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- Tasks: Lead innovative marketing strategies for a new digital-first imprint at Simon & Schuster.
- Company: Join a global leader in publishing with a rich history and diverse authors.
- Benefits: Competitive salary, inclusive workplace, and opportunities for professional growth.
- Why this job: Be at the forefront of digital publishing and shape the future of storytelling.
- Qualifications: Extensive book marketing experience and a passion for digital culture.
- Other info: Dynamic role with a focus on creativity, innovation, and audience engagement.
The predicted salary is between 36000 - 60000 £ per year.
Simon & Schuster, a global leader in general interest publishing, is dedicated to providing the best in fiction and nonfiction for readers of all ages, and in all printed, digital and audio formats. Its distinguished roster of authors includes many of the world’s most popular and widely recognized writers, and winners of the most prestigious literary honors and awards.
Simon & Schuster UK is looking for a Digital-First Marketing Director to join their new digital-first imprint. Reporting to the Group Digital Transformation and Innovation Director, this leadership role is a unique opportunity to be part of a team building an innovative, commercial imprint from the ground up, leading the way in mobile and serial publishing.
The successful applicant will set the marketing strategy for Simon and Schuster’s new digital-first division, establishing and scaling new imprints and driving audience growth. They will lead a small team to design and deliver ambitious, data-led campaigns for ebooks and audio across multiple markets. Working closely with publicity and corporate communications, they will oversee the brand and audience strategy and build connections with author and reader communities. They will translate data insights and market knowledge into measurable marketing initiatives that drive growth and sales performance.
The ideal candidate will have extensive experience in book marketing at a senior level, with evidence of growing authors and creating new brands. Strategic and results-driven with a reader-focused approach, they will be ready to make an impact in a fast-paced marketplace. A deep understanding of the market for commercial fiction and the trends and opportunities across ebook and audio is essential, as is an understanding of online book communities including the independent author community and digital platforms including Meta, Amazon, Google, TikTok and Spotify. They will be data-driven and happy to get involved in the entire chain from D2C offerings and CRM to partnerships and social media. They will have expertise in growing audiences, whilst keeping within budget. They will be on top of industry developments, plugged into consumer trends and ready to experiment and innovate beyond them.
Their infectious enthusiasm for new formats, creator culture, fan communities, and innovative storytelling tools will allow them to be an evangelist within the business and industry for the content and for digital reading and listening. A creative, entrepreneurial spirit and can-do attitude as well as a passion for inclusive storytelling, popular fiction and digital culture is essential.
Salary: Competitive & Benefits
Please apply by attaching your CV and cover letter with details of your current salary and expectations. Simon & Schuster UK is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, colour, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity and gender expression. At Simon & Schuster UK, the spirit of inclusion feeds into everything that we do, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all.
Digital-First Marketing Director in City of London employer: Simon & Schuster
Contact Detail:
Simon & Schuster Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital-First Marketing Director in City of London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns, data insights, and any innovative projects you've worked on. This is your chance to shine and demonstrate how you can contribute to Simon & Schuster's digital-first vision.
✨Tip Number 3
Prepare for interviews by researching Simon & Schuster’s recent digital initiatives and trends in the publishing industry. We want to see that you’re not just passionate about books, but also about how to market them effectively in today’s digital landscape.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team and contributing to our exciting new imprint.
We think you need these skills to ace Digital-First Marketing Director in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital-First Marketing Director role. Highlight your experience in book marketing and any specific achievements that showcase your ability to grow authors and create new brands.
Craft a Compelling Cover Letter: Your cover letter should reflect your passion for digital culture and storytelling. Use it to explain why you're the perfect fit for this innovative role and how your strategic mindset can drive audience growth.
Showcase Your Data Skills: Since this role is data-driven, be sure to include examples of how you've used data insights to inform marketing strategies in the past. This will demonstrate your ability to translate market knowledge into measurable initiatives.
Apply Through Our Website: We encourage you to apply through our website for a seamless application process. It’s the best way to ensure your application gets the attention it deserves!
How to prepare for a job interview at Simon & Schuster
✨Know Your Digital Landscape
Before the interview, dive deep into the digital marketing trends specific to the publishing industry. Familiarise yourself with platforms like Meta, Amazon, and TikTok, and be ready to discuss how these can be leveraged for Simon & Schuster's new imprint.
✨Showcase Your Data Savvy
Prepare examples of how you've used data to drive marketing strategies in the past. Be ready to explain how you translated insights into successful campaigns, as this role is all about being data-driven and results-oriented.
✨Emphasise Your Leadership Skills
As a potential leader, it's crucial to demonstrate your ability to inspire and manage a team. Think of specific instances where you've led projects or initiatives, especially in fast-paced environments, and be prepared to share these stories.
✨Passion for Storytelling
This role requires a genuine enthusiasm for storytelling and digital culture. Be ready to discuss your favourite authors, books, or innovative storytelling formats, and how they influence your approach to marketing in the digital space.
