At a Glance
- Tasks: Lead exciting marketing measurement projects and present insights to clients.
- Company: Dynamic media agency with a focus on innovation and growth.
- Benefits: Competitive salary, flexible hybrid working, and clear progression opportunities.
- Other info: Opportunity to work with advanced analytics and emerging AI applications.
- Why this job: Join a growing team and enhance your marketing science skills across Europe.
- Qualifications: 3+ years in marketing analytics with strong analytical and client-facing skills.
The predicted salary is between 58500 - 71500 £ per year.
A great opportunity for an ambitious Analyst to broaden their marketing science skillset across MMM, attribution, experimentation, forecasting and media optimisation, working on a major European retail account spanning 8 key markets.
The client relationship is expanding significantly, creating three brand-new Senior Analyst positions within the measurement team. You’ll get exposure to the full measurement lifecycle, work directly with clients and develop the commercial and technical skills to make the step towards Manager level.
Company and benefits – why join?
- Brand-new roles created through client growth, joining an expanding European measurement team
- Work across 8 European markets, giving you genuine international and multi-market experience
- Build a much broader measurement toolkit across MMM, attribution, experimentation, forecasting, optimisation and budget planning
- Clear progression opportunity for Senior Analysts looking to develop towards Manager level
- Access to experienced marketing scientists, data scientists and specialist modelling teams, giving you plenty of opportunity to learn and develop technically
- Genuinely flexible hybrid working, with the option to work 2 or 3 days per week in the office, alongside flexibility when life requires it
- Exposure to wider innovation across advanced analytics, data science, optimisation and emerging AI applications
Role and responsibilities
- Own projects end-to-end, from data collection and QA through to assessing modelling outputs, developing insights and presenting recommendations
- Work across a varied portfolio of measurement projects including MMM, attribution, incrementality/experimentation, forecasting and media planning optimisation
- Act as a key client contact, presenting findings and translating complex analytical outputs into clear, commercially relevant recommendations
- Partner with specialist modelling teams, assessing model quality and interpreting outputs rather than simply passing results downstream
- Help establish high standards across project delivery, ensuring analysis is robust, accurate and useful for client decision-making
- Work with junior analysts and wider technical teams, with the opportunity to develop more formal leadership responsibilities as you progress
Skills and experience required
- Around 3+ years’ experience within a media agency, marketing analytics, measurement or similar environment
- Experience across at least one area such as MMM, attribution, experimentation, media optimisation or advanced marketing analytics
- Strong analytical grounding and an understanding of what makes a model or piece of analysis robust and commercially useful
- Comfortable working with clients and presenting analytical findings to both technical and non-technical stakeholders
- Experience leading projects or taking ownership of key analytical deliverables
- Exposure to R, Python, EViews, VBA/Excel or similar analytical tools is useful, alongside an appetite to broaden your technical skills
- Dashboarding or data visualisation experience is a bonus, but not essential
- Most importantly, you’ll be an ambitious analyst who wants broader exposure, more client responsibility and a genuine route into management
Senior Analyst - Marketing Science & Measurement - Media Agency in City of London employer: Silverdrum
At Silverdrum, we pride ourselves on being an exceptional employer that fosters a dynamic and inclusive work culture in the heart of London. Our commitment to employee growth is evident through tailored development programmes and opportunities to lead innovative projects, particularly in the fast-paced realm of digital commerce. Join us to be part of a forward-thinking team where your contributions directly shape the future of connected commerce for leading global brands.