Marketing Manager in Silverstone

Marketing Manager

Lead our marketing strategy. Drive visitor growth. Shape the future of an iconic destination.

Silverstone Museum is seeking a skilled and dynamic
Marketing Manager
to lead our marketing and communications activity. This role is central to growing audiences, increasing visitor numbers, and delivering revenue through impactful, insight-driven campaigns.

About the Role

You\’ll take ownership of our digital presence, multi-channel communications, website, and social media. You\’ll plan and deliver engaging campaigns, analyse performance, and ensure the Silverstone Museum brand is consistently represented. Working alongside the CEO and Marketing Consultant, you\’ll shape the annual marketing strategy and lead key projects that broaden our reach and attract new audiences.

As a senior leader, you\’ll manage budgets, oversee agencies, support direct reports, and contribute to the wider strategic goals of the museum. Also contributing to the development of exhibition content direction to ensure the Museum\’s offer remains relevant, engaging, and effectively promoted to target audiences.

Key Responsibilities

• Develop and deliver marketing plans that grow audiences and drive revenue.
• Lead digital strategy, content creation, and social media management.
• Own visitor number reporting and implement strategies to increase traffic.
• Manage budgets, partner relationships, and creative/PR agencies.
• Analyse marketing performance and optimise campaigns based on insights.
• Ensure brand consistency across all communications.
• Support international and inbound tourism initiatives.
• Lead and motivate the marketing team, contributing actively to the Senior Leadership Team.

About You

• Experienced in marketing, with strong strategic, digital and campaign management skills.
• Collaborative, proactive and confident working at a senior level.
• Confident managing budgets, agencies, and stakeholders.
• Analytical, creative, and commercially aware.
• A proactive leader with excellent communication skills and a passion for delivering results.

Why Join Us?

Be part of an ambitious organisation where your work directly shapes our growth and visitor experience. This is a unique opportunity to lead marketing for one of the UK\’s most exciting cultural destinations.