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For Companies At a Glance
- Tasks: Lead the transformation of Silverstone into a year-round leisure destination.
- Company: Silverstone is a legendary motorsport venue seeking to innovate in leisure and entertainment.
- Benefits: Enjoy a dynamic work environment with opportunities for creativity and impact.
- Why this job: Make a lasting impact while shaping unforgettable customer experiences at a global icon.
- Qualifications: Proven leadership in leisure attractions, visionary mindset, and strong project management skills required.
- Other info: Join us to inspire a high-performing team and drive sustainable practices.
The predicted salary is between 43200 - 72000 £ per year.
Role Overview
Are you ready to lead the transformation of an iconic sporting venue into a world-renowned year-round leisure destination? Silverstone, synonymous with motorsport excellence, is seeking a dynamic and visionary Head of Leisure to drive this exciting evolution.
As the Head of Leisure, you will be at the forefront of innovation, shaping unparalleled customer experiences, driving revenue growth and solidifying Silverstone’s reputation as a global leader in leisure and entertainment. From overseeing our legendary driving experiences to launching a state-of-the-art karting circuit and designing a brand-new world-class tour experience, this role is an extraordinary opportunity to make a lasting impact.
Join us to lead with passion, deliver with excellence and take Silverstone to new heights!
Key Responsibilities
Strategic Vision and Innovation
- Craft and execute a bold and comprehensive growth strategy that positions Silverstone’s leisure division as a global trailblazer in unforgettable customer experiences.
- Push boundaries to create innovative and commercially successful leisure offerings that captivate diverse audiences and set industry benchmarks.
- Drive collaboration across teams to develop enticing packages and programs, broadening Silverstone’s reach and building lifelong loyalty.
- Leverage cutting-edge data analytics and market insights to anticipate trends, outpace competitors and continuously elevate our offerings.
- Integrate sustainable practices and forward-thinking solutions to ensure long-term success.
- Revenue Growth and Commercial Success
- Maximise revenue opportunities across all leisure offerings, from driving experiences to food and beverage services.
- Take full ownership of budgets and financial performance, driving profitability while maintaining exceptional service standards.
- Identify and seize incremental business opportunities that deliver measurable results.
- World-Class Experiences
- Deliver exceptional service and operational excellence across Silverstone’s renowned driving experiences, ensuring every customer moment is memorable.
- Lead the launch of our cutting-edge karting circuit, establishing it as a premier attraction.
- Leverage emerging technologies and trends to enhance the proposition.
- Design and implement a captivating tour experience that celebrates Silverstone’s iconic history while inspiring future generations.
- Team Leadership and Collaboration
- Inspire, develop and lead a high-performing leisure team that shares your passion for excellence and innovation.
- Forge strong cross-functional partnerships with marketing, sales venue operations, event teams and the Silverstone Museum to amplify the impact of leisure initiatives.
- Build meaningful relationships with local businesses, schools, and corporate clients to expand Silverstone’s customer base and strengthen community ties.
- Operational Excellence and Compliance
- Own and managed the operational delivery of the leisure portfolio, identifying efficiencies whilst maintaining standards.
- Drive best in class delivery through robust processes, training and safety standards.
- Stay ahead of regulatory requirements, maintaining full compliance across all leisure offerings. Build strong internal and external stakeholder relationships to ensure the leisure portfolio seamlessly dovetails into all other venue activities and events.
Sustainability
Champion initiatives and embed sustainability best practices in the leisure operations aligning with Silverstone’s net-zero commitments.
Knowledge, Skills, and Qualifications
- Proven leadership experience in managing high-profile leisure or visitor attractions with a record of delivering exceptional results.
- A visionary mindset with expertise in launching new offerings and driving commercial success.
- In-depth understanding of the leisure, tourism, and/or events industries, paired with a customer-first approach.
- Exceptional organisational and project management skills with the proven ability to balance multiple priorities in a fast-paced environment.
- Inspirational leadership with the ability to foster a culture of innovation and high performance.
- Strong communication and collaboration skills to engage with diverse stakeholders effectively.
- Proficiency in data-driven decision-making and financial management.
- A degree in Business, Tourism, Hospitality, or a related field is preferred, but equivalent professional experience will also be considered.
This is your chance to lead an iconic brand into an exciting new chapter, creating unforgettable moments for visitors and delivering unmatched experiences. Are you ready to seize this extraordinary opportunity? Join Silverstone and make your mark on the world stage.
Head of Leisure employer: Silverstone
Contact Detail:
Silverstone Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Leisure
✨Tip Number 1
Familiarize yourself with Silverstone's current leisure offerings and identify areas for innovation. Understanding what makes their experiences unique will help you articulate your vision for enhancing customer engagement.
✨Tip Number 2
Network with professionals in the leisure and tourism industry to gain insights into emerging trends. This knowledge can be invaluable when discussing how to position Silverstone as a leader in leisure experiences.
✨Tip Number 3
Prepare to showcase your leadership style and how you inspire teams. Highlight examples of how you've successfully led high-performing teams in previous roles, as this will resonate with the collaborative nature of the position.
✨Tip Number 4
Be ready to discuss your approach to integrating sustainability into leisure operations. Given Silverstone's commitment to net-zero, demonstrating your understanding of sustainable practices will set you apart as a candidate.
We think you need these skills to ace Head of Leisure
Some tips for your application 🫡
Understand the Role: Carefully read the job description for the Head of Leisure position. Make sure you understand the key responsibilities and qualifications required, as this will help you tailor your application.
Highlight Relevant Experience: In your CV and cover letter, emphasize your leadership experience in leisure or visitor attractions. Provide specific examples of how you've driven innovation and commercial success in previous roles.
Showcase Your Vision: Articulate your vision for transforming Silverstone into a world-renowned leisure destination. Discuss innovative ideas you have for enhancing customer experiences and driving revenue growth.
Demonstrate Collaboration Skills: Highlight your ability to work collaboratively with diverse teams. Provide examples of how you've built partnerships and engaged stakeholders to achieve common goals in past projects.
How to prepare for a job interview at Silverstone
✨Show Your Vision
As a candidate for the Head of Leisure position, it's crucial to articulate your vision for transforming Silverstone into a world-renowned leisure destination. Prepare to discuss innovative ideas and strategies that can elevate customer experiences and drive revenue growth.
✨Demonstrate Leadership Skills
Highlight your proven leadership experience in managing high-profile leisure or visitor attractions. Be ready to share examples of how you've inspired teams, fostered a culture of innovation, and achieved exceptional results in previous roles.
✨Emphasize Data-Driven Decision Making
Discuss your proficiency in leveraging data analytics and market insights to anticipate trends and outpace competitors. Prepare to provide specific examples of how you've used data to enhance offerings and drive commercial success.
✨Align with Sustainability Goals
Given the emphasis on sustainability in the role, be prepared to discuss how you would champion initiatives and embed best practices in leisure operations. Share any relevant experiences where you've successfully integrated sustainable practices in previous projects.
