At a Glance
- Tasks: Lead exciting product launches and create impactful marketing campaigns.
- Company: Fast-growing chilled food brand with a fresh approach.
- Benefits: Competitive salary, pension, and real career progression opportunities.
- Other info: Join a passionate team and help shape the future of a challenger brand.
- Why this job: Make a visible impact in a dynamic environment from day one.
- Qualifications: Experience in trade or shopper marketing, strong analytical skills.
The predicted salary is between 32000 - 35000 £ per year.
Some opportunities let you join a business.
Others let you help build one.
I'm delighted to be partnering with an exciting chilled food scale-up as they continue their journey to become one of the UK's fastest-growing brands in their category.
In just two years, they've secured listings with major UK retailers and are building real momentum.
Every product is manufactured fresh from their own facility in Reading, giving them a genuine point of difference in a market dominated by larger, imported brands.
They're now looking for a Brand & Trade Marketing Executive to join the team at a pivotal stage of growth.
This is a brilliantly broad role that sits at the intersection of brand, shopper and trade marketing.
You'll be responsible for bringing new products to life from concept through to shelf, while making sure the brand wins where it matters most... in store.
You'll be
- Leading NPD launches and retail activation plans.
- Creating trade and shopper marketing campaigns that drive visibility, trial and repeat purchase.
- Working with retailers to maximise in-store execution through POS, displays, sampling and promotional activity.
- Measuring what actually works, from digital retail media to aisle fins and shopper campaigns, ensuring every pound of marketing spend delivers a return.
- Supporting wider brand campaigns that build awareness, educate shoppers and grow the brand across the UK.
- Working closely with an experienced CMO, agencies and commercial teams to help shape the next phase of growth.
They're looking for someone who enjoys asking questions like
• How do we win shoppers in-store?
• How do we increase trial and repeat purchase?
• How do we stand out on shelf against bigger competitors?
• How do we build a brand consumers actively seek out?
You'll thrive if you
- Love challenger brands.
- Enjoy turning insight into action.
- Understand retail, NPD and shopper behaviour.
- Want real ownership and the chance to make a visible impact from day one.
The essentials
- Reading (4 days per week)
- High-growth challenger business with genuine progression opportunities.
If you're a Brand Executive, Trade Marketing Executive, Shopper Marketing Executive or Assistant Brand Manager looking for a role where you'll have real influence in a scaling FMCG business, I'd love to tell you more.
Ideally some trade and shopper experience would be great!
But if you understand retail, have an eye for numbers and are strong with Excel, then we want to hear from you.
You must be working within FMCG.
📩 Drop me a message or email for a confidential conversation.
Trade Marketing Executive in Reading employer: Signature Career Management
At Signature Career Management, we pride ourselves on being an excellent employer that values teamwork and individual contributions. Our supportive work culture fosters collaboration and innovation, providing ample opportunities for professional growth in the dynamic FMCG sector. Located in a vibrant area, we offer a unique chance to be part of a brand committed to health and sustainability, making your work both meaningful and rewarding.
Contact Details:
Signature Career Management Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Trade Marketing Executive in Reading
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Signature Career Management and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Signature Career Management are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Signature Career Management on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Signature Career Management. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Trade Marketing Executive in Reading
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Signature Career Management. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Signature Career Management:Show us that you’ve done your homework! In your application, briefly mention what you admire about Signature Career Management’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Signature Career Management
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Signature Career Management will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Signature Career Management, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
