At a Glance
- Tasks: Lead retail media partnerships and drive revenue growth in the UK and DACH markets.
- Company: Fast-scaling FMCG business with a focus on eCommerce and media.
- Benefits: Competitive salary, hybrid work model, and opportunities for international exposure.
- Other info: Dynamic role with potential for significant career advancement.
- Why this job: Shape a new media revenue stream and make a real impact in a high-growth environment.
- Qualifications: Experience in digital media planning and retail media; strong commercial acumen.
The predicted salary is between 85000 - 85000 £ per year.
This is a newly created position sitting at the intersection of eCommerce, media and commercial partnerships for a fast‑scaling, regulated FMCG business. You’ll act as the bridge between suppliers and media investment, shaping how brands spend and unlocking serious untapped revenue.
Why this role stands out
- High‑growth, FMCG business scaling rapidly in the UK and US
- Early‑stage retail media function with huge headroom to build and shape
- Direct influence on a new media revenue stream, not just campaign delivery
- Exposure to UK + DACH markets with international scale potential
- Blend of strategy, commercial ownership and hands‑on execution
Role & Responsibilities
- Own and grow retail media partnerships across UK & DACH markets
- Educate suppliers on media opportunities and how investment drives sales, not just awareness
- Build full‑funnel media strategies across product launches and growth campaigns
- Package and sell media propositions that drive supplier investment
- Translate data and insights into clear, commercially viable plans
- Collaborate closely with eCommerce and commercial teams to align media with trading priorities
Skills & Experience
- Strong grounding in digital media planning across brand + performance channels
- Experience in retail media, eCommerce or commercial media environments
- Confident managing external partners and influencing investment decisions
- Commercially sharp, able to connect media activity to revenue outcomes
- Comfortable operating in ambiguity and building structure in a scaling business
- Regulated category experience (alcohol, tobacco, pharma) helpful but not essential
Retail Media Growth Lead – FMCG (UK & DACH) employer: Silverdrum
Join a fast-scaling FMCG business that offers a dynamic and innovative work environment in Central London. As a Retail Media Growth Lead, you'll have the opportunity to shape a new media revenue stream while enjoying a hybrid work model and direct influence on strategic partnerships across the UK and DACH markets. With a strong focus on employee growth and collaboration, this role provides a unique chance to make a significant impact in a high-growth sector.
StudySmarter Expert Advice🤫
We think this is how you could land Retail Media Growth Lead – FMCG (UK & DACH)
✨Tip Number 1
Network like a pro! Reach out to people in the FMCG and retail media space on LinkedIn. Join relevant groups and engage in discussions. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Prepare for interviews by researching the company’s recent projects and their impact on the market. Be ready to discuss how your experience aligns with their goals, especially in eCommerce and media growth. Show them you’re not just another candidate!
✨Tip Number 3
Don’t underestimate the power of follow-ups! After an interview, send a thank-you email that highlights a key point from your conversation. It shows your enthusiasm and keeps you fresh in their minds.
✨Tip Number 4
Apply through our website for the best chance at landing that Retail Media Growth Lead role. We love seeing candidates who take the initiative to connect directly with us. Plus, it makes tracking your application easier!
We think you need these skills to ace Retail Media Growth Lead – FMCG (UK & DACH)
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the Retail Media Growth Lead role. Highlight your experience in digital media planning and any relevant work in eCommerce or retail media. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're excited about this role and how you can contribute to our fast-scaling FMCG business. Be sure to mention your understanding of the UK and DACH markets.
Showcase Your Achievements:When detailing your experience, focus on specific achievements that demonstrate your ability to drive revenue through media strategies. We love numbers, so if you can quantify your successes, even better!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Silverdrum
✨Know Your Stuff
Make sure you’re well-versed in the latest trends in retail media and eCommerce, especially within the FMCG sector. Brush up on how media investments can drive sales, not just awareness, and be ready to discuss specific examples of successful campaigns you've been involved in.
✨Showcase Your Strategic Mindset
Prepare to demonstrate your ability to create full-funnel media strategies. Think about how you can package and sell media propositions that drive supplier investment. Have a few ideas ready that show how you can connect media activity to revenue outcomes.
✨Be Ready to Collaborate
This role involves working closely with eCommerce and commercial teams, so be prepared to discuss your experience in cross-functional collaboration. Share examples of how you’ve aligned media strategies with trading priorities in previous roles.
✨Embrace Ambiguity
Since this is a fast-scaling business, they’ll want to see how you handle uncertainty. Think of instances where you’ve successfully built structure in ambiguous situations and be ready to share those stories during the interview.
