At a Glance
- Tasks: Shape strategic performance governance across 15+ European markets for a major consumer health brand.
- Company: Global media agency with a focus on innovation and collaboration.
- Benefits: Competitive salary, hybrid work model, and opportunities for long-term growth.
- Other info: Ideal for those looking to transition from execution to strategic governance.
- Why this job: Influence senior stakeholders and drive impactful change in a high-performing team.
- Qualifications: Strong background in paid social or programmatic activation and stakeholder management skills.
The predicted salary is between 75000 - 75000 £ per year.
A global media agency is hiring a newly created Performance Director role working across a major international consumer health and personal care brand. This is not a hands-on activation role. It’s a strategic performance governance position for someone who understands paid social and/or programmatic activation deeply and now wants to shape how markets operate at scale. You’ll sit across 15+ European markets, helping connect upper-funnel media, lower-funnel performance and Amazon activity into one joined-up regional approach.
Why this role stands out:
- Newly created role with genuine scope to shape process, governance and ways of working across Western Europe
- Work across household-name consumer products spanning beauty, oral care and mother & child categories
- Strong focus on test-and-learn, innovation, media governance and regional thought leadership
- Opportunity to influence senior stakeholders across local and regional teams without being buried in day-to-day activation
- Join a high-performing international media and performance team with strong long-term growth opportunities
What they’re looking for:
- Strong background in paid social and/or programmatic activation
- Someone who understands the wider ad-tech and media ecosystem
- Experience driving best practice, QA, governance and operational consistency across teams or market
- Comfortable advising clients on topics like brand safety, measurement, platform strategy and industry change
- Confident managing stakeholders and driving collaboration across multiple markets
Ideal for someone wanting to move beyond campaign execution into a broader strategic, consultative and governance-led remit.
Strategic Performance Director, Activation Governance employer: Silverdrum
As a leading global media agency, we offer an exceptional work environment that fosters innovation and strategic thinking. Our hybrid work model promotes a healthy work-life balance while providing opportunities for professional growth across diverse European markets. Join us to influence high-profile consumer brands and collaborate with a talented team dedicated to shaping the future of media governance.
StudySmarter Expert Advice🤫
We think this is how you could land Strategic Performance Director, Activation Governance
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at the company you're eyeing. A friendly chat can open doors and give you insider info that could set you apart.
✨Tip Number 2
Prepare for the interview by understanding the company's goals and challenges. Show them how your strategic mindset can help shape their performance governance across multiple markets. We want to see you shine!
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience in paid social and programmatic activation can drive innovation and best practices. Confidence is key, so let your passion for the role come through.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Strategic Performance Director, Activation Governance
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Strategic Performance Director. Highlight your experience in paid social and programmatic activation, and don’t forget to showcase any governance or strategic roles you've held. We want to see how you can shape processes and influence stakeholders!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this newly created role. Talk about your understanding of the ad-tech ecosystem and how you can drive best practices across multiple markets. Let us know how you can bring innovation to the table!
Showcase Your Strategic Thinking:In your application, emphasise your ability to connect upper-funnel media with lower-funnel performance. We’re looking for someone who can think strategically about how to govern and optimise performance across various markets. Share examples of how you've done this in the past!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensure it gets the attention it deserves. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Silverdrum
✨Know Your Stuff
Make sure you have a solid understanding of paid social and programmatic activation. Brush up on the latest trends in the ad-tech and media ecosystem, as you'll need to demonstrate your expertise in these areas during the interview.
✨Showcase Your Strategic Thinking
Prepare examples that highlight your experience in driving best practices and governance across teams. Think about how you've shaped processes in previous roles and be ready to discuss how you can apply that knowledge to this new position.
✨Stakeholder Management is Key
Since this role involves influencing senior stakeholders, practice articulating your ideas clearly and confidently. Be prepared to discuss how you've successfully managed relationships across multiple markets in the past.
✨Emphasise Innovation and Test-and-Learn
This role has a strong focus on innovation and testing. Come armed with examples of how you've implemented test-and-learn strategies in your previous roles, and be ready to discuss how you would approach this in the context of the consumer health and personal care brand.
