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- Tasks: Lead data analysis to influence marketing decisions and drive business growth.
- Company: Dynamic independent media agency with a focus on data and behavioural science.
- Benefits: Up to £70,000 salary, flexible working, wellbeing support, and training opportunities.
- Other info: Opportunity for career progression and mentoring within a growing analytics team.
- Why this job: Make a real impact on client strategies and shape the future of marketing analytics.
- Qualifications: Strong Python skills and experience in marketing analytics or data science.
The predicted salary is between 70000 - 70000 £ per year.
Lead Analyst – Marketing Analytics & Effectiveness
Salary: up to £70,000 + benefits | London | Hybrid
Working with a high-performing independent media agency, this is a pivotal Lead Analyst position sitting at the centre of data, effectiveness and commercial decision-making. You’ll be building models that answer real business questions not vanity metrics, influencing where brands invest, which markets they enter, and how media drives growth.
To excel at this role you will need the following experience:
- Solid Python skills - comfortable writing code for data manipulation, modelling, and automation.
- Pragmatic problem-solver who defaults to the simplest solution that works, not the most technically impressive one.
- Able to translate analytical findings into a clear narrative, comfortable presenting to clients and non-technical stakeholders.
Company & Benefits – Why this is worth your time:
- Independent agency with a genuine point of difference combining media, data and behavioural science.
- Strong investment in analytics, effectiveness and modelling capability.
- Exposure to UK and international clients across multiple sectors.
- Real influence on senior client decisions and new business strategy.
- Clear progression path with scope to help mentor and shape a growing analytics team.
- Flexible working, strong wellbeing support and standout training opportunities.
Role & Responsibilities:
- Lead business modelling and forecasting to support high-value marketing decisions.
- Build and evolve measurement frameworks across short, medium and long-term performance.
- Turn complex datasets into clear, commercially actionable insights.
- Work across MMM, effectiveness and broader measurement challenges.
- Collaborate with planning, activation and client teams to drive integrated thinking.
- Play a key role in new business pitches and strategic growth projects.
Skills & Experience Required:
- Strong background in marketing analytics, data science or media effectiveness.
- Proven experience in modelling, forecasting and statistical analysis.
- Solid Python skills - comfortable writing code for data manipulation, modelling, and automation.
- Solid understanding of regression techniques and data interpretation.
- Experience building measurement frameworks or solving effectiveness challenges.
- Confident presenting complex outputs to non-technical stakeholders.
- Exposure to MMM, geo-testing or incrementality work is a strong plus.
This is not a dashboard role. If you’re serious about influencing strategy, owning modelling work that drives investment decisions, and stepping into a more senior, commercially impactful position, this is it.
Senior / Lead Data Analyst - Independent Media Agency in City of London employer: Silverdrum
Contact Detail:
Silverdrum Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior / Lead Data Analyst - Independent Media Agency in City of London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend meetups, webinars, or even casual coffee chats. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your data analysis projects. Whether it's a cool Python script or a case study on marketing effectiveness, having tangible examples of your work can really impress potential employers.
✨Tip Number 3
Prepare for interviews by practising your storytelling. You’ll need to translate complex data findings into clear narratives. Think about how you can explain your past projects and their impact in a way that resonates with non-technical stakeholders.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got some fantastic opportunities waiting for you. Plus, it’s a great way to show your enthusiasm for joining our team and being part of something special in the world of data and media.
We think you need these skills to ace Senior / Lead Data Analyst - Independent Media Agency in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Lead Analyst. Highlight your Python skills and any experience with marketing analytics or data science. We want to see how your background aligns with the job description, so don’t be shy about showcasing relevant projects!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you’re the perfect fit for this position. Share specific examples of how you've influenced business decisions through data analysis. Remember, we love a good story that shows your problem-solving skills and ability to communicate complex insights!
Showcase Your Analytical Skills: In your application, make sure to mention any experience you have with modelling, forecasting, and statistical analysis. We’re looking for someone who can turn complex datasets into actionable insights, so give us examples of how you’ve done this in the past!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company culture and values!
How to prepare for a job interview at Silverdrum
✨Know Your Python Inside Out
Make sure you brush up on your Python skills before the interview. Be ready to discuss how you've used Python for data manipulation and modelling in past projects. They’ll want to see that you can write clean, efficient code that solves real business problems.
✨Simplify Complex Concepts
Prepare to explain your analytical findings in a straightforward way. Practice translating complex data insights into clear narratives that even non-technical stakeholders can understand. This will show that you can communicate effectively and influence decision-making.
✨Showcase Your Problem-Solving Skills
Think of examples where you’ve tackled challenging data problems with pragmatic solutions. Highlight your ability to default to the simplest solution that works, rather than overcomplicating things. This will resonate well with their focus on effectiveness.
✨Engage with Real Business Questions
Be prepared to discuss how your work has influenced marketing decisions in the past. They’re looking for someone who can build models that answer real business questions, so come armed with examples of how your analyses have driven growth or investment decisions.