At a Glance
- Tasks: Lead performance marketing for iconic jewellery brands, driving digital growth and strategy.
- Company: Join Signet Jewelers, the world's largest diamond jewellery retailer.
- Benefits: Competitive salary, generous discounts, flexible retirement plans, and health schemes.
- Other info: Be part of a diverse team with excellent career progression opportunities.
- Why this job: Shape the future of digital marketing in a fast-paced retail environment.
- Qualifications: Proven leadership in performance marketing with strong analytical skills.
The predicted salary is between 60000 - 80000 € per year.
Hybrid role, Croxley Park, Watford.
Are you ready to lead performance marketing at scale, shaping the future of digital growth across two of the UKs most iconic jewellery brands? At Signet UK & Ireland, home to H. Samuel and Ernest Jones, we’re on a journey of transformation and growth. As part of Signet Jewelers, the world’s largest retailer of diamond jewellery, we’re continuing to invest in our digital capabilities, recognising performance marketing as a critical driver of our future success. This newly evolved role reflects that commitment.
The opportunity
As Head of Performance Marketing, you will take ownership of our end-to-end digital acquisition and performance media strategy, driving profitable growth across ecommerce and omnichannel. You’ll lead a talented in-house team, manage a multi-million-pound media budget, and work cross-functionally to ensure we reach customers in the right place, at the right time, with the right message. This is a high-impact leadership role where strategy meets execution, perfect for someone who thrives in a fast-paced, commercially driven retail environment.
Core responsibilities include:
- Define and deliver a best-in-class performance marketing strategy across H. Samuel and Ernest Jones.
- Lead and optimise the full channel mix including Paid Search, Paid Social, Programmatic, Affiliates, SEO and emerging platforms.
- Drive profitable growth in traffic, customer acquisition, ecommerce revenue, and omnichannel performance.
- Own and manage a multi-million-pound marketing budget, ensuring strong ROI and efficient media investment.
- Use data, attribution models, and incrementality testing to continuously optimise performance.
- Partner with Ecommerce, CRM, Brand, Analytics and Retail teams to deliver joined-up, customer-first campaigns.
- Identify and unlock new growth opportunities, technologies and innovation across the digital landscape.
- Build, lead and develop a high-performing performance marketing team, alongside managing key agency and platform partners (Google, Meta, affiliates and more).
What success looks like:
- Strong delivery of revenue, ROI/ROAS and traffic growth.
- Continued ecommerce growth and improved acquisition efficiency.
- Increased contribution from digital to omnichannel sales.
- A high-performing, engaged team and best-in-class stakeholder collaboration.
What we’re looking for:
- Proven leadership experience in performance marketing or digital acquisition, ideally within retail, ecommerce, luxury or a fast-paced agency environment.
- Expertise across paid media channels, SEO, attribution and full-funnel optimisation.
- Strong commercial acumen with experience managing significant media budgets.
- Advanced analytical capability, with experience using tools such as GA4, Adobe Analytics, Power BI or similar.
- A passion for data-driven decision-making, innovation and continuous testing.
- The ability to influence at all levels and bring teams together behind a shared growth agenda.
We offer a fantastic job and more:
- Competitive salary.
- Generous discount of up to 30% off our fabulous products from day one.
- An annual enhanced discount to celebrate the day you joined our team.
- Retirement Savings plans which offer flexibility in the way you save for the future.
- Immediate Life Assurance from day one.
- A minimum of 22 days holiday per year which increases after a year’s service.
- Recognised qualifications, study support and structured career progression.
- Health and Wellbeing Scheme.
- Financial Wellbeing scheme.
- Give As You Earn scheme - An easy way to support causes close to your heart.
- Real Rewards - exclusive discounts on groceries, travel and leisure.
Be part of something special! Signet is the name behind H. Samuel and Ernest Jones. Together, we have more than 270 stores in the UK and Republic of Ireland. But that’s not all, we are part of the world’s largest retailer of diamond jewellery with approximately 2,800 stores. Just imagine where your career could take you.
Signet Jewelers (H. Samuel & Ernest Jones) is an equal opportunity employer committed to diversity and inclusion. We welcome applications from all sections of the community and are proud to have achieved Disability Confident Committed status (Level 1). All employment is decided on the basis of qualifications, merit and business need.
Head of Performance Marketing in Stevenage employer: Signet Jewelers
At Signet UK & Ireland, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration. As the Head of Performance Marketing, you'll lead a talented team in a hybrid role at Croxley Park, Watford, where you'll have access to generous benefits, including a competitive salary, substantial product discounts, and structured career progression opportunities. Join us in shaping the future of digital growth for iconic brands like H. Samuel and Ernest Jones, while enjoying a supportive environment that values diversity and employee well-being.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Performance Marketing in Stevenage
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend local marketing events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past performance marketing successes. Use data and results to highlight how you've driven growth in previous roles—this will make you stand out!
✨Tip Number 3
Prepare for interviews by researching the company and its brands. Understand their current marketing strategies and think about how you can contribute to their growth. Tailor your answers to show you're the perfect fit for their team.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're genuinely interested in being part of our team at Signet Jewelers.
We think you need these skills to ace Head of Performance Marketing in Stevenage
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Head of Performance Marketing role. Highlight your experience in performance marketing, especially in retail or ecommerce, and show us how you can drive growth for H. Samuel and Ernest Jones.
Showcase Your Achievements:We want to see your impact! Include specific examples of how you've successfully managed media budgets and driven profitable growth in previous roles. Numbers speak volumes, so don’t shy away from sharing your successes.
Be Data-Driven:Since this role is all about data-driven decision-making, make sure to mention your analytical skills and experience with tools like GA4 or Adobe Analytics. Show us how you’ve used data to optimise performance in past campaigns.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to lead performance marketing at Signet!
How to prepare for a job interview at Signet Jewelers
✨Know Your Numbers
As the Head of Performance Marketing, you'll need to demonstrate your understanding of key metrics. Brush up on your knowledge of ROI, ROAS, and traffic growth figures. Be ready to discuss how you've driven these metrics in previous roles and how you plan to do so at Signet.
✨Showcase Your Leadership Style
This role requires strong leadership skills, so think about examples that highlight your ability to build and lead high-performing teams. Prepare to share specific instances where you've successfully managed a team or collaborated cross-functionally to achieve marketing goals.
✨Be Data-Driven
Since data is crucial for this position, come prepared with examples of how you've used analytics tools like GA4 or Adobe Analytics to inform your marketing strategies. Discuss any innovative approaches you've taken to optimise performance based on data insights.
✨Understand the Brand
Familiarise yourself with H. Samuel and Ernest Jones, their brand values, and their target audience. Be ready to discuss how you would tailor performance marketing strategies to resonate with their customers and drive engagement across both ecommerce and omnichannel platforms.
