from direct access to leadership and genuine ownership of their roles. We offer competitive salaries, opportunities for personal and professional growth, and a supportive environment where innovative ideas are encouraged and valued.
StudySmarter Expert Advice🤫
We think this is how you could land E-Commerce Growth Lead (Hybrid | Ownership)
✨Tip Number 1
Network like a pro! Reach out to people in the e-commerce space, especially those who work at Simple Lighting or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your skills! If you've got experience with Shopify, Google Ads, or SEO, create a portfolio or case studies showcasing your successes. This will help us see what you can bring to the table beyond your CV.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Send us a message through our website expressing your interest in the E-Commerce Growth Lead role. A little initiative goes a long way!
✨Tip Number 4
Prepare for the interview by understanding our business model and recent changes, like the migration to Shopify Plus. Show us you’re not just another candidate but someone who’s genuinely interested in helping Simple Lighting grow.
We think you need these skills to ace E-Commerce Growth Lead (Hybrid | Ownership)
Some tips for your application 🫡
Be Yourself:When you're writing your application, let your personality shine through! We want to get to know the real you, so don’t be afraid to show your passion for e-commerce and what makes you tick.
Tailor Your Application:Make sure to customise your application to fit the role. Highlight your experience with Shopify, Google Ads, and any other relevant skills that match what we're looking for. Show us why you're the perfect fit!
Keep It Clear and Concise:We appreciate direct communication, so keep your application straightforward. Avoid jargon and fluff; instead, focus on your achievements and how they relate to the role. We want to see your impact!
Apply Through Our Website:For the best chance of getting noticed, make sure to apply through our website. This way, we can easily track your application and get back to you quicker. We can't wait to hear from you!
How to prepare for a job interview at Simple Lighting Ltd
✨Know Your Numbers
Before the interview, brush up on key metrics related to e-commerce performance. Be ready to discuss how you've improved conversion rates, AOV, and traffic in your previous roles. This shows you understand the importance of data-driven decisions.
✨Showcase Your Shopify Skills
Since this role involves hands-on experience with Shopify Plus, prepare specific examples of how you've managed or optimised Shopify sites. Highlight any unique features or apps you've used that could benefit Simple Lighting's growth.
✨Be Ready to Discuss Paid Media Strategies
Familiarise yourself with Google Ads and Meta ads strategies. Come prepared with ideas on how you would approach their paid media campaigns, including profit-led decision-making. This will demonstrate your proactive mindset and strategic thinking.
✨Communicate Clearly and Directly
Simple Lighting values direct communication, so practice articulating your thoughts clearly and concisely. Avoid jargon and corporate fluff; instead, focus on practical solutions and your past experiences that align with the company's culture.
