At a Glance
- Tasks: Lead innovative Marketing Mix Modelling projects and deliver impactful insights for clients.
- Company: Join a top media agency known for pushing boundaries in marketing effectiveness.
- Benefits: Enjoy a competitive salary, flexible office days, and opportunities for professional growth.
- Why this job: Be part of a dynamic team that values creativity and drives real change in marketing strategies.
- Qualifications: Strong analytical skills with experience in R, SQL, Python, and a passion for marketing.
- Other info: Mentorship opportunities available to foster your career development.
The predicted salary is between 44000 - 66000 £ per year.
Marketing Effectiveness Consultant (Marketing Mix Modelling Focus) at a Leading Media Agency
Location: London, UK
Salary: £55,000 + Benefits
Office Days: 3 days per week
Role Overview:
Join a premier media agency as a Consultant, where you will be pivotal in maximizing client investments through cutting-edge Marketing Mix Modelling (MMM) and media effectiveness strategies. The client focus is a major entertainment / broadcaster brand who like to push innovation across a range of effectiveness projects.
Key Responsibilities:
- Client and Project Leadership: Spearhead MMM projects from conception to completion. Assume responsibility for maintaining and expanding client relationships, ensuring that our analytics solutions substantially impact their business objectives.
- Analytical Expertise: Use your profound knowledge in Marketing Mix Modelling to oversee end-to-end analytical projects. Lead a talented team consisting of Consultants, Analysts, and Senior Analysts, delivering transformative insights that redefine client marketing strategies.
- Strategic Advisory: Convert complex MMM outputs into strategic actions. Establish yourself as a trusted advisor and subject matter expert by translating intricate analytical results into clear, impactful marketing recommendations.
- Clients & Commercials:
- Client Relationship Management: Take an active role in managing client interactions and projects, delivering beyond expectations and nurturing strong relationships with key stakeholders both internally and externally.
- Commercial Growth: Identify and seize new business opportunities, enhancing the agency's reputation as a leader in innovative analytics and client service.
- Leadership and Development: Mentor and guide team members, championing a culture of high performance and continuous professional growth. Promote an environment where learning and excellence in project delivery are paramount.
- Innovative Contributions: Play a crucial role in the development of pioneering solutions and analytical methods, collaborating with specialist teams to advance our service offerings in line with market demands.
- Technical Proficiency: Demonstrate expertise in a variety of analytical tools and techniques, including R, SQL, Python, Excel, and PowerPoint, to craft compelling presentations and deliver exceptional insights.
- Quality Assurance: Ensure all analytical outputs meet the highest standards of accuracy and relevance, tailored to each client's specific needs.
Step into a role that challenges and rewards in equal measure, driving marketing excellence and growth at a leading agency. Propel your career and our clients forward by applying your expertise in Marketing Mix Modelling and client engagement.
Media Effectiveness Consultant (Marketing Mix Modelling) - Media Agency employer: Silverdrum
Contact Detail:
Silverdrum Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Media Effectiveness Consultant (Marketing Mix Modelling) - Media Agency
✨Tip Number 1
Familiarise yourself with the latest trends in Marketing Mix Modelling (MMM) and media effectiveness strategies. This will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals in the media agency sector, especially those who specialise in analytics and MMM. Attend industry events or webinars to build connections that could lead to referrals or insider information about the role.
✨Tip Number 3
Showcase your analytical skills by working on personal projects or case studies related to MMM. This practical experience can be a great talking point in interviews and demonstrate your capability to handle real-world challenges.
✨Tip Number 4
Prepare to discuss how you've successfully managed client relationships in the past. Highlight specific examples where your insights led to significant improvements in marketing strategies, as this aligns closely with the responsibilities of the role.
We think you need these skills to ace Media Effectiveness Consultant (Marketing Mix Modelling) - Media Agency
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in Marketing Mix Modelling and client relationship management. Use specific examples that demonstrate your analytical expertise and leadership skills.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for media effectiveness and innovation. Mention how your background aligns with the role's responsibilities and express your enthusiasm for working with a major entertainment brand.
Highlight Technical Skills: Clearly outline your proficiency in analytical tools such as R, SQL, Python, and Excel. Provide examples of how you've used these tools to deliver insights and drive marketing strategies in previous roles.
Showcase Leadership Experience: If you have experience mentoring or leading teams, be sure to include this in your application. Highlight how you've fostered a culture of high performance and continuous growth within your team.
How to prepare for a job interview at Silverdrum
✨Showcase Your Analytical Skills
Be prepared to discuss your experience with Marketing Mix Modelling and the analytical tools mentioned in the job description, such as R, SQL, and Python. Highlight specific projects where you've successfully applied these skills to drive results.
✨Demonstrate Client Management Experience
Since client relationship management is key for this role, come equipped with examples of how you've nurtured client relationships in the past. Discuss how you’ve exceeded client expectations and contributed to their business objectives.
✨Prepare Strategic Insights
Think about how you can translate complex data into actionable marketing strategies. Be ready to explain how you've turned analytical outputs into clear recommendations that have positively impacted previous clients.
✨Exhibit Leadership Qualities
As a consultant, you'll be leading a team. Share your experiences in mentoring or guiding others, and how you foster a culture of high performance and continuous learning within your teams.