London Sales Manager

London Sales Manager

Full-Time 28800 - 48000 £ / year (est.) No working from home possible
Signature Career Management

At a Glance

  • Tasks: Drive sales across London, focusing on contract catering and independent coffee shops.
  • Company: Join a B-Corp certified brand shaking up the foodservice market.
  • Benefits: Enjoy autonomy, support from a dynamic team, and a culture of teamwork.
  • Other info: Your voice matters in a growing company where your wins are celebrated.
  • Why this job: Be part of a purpose-driven brand with products that customers love.
  • Qualifications: Experience in FMCG field sales and a passion for health and sustainability.

The predicted salary is between 28800 - 48000 £ per year.

Are you passionate about health, flavour, and sustainability and ready to make your mark in a fast-moving FMCG business that’s shaking up the market? This is your chance to join an established B-Corp certified, category-leading brand making waves across foodservice with its delicious and nutritious product range – bursting with natural ingredients and bold ambition. From humble beginnings in a London market stall to becoming a household name in foodservice, this business has never lost its energy, creativity, or entrepreneurial spirit. Now, they’re looking for a Sales Manager to take ownership of Greater London – focusing on contract catering groups and independent coffee shops. The brand already partners with major wholesalers (Bidfood, Brakes, and now Booker), and the foundations are rock solid. What’s needed is someone to drive volume, build visibility, and bring passion to every customer conversation.

The Opportunity

  • Take the lead in driving sales across contract catering, independents, and higher education sites.
  • Work with established routes to market – your focus is all about pull-through, activation, and growth.
  • Build strong relationships with area and operations managers across key catering groups.
  • Champion a product range that customers genuinely love – and be proud to represent it.
  • Enjoy the autonomy of a field-based role with full support from a dynamic, close-knit sales team.

What We’re Looking For

  • Proven experience in FMCG field sales – ideally within foodservice, OOH, or wholesale.
  • A natural relationship-builder with infectious energy and commercial drive.
  • Someone who thrives on hitting goals, spotting opportunities, and turning conversations into sales.
  • Passion for health, sustainability, and real ingredients – you’ll believe in what you sell.
  • A growth mindset – this is a brand that’s scaling fast, and they want you to grow with them.

Why You’ll Love It

You’ll be part of a business that’s big enough to offer stability and support, but small enough that your voice is heard and your wins really matter. Expect genuine autonomy, inspiring leadership, and a culture built around teamwork, positivity, and pride in doing things the right way. If you’re looking for a brand with purpose, people with personality, and products that sell themselves once tasted – this is the one!

London Sales Manager employer: Signature Career Management

Join a vibrant and innovative B-Corp certified brand that champions health, flavour, and sustainability in the fast-paced FMCG sector. As a Sales Manager in London, you'll enjoy the autonomy of a field-based role while being supported by a dynamic team, fostering a culture of teamwork and positivity. With ample opportunities for personal growth and a commitment to doing things the right way, this is an employer where your contributions truly matter.

Signature Career Management

Contact Details:

Signature Career Management Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land London Sales Manager

Tip Number 1

Get to know the company inside out! Research their products, values, and recent news. This will help you connect during interviews and show that you're genuinely interested in being part of their mission.

Tip Number 2

Network like a pro! Reach out to current or former employees on LinkedIn. Ask them about their experiences and any tips they might have for landing the Sales Manager role. Personal connections can make a huge difference!

Tip Number 3

Prepare for those tricky interview questions! Think about how your past experiences align with the job description. Be ready to share specific examples of how you've driven sales and built relationships in your previous roles.

Tip Number 4

Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression. It shows your enthusiasm for the role and keeps you fresh in their minds as they make their decision.

We think you need these skills to ace London Sales Manager

FMCG Field Sales Experience
Relationship Building
Commercial Drive
Goal-Oriented
Opportunity Spotting
Sales Conversion
Passion for Health and Sustainability

Some tips for your application 🫡

Show Your Passion:Make sure to highlight your passion for health, flavour, and sustainability in your application. We want to see that you genuinely believe in what you’re selling, so let that enthusiasm shine through!

Tailor Your CV:Customise your CV to reflect your experience in FMCG field sales, especially within foodservice or wholesale. We love seeing how your background aligns with our needs, so don’t be shy about showcasing relevant achievements.

Be Personable:Since this role is all about building relationships, make sure your application reflects your personality. Use a friendly tone and share examples of how you've successfully connected with customers in the past.

Apply Through Our Website:While you can send your CV via email, we encourage you to apply through our website for a smoother process. It helps us keep track of applications better and ensures you don’t miss out on any updates!

How to prepare for a job interview at Signature Career Management

Know Your Product Inside Out

Before the interview, make sure you’re well-versed in the brand’s product range. Understand the ingredients, health benefits, and sustainability aspects. This will not only show your passion but also help you connect with the interviewers who are looking for someone that genuinely believes in what they sell.

Showcase Your Sales Success

Prepare specific examples of your past sales achievements, especially in FMCG or foodservice. Use metrics to demonstrate how you’ve driven volume and built relationships. This will give the interviewers confidence in your ability to replicate that success in their business.

Demonstrate Relationship-Building Skills

Think of ways to illustrate your natural ability to build relationships. Whether it’s through anecdotes or strategies you’ve used in the past, make sure to highlight how you can connect with area and operations managers. This is crucial for driving sales in contract catering and independent coffee shops.

Embrace the Brand's Values

Align yourself with the company’s mission around health, flavour, and sustainability. Be ready to discuss why these values resonate with you personally. Showing that you share their passion will set you apart as a candidate who’s not just looking for a job, but a purpose-driven career.