Head of Performance Marketing in Luton

Head of Performance Marketing in Luton

Luton Full-Time 60000 - 80000 £ / year (est.) No working from home possible
Signet Jewelers

At a Glance

  • Tasks: Lead performance marketing for iconic jewellery brands, driving digital growth and strategy.
  • Company: Join Signet UK & Ireland, home to H. Samuel and Ernest Jones.
  • Benefits: Competitive salary, up to 30% product discount, and flexible retirement savings.
  • Other info: Be part of a diverse team with excellent career progression opportunities.
  • Why this job: Shape the future of digital marketing in a fast-paced retail environment.
  • Qualifications: Proven leadership in performance marketing with strong analytical skills.

The predicted salary is between 60000 - 80000 £ per year.

Are you ready to lead performance marketing at scale, shaping the future of digital growth across two of the UK's most iconic jewellery brands? At Signet UK & Ireland, home to H. Samuel and Ernest Jones, we're on a journey of transformation and growth. As part of Signet Jewelers - the world's largest retailer of diamond jewellery - we're continuing to invest in our digital capabilities, recognising performance marketing as a critical driver of our future success.

This newly evolved role reflects that commitment.

The opportunity:

  • As Head of Performance Marketing, you will take ownership of our end-to-end digital acquisition and performance media strategy, driving profitable growth across ecommerce and omnichannel.
  • You'll lead a talented in-house team, manage a multi-million-pound media budget, and work cross-functionally to ensure we reach customers in the right place, at the right time, with the right message.

This is a high-impact leadership role where strategy meets execution - perfect for someone who thrives in a fast-paced, commercially driven retail environment.

Core responsibilities include:

  • Define and deliver a best-in-class performance marketing strategy across H. Samuel and Ernest Jones.
  • Lead and optimise the full channel mix including Paid Search, Paid Social, Programmatic, Affiliates, SEO and emerging platforms.
  • Drive profitable growth in traffic, customer acquisition, ecommerce revenue, and omnichannel performance.
  • Own and manage a multi-million-pound marketing budget, ensuring strong ROI and efficient media investment.
  • Use data, attribution models, and incrementality testing to continuously optimise performance.
  • Partner with Ecommerce, CRM, Brand, Analytics and Retail teams to deliver joined-up, customer-first campaigns.
  • Identify and unlock new growth opportunities, technologies and innovation across the digital landscape.
  • Build, lead and develop a high-performing performance marketing team, alongside managing key agency and platform partners (Google, Meta, affiliates and more).

What success looks like:

  • Strong delivery of revenue, ROI/ROAS and traffic growth.
  • Continued ecommerce growth and improved acquisition efficiency.
  • Increased contribution from digital to omnichannel sales.
  • A high-performing, engaged team and best-in-class stakeholder collaboration.

What we're looking for:

  • Proven leadership experience in performance marketing or digital acquisition, ideally within retail, ecommerce, luxury or a fast-paced agency environment.
  • Expertise across paid media channels, SEO, attribution and full-funnel optimisation.
  • Strong commercial acumen with experience managing significant media budgets.
  • Advanced analytical capability, with experience using tools such as GA4, Adobe Analytics, Power BI or similar.
  • A passion for data-driven decision-making, innovation and continuous testing.
  • The ability to influence at all levels and bring teams together behind a shared growth agenda.

We are passionate about our profession, and together we can help you realise your full potential. Come and be part of Signet Jewelers and enjoy the following fantastic benefits:

  • Competitive salary
  • Generous discount of up to 30% off our fabulous products from day one.
  • An annual enhanced discount to celebrate the day you joined our team.
  • Retirement Savings plans which offer flexibility in the way you save for the future.
  • Immediate Life Assurance from day one.
  • A minimum of 22 days holiday per year which increases after a years' service.
  • Recognised qualifications, study support and structured career progression.
  • Health and Wellbeing Scheme.
  • Financial Wellbeing scheme.
  • Give As You Earn scheme - An easy way to support causes close to your heart.
  • Real Rewards - exclusive discounts on groceries, travel and leisure.

Signet is the name behind H. Samuel and Ernest Jones. Together, we have more than 270 stores in the UK and Republic of Ireland. But that's not all, we are part of the world's largest retailer of diamond jewellery with approximately 2,800 stores. Just imagine where your career could take you.

Signet Jewelers (H. Samuel & Ernest Jones) is an equal opportunity employer committed to diversity and inclusion. We welcome applications from all sections of the community and are proud to have achieved Disability Confident Committed status (Level 1). All employment is decided on the basis of qualifications, merit and business need.

Head of Performance Marketing in Luton employer: Signet Jewelers

At Signet UK & Ireland, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration. As the Head of Performance Marketing, you will lead a talented team in a fast-paced retail environment, with access to generous benefits including competitive salaries, substantial discounts, and structured career progression opportunities. Join us in shaping the future of digital growth for iconic brands like H. Samuel and Ernest Jones, while enjoying a supportive atmosphere that values diversity and employee well-being.

Signet Jewelers

Contact Details:

Signet Jewelers Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Head of Performance Marketing in Luton

Tip Number 1

Network like a pro! Reach out to industry contacts on LinkedIn or attend local marketing events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream role.

Tip Number 2

Show off your skills! Create a personal website or portfolio showcasing your past performance marketing successes. This is a great way for us to demonstrate our expertise and make a lasting impression on potential employers.

Tip Number 3

Prepare for interviews by researching the company and its competitors. We should be ready to discuss how we can drive growth for their brands, like H. Samuel and Ernest Jones, using our performance marketing strategies.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining our team at Signet Jewelers.

We think you need these skills to ace Head of Performance Marketing in Luton

Performance Marketing Strategy
Digital Acquisition
Paid Media Channels
SEO
Attribution Models
Full-Funnel Optimisation
Media Budget Management

Some tips for your application 🫡

Tailor Your CV:Make sure your CV is tailored to the Head of Performance Marketing role. Highlight your experience in performance marketing, especially in retail or ecommerce, and showcase any leadership roles you've had. We want to see how your skills align with our needs!

Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about performance marketing and how you can drive growth for H. Samuel and Ernest Jones. Be sure to mention specific achievements that demonstrate your expertise.

Showcase Your Analytical Skills:Since data-driven decision-making is key for this role, make sure to highlight your analytical capabilities. Mention any tools you've used like GA4 or Adobe Analytics, and provide examples of how you've used data to optimise campaigns in the past.

Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it shows you're keen on joining our team!

How to prepare for a job interview at Signet Jewelers

Know Your Numbers

As the Head of Performance Marketing, you'll need to demonstrate your understanding of key metrics. Brush up on your knowledge of ROI, ROAS, and traffic growth figures. Be ready to discuss how you've driven these metrics in previous roles and how you plan to do so at Signet.

Showcase Your Leadership Style

This role requires strong leadership skills, so think about examples that highlight your ability to build and lead high-performing teams. Prepare to share specific instances where you've successfully managed a team or collaborated cross-functionally to achieve marketing goals.

Be Data-Driven

Since data is crucial for this position, come prepared with examples of how you've used analytics tools like GA4 or Adobe Analytics to inform your marketing strategies. Discuss any innovative approaches you've taken to optimise performance based on data insights.

Understand the Brand

Familiarise yourself with H. Samuel and Ernest Jones, their brand values, and their target audience. Think about how you can align your performance marketing strategies with their brand identity and customer-first approach. This will show your genuine interest in the role and the company.