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- Tasks: Lead digital marketing strategies to enhance online performance and customer engagement.
- Company: Join Signet Jewelers, the world's largest diamond retailer with iconic brands.
- Benefits: Enjoy competitive pay, flexible working options, and opportunities for growth.
- Why this job: Be part of a digital evolution that transforms how customers connect with jewellery.
- Qualifications: Experience in digital marketing and a passion for data-driven decision making.
- Other info: Dynamic team environment focused on innovation and creativity.
The predicted salary is between 36000 - 60000 £ per year.
Join the world\’s largest diamond retailer!
At Signet Jewelers, home to iconic brands including H. Samuel and Ernest Jones, we help people celebrate life and express love through jewellery. As we accelerate our digital evolution, we\’re creating smarter, more connected journeys that meet our customers wherever they are.
We\’re looking for a Digital Performance Marketing Lead to take ownership of acquisition and retention strategies that drive traffic, engagement, and sales across our UK brands.
This is a 9-month fixed-term contract with real impact-overseeing a multi-million-pound budget, leading agency partnerships, and ensuring our digital channels deliver measurable growth and brand relevance.
This role is being offered as a 9-month fixed-term contract to cover maternity leave and will involve hybrid working from our Croxley Park office in Watford 2 days a week.
As the Digital Performance Marketing Lead, you will:
- Own and execute the performance marketing strategy across PPC, paid social, affiliates, display/programmatic, and emerging digital channels.
- Joint responsibility for a £6m+ budget, building detailed channel and campaign plans to maximise ROI.
- Act as the first point of contact for external agencies and tech partners, driving best practice and innovation.
- Use first-party data and advanced targeting to boost efficiency and relevance.
- Work closely with Trading, CRM, Analytics, Brand and Creative teams to deliver integrated, customer-first campaigns.
- Align paid media activity with CRM lifecycle journeys and personalisation.
- Establish a robust testing and optimisation framework-scaling learnings across channels.
- Explore and adopt AI-driven tools for smarter bidding, targeting, and creative.
- Deliver clear, integrated performance reports for senior stakeholders.
- Act as a thought leader on new platforms, retail media networks, and emerging technologies.
What we\’re looking for:
- A proven track record in performance marketing within retail, eCommerce, or agency (fashion/luxury/lifestyle experience a plus).
- Deep expertise across search, social, programmatic, affiliates, with success scaling new channels.
- Strong grasp of digital attribution, incrementality testing, and customer journey measurement.
- Proficiency in GA4 (essential); experience with Looker Studio, Power BI, or Tableau is an advantage.
- Experience leveraging first-party data and privacy-first strategies.
- Strong agency management skills-able to challenge, inspire, and deliver results.
- Excellent communication and presentation skills, with confidence influencing stakeholders.
- High numeracy and advanced Excel skills, with an analytical mindset.
- Ability to thrive in a fast-moving, weekly-trading retail environment.
We are passionate about our profession, and together we can help you realise your full potential. Come and be part of Signet Jewelers and enjoy the following fantastic benefits:
- Competitive salary
- Generous discount of up to 30% off our fabulous products from day one.
- An annual enhanced discount to celebrate the day you joined our team.
- Retirement Savings plans which offer flexibility in the way you save for the future.
- Immediate Life Assurance from day one.
- A minimum of 22 days holiday per year which increases after a years\’ service.
- Recognised qualifications, study support and structured career progression.
- Health and Wellbeing Scheme.
- Financial Wellbeing scheme.
- Give As You Earn scheme – An easy way to support causes close to your heart.
- Real Rewards – exclusive discounts on groceries, travel and leisure.
Signet is the name behind H. Samuel and Ernest Jones. Together, we have more than 270 stores in the UK and Republic of Ireland. But that\’s not all, we are part of the world\’s largest retailer of diamond jewellery with approximately 2,800 stores. Just imagine where your career could take you
Signet Jewelers (H. Samuel & Ernest Jones) is an equal opportunity employer committed to diversity and inclusion.
We welcome applications from all sections of the community and are proud to have achieved Disability Confident Committed status (Level 1). All employment is decided on the basis of qualifications, merit and business need.
Digital Performance Marketing Lead employer: Signet Jewelers
Contact Detail:
Signet Jewelers Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Performance Marketing Lead
✨Tip Number 1
Network like a pro! Reach out to people in the digital marketing space, especially those who work at Signet Jewelers or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best digital marketing campaigns. Use data and results to highlight your impact. This will not only impress recruiters but also give you confidence during interviews.
✨Tip Number 3
Prepare for the interview by researching Signet Jewelers and their brands. Understand their digital strategy and think about how you can contribute. Tailor your answers to show you’re the perfect fit for their team!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage with us directly.
We think you need these skills to ace Digital Performance Marketing Lead
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Performance Marketing Lead role. Highlight relevant experience and skills that align with the job description, especially in digital marketing and performance metrics.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about digital marketing and how your background makes you the perfect fit for our team at Signet Jewelers.
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use specific examples of how you've driven digital performance in previous roles to demonstrate your impact.
Apply Through Our Website: We encourage you to apply through our website for a seamless application process. It’s the best way for us to receive your application and for you to stay updated on your progress!
How to prepare for a job interview at Signet Jewelers
✨Know Your Digital Marketing Stuff
Make sure you brush up on the latest trends in digital performance marketing. Be ready to discuss specific strategies you've used in the past, like PPC campaigns or SEO tactics, and how they drove results. This shows you're not just familiar with the theory but have practical experience too.
✨Understand Signet's Brands
Do your homework on Signet Jewelers and its iconic brands like H. Samuel and Ernest Jones. Familiarise yourself with their target audience and current marketing strategies. This will help you tailor your answers and demonstrate that you're genuinely interested in the company and its mission.
✨Prepare for Scenario Questions
Expect scenario-based questions where you'll need to showcase your problem-solving skills. Think of examples from your previous roles where you faced challenges in digital marketing and how you overcame them. Use the STAR method (Situation, Task, Action, Result) to structure your responses clearly.
✨Show Your Analytical Side
As a Digital Performance Marketing Lead, data analysis is key. Be prepared to discuss how you've used analytics tools to measure campaign performance and optimise strategies. Bring examples of metrics you've tracked and how they influenced your decision-making process.
