Senior Paid Growth Lead — DTC & Full‑Funnel Scale

Senior Paid Growth Lead — DTC & Full‑Funnel Scale

Full-Time 48000 - 48000 £ / year (est.) Hybrid
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At a Glance

  • Tasks: Lead growth strategies for DTC brands using paid media and data-driven insights.
  • Company: Innovative indie agency with a focus on performance marketing.
  • Benefits: Salary up to £48,000, bonuses, hybrid working, and a vibrant office environment.
  • Other info: Collaborative culture with access to cutting-edge tools and excellent career growth.
  • Why this job: Join a top-tier team and make a real impact on exciting DTC brands.
  • Qualifications: 4+ years in performance marketing with strong strategic and client relationship skills.

The predicted salary is between 48000 - 48000 £ per year.

This is one of the most compelling paid media focussed growth roles in the indie agency space right now. You’re stepping into a business that has properly cracked the code on modern performance marketing, blending paid media, creative and data science to drive real commercial outcomes for DTC brands. Salary to £48,000 + bonus. Hybrid working - office is in London but happy to consider candidates that can only visit 1/2 times per month if desired.

Why this role stands out:

  • Genuinely best-in-class performance model across paid media, creative and data – not siloed channel execution
  • Work with high-growth DTC / eCommerce brands you actually want to work on (properly vetted, no nightmare clients)
  • Senior, high-calibre team – built top-down, meaning you’ll learn fast and be pushed
  • Real autonomy and trust – no micromanagement, no clock-watching, output > presenteeism
  • Strong culture and retention – people-first, collaborative, high standards without burnout
  • Access to Meta & Google partnerships – early access to tools, insights, and innovation
  • Hybrid working + standout office setup (roof terrace, gym, proper environment to enjoy work)

The role:

  • Own end-to-end growth strategy across paid social and search for DTC clients
  • Act as a true growth partner – not just running ads, but shaping business outcomes
  • Lead on client relationships, strategy, and performance direction
  • Drive creative strategy and testing frameworks alongside specialist teams
  • Get involved in new business and onboarding, shaping how the agency grows
  • Work cross-functionally with data science and creative teams to unlock scale

What they’re looking for:

  • 4+ years in performance marketing / growth roles (agency or DTC brand side)
  • Strong experience across paid social and/or PPC with a strategic mindset
  • Proven ability to turn data into growth decisions, not just reporting
  • Comfortable owning client relationships and commercial outcomes
  • Someone ambitious, curious, and wants more than just platform execution
  • Interest in creative, data, and full-funnel growth, not just one channel

Senior Paid Growth Lead — DTC & Full‑Funnel Scale employer: Silverdrum

At Silverdrum, we pride ourselves on being an exceptional employer that fosters a dynamic and inclusive work culture in the heart of London. Our commitment to employee growth is evident through tailored development programmes and opportunities to lead innovative projects, particularly in the fast-paced realm of digital commerce. Join us to be part of a forward-thinking team where your contributions directly shape the future of connected commerce for leading global brands.

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Contact Details:

Silverdrum Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Paid Growth Lead — DTC & Full‑Funnel Scale

✨Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Silverdrum and show them what you can bring to the table.

✨Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Silverdrum are looking for.

✨Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Silverdrum on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

✨Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Silverdrum. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Senior Paid Growth Lead — DTC & Full‑Funnel Scale

Performance Marketing
Paid Media Strategy
Data Analysis
Client Relationship Management
PPC (Pay-Per-Click)
Paid Social Advertising
Creative Strategy

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Silverdrum. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Silverdrum:Show us that you’ve done your homework! In your application, briefly mention what you admire about Silverdrum’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Silverdrum

✨Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Silverdrum will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

✨Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

✨Be Ready for Scenario-Based Questions

At Silverdrum, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

✨Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.