At a Glance
- Tasks: Lead digital marketing strategy across web, social, email, and paid media.
- Company: Join The Signet Collection, an award-winning boutique hotel brand in the UK.
- Benefits: Enjoy competitive salary, discounts, wellness support, and 28 days holiday.
- Other info: Flexible working options and excellent career growth opportunities.
- Why this job: Make a real impact on brand awareness and guest experiences.
- Qualifications: Degree or proven experience in digital marketing campaigns.
The predicted salary is between 30000 - 40000 £ per year.
We have an incredible opportunity for a Digital Marketing Manager to join our growing team at The Signet Collection, an award-winning brand of boutique hotels across the UK. The Signet Collection is a growing family of design-led boutique hotels in remarkable locations — where story, soul, and style come together.
Role Overview
Reporting to the Commercial Director, we're looking for a data‑savvy digital marketer to lead the digital and online strategy for our growing brand Signet Collection, elevating brand awareness, driving direct revenue, and delivering best‑in‑class digital experiences across our hotels. You will own performance marketing, reporting, analytics, content, and channel optimisation to ensure every touchpoint reflects our premium hospitality brand.
Where is this role? It is a full‑time role based from our Support Office near Newbury, Berkshire (Newbury RG20 8NJ), with occasional travel to our hotels across the Group. Although we are open to discussing some hybrid/flexible working for the right candidate.
What you'll do
- Lead our digital marketing strategy across web, social, email, and paid media, ensuring every touchpoint reflects our premium brand.
- Use data, analytics, and reporting tools (Google Analytics, Meta Suite, PowerBI/Tableau preferred) to optimise campaigns, track performance, and guide decision‑making.
- Manage digital campaigns end‑to‑end; from planning to execution - driving guest acquisition, retention, and conversion.
- Own paid media activity (PPC, paid social, retargeting), continuously testing and refining for stronger ROI.
- Oversee content and storytelling across website, newsletters, and social channels, ensuring high‑quality visuals and on‑brand messaging.
- Optimise website UX, content, and conversion pathways to enhance digital guest experience and direct bookings.
- Collaborate with on‑site teams, PR, Revenue, and creative partners to deliver integrated, high‑impact digital activity across the Group.
What you will bring
- Educated to a degree level or have proven experience planning and executing 360 digital marketing campaigns.
- Good experience in managing websites using a Content Management System, WordPress or equivalent.
- Strong verbal communication skills for articulating ideas to colleagues and clients.
- Excellent written communication skills for producing high‑quality content.
- Attention to detail and accuracy.
- The ability to work independently and flexibly.
- The capacity to prioritise and work across multiple projects.
- Creative skills for contributing new and innovative ideas.
- The ability to work well under pressure and meet deadlines.
We can offer you
- An excellent starting salary.
- Discounted rates across our restaurants and hotels for you, family and friends to enjoy.
- Stream access up to 40% of your pay before pay date, and save directly from your salary.
- Your Wellbeing Hub - powered by Hospitality Action, from a 24/7 employee assistance programme, to gym classes, to nutritious recipes, to clinical counselling, we want you to feel cared for at each step.
- 28 days’ holiday (including Bank Holidays) + birthday off.
- Team recognition programme to celebrate your achievements.
- Referral bonus scheme for recommending top talent - earn up to £1000.
- Long Service Awards - dinners for two with all the trimmings, complimentary room stays with breakfast and dinner, theatre tickets to see The Lion King, and so much more.
Ready to make your mark with an award‑winning boutique hotel group? Apply today and help us tell the story of The Signet Collection.
Digital Marketing Manager in Newbury employer: Signet Collection - Head Office
The Signet Collection is an exceptional employer, offering a vibrant work culture that celebrates creativity and innovation within the boutique hotel sector. With a focus on employee wellbeing, we provide generous benefits including discounted stays, a comprehensive wellbeing hub, and opportunities for professional growth, all set in the picturesque surroundings of Newbury, Berkshire. Join us to be part of a passionate team dedicated to delivering memorable experiences while enjoying a supportive environment that values your contributions.
Contact Details:
Signet Collection - Head Office Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager in Newbury
✨Show Your Creative Side
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We think you need these skills to ace Digital Marketing Manager in Newbury
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Signet Collection - Head Office. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
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How to prepare for a job interview at Signet Collection - Head Office
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✨Be Ready for Scenario-Based Questions
At Signet Collection - Head Office, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
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As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
