At a Glance
- Tasks: Shape strategic performance governance across 15+ European markets for a major consumer health brand.
- Company: Global media agency with a focus on innovation and collaboration.
- Benefits: Competitive salary, hybrid work model, and opportunities for long-term growth.
- Other info: Ideal for those looking to transition from execution to strategic governance.
- Why this job: Influence senior stakeholders and drive impactful change in a high-performing team.
- Qualifications: Strong background in paid social or programmatic activation and stakeholder management skills.
The predicted salary is between 75000 - 75000 £ per year.
A global media agency is hiring a newly created Performance Director role working across a major international consumer health and personal care brand. This is not a hands-on activation role. It’s a strategic performance governance position for someone who understands paid social and/or programmatic activation deeply and now wants to shape how markets operate at scale. You’ll sit across 15+ European markets, helping connect upper-funnel media, lower-funnel performance and Amazon activity into one joined-up regional approach.
Why this role stands out:
- Newly created role with genuine scope to shape process, governance and ways of working across Western Europe
- Work across household-name consumer products spanning beauty, oral care and mother & child categories
- Strong focus on test-and-learn, innovation, media governance and regional thought leadership
- Opportunity to influence senior stakeholders across local and regional teams without being buried in day-to-day activation
- Join a high-performing international media and performance team with strong long-term growth opportunities
What they’re looking for:
- Strong background in paid social and/or programmatic activation
- Someone who understands the wider ad-tech and media ecosystem
- Experience driving best practice, QA, governance and operational consistency across teams or market
- Comfortable advising clients on topics like brand safety, measurement, platform strategy and industry change
- Confident managing stakeholders and driving collaboration across multiple markets
Ideal for someone wanting to move beyond campaign execution into a broader strategic, consultative and governance-led remit.
Strategic Performance Director, Activation Governance in London employer: Silverdrum
As a leading global media agency, we offer an exceptional work environment that fosters innovation and strategic thinking. Our hybrid work model promotes a healthy work-life balance while providing opportunities for professional growth across diverse European markets. Join us to influence high-profile consumer brands and collaborate with a talented team dedicated to excellence in performance governance.
StudySmarter Expert Advice🤫
We think this is how you could land Strategic Performance Director, Activation Governance in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at the agency you're eyeing. A friendly chat can open doors and give you insights that might just set you apart from the crowd.
✨Tip Number 2
Show off your expertise! Prepare to discuss your experience with paid social and programmatic activation in detail. Bring examples of how you've driven best practices and governance in previous roles – this is your chance to shine!
✨Tip Number 3
Be ready to think strategically! This role is all about shaping processes and governance, so come armed with ideas on how to connect upper-funnel media with lower-funnel performance. Show them you can think big!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace Strategic Performance Director, Activation Governance in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the Strategic Performance Director role. Highlight your background in paid social and programmatic activation, as well as any experience in governance and best practices.
Craft a Compelling Cover Letter:Use your cover letter to tell us why you're the perfect fit for this newly created role. Share specific examples of how you've shaped processes or driven collaboration across teams, especially in a multi-market context.
Showcase Your Strategic Thinking:In your application, emphasise your ability to connect upper-funnel media with lower-funnel performance. We want to see how you can influence stakeholders and drive innovation in a strategic capacity.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensure you’re considered for this exciting opportunity.
How to prepare for a job interview at Silverdrum
✨Know Your Stuff
Make sure you have a solid understanding of paid social and programmatic activation. Brush up on the latest trends in the ad-tech and media ecosystem, as you'll need to demonstrate your expertise in these areas during the interview.
✨Showcase Your Strategic Thinking
Prepare examples of how you've driven best practices and operational consistency in previous roles. Think about specific instances where you've influenced governance or shaped processes, as this will be key for the Performance Director role.
✨Stakeholder Management is Key
Be ready to discuss your experience managing stakeholders across different markets. Highlight your ability to drive collaboration and influence senior stakeholders, as this will be crucial in connecting various teams and strategies.
✨Emphasise Innovation and Test-and-Learn
Since the role focuses on innovation and a test-and-learn approach, come prepared with ideas on how you would implement these strategies. Share any relevant experiences where you've successfully tested new approaches and what the outcomes were.