At a Glance
- Tasks: Shape marketing strategies, lead product launches, and drive customer engagement.
- Company: Exciting British manufacturer with ambitious growth plans.
- Benefits: Competitive salary and the chance to work with AI tools.
- Other info: Opportunity to work closely with senior leadership and shape business growth.
- Why this job: Make a real impact and grow your leadership skills in a dynamic environment.
- Qualifications: Generalist marketing experience, knowledge of SEO, and team leadership skills.
The predicted salary is between 40000 - 50000 £ per year.
Why You Should Apply
- Broaden your experience: If you're a marketing all-rounder who wants more variety, more responsibility and a real say in how a business grows, this could be the move you've been waiting for.
- Make a visible impact: You'll work directly with senior leadership and the wider commercial team. Your ideas won't get lost in layers of management - you'll see them shape how the business positions its products and wins customers.
- A growing British manufacturer: Following investment, a strengthened leadership team and an ambitious growth plan, the business is entering an exciting new phase. You'll help drive that growth.
- Get ahead with AI: You'll have the freedom to use AI tools to work smarter and sharpen your marketing. If you're already curious about it - or keen to learn - you'll be in the right place.
- Lead and grow: You'll have a Marketing Officer reporting to you who already leads much of the content, creative and campaign delivery. You'll provide direction, coaching and commercial focus, growing your own leadership experience along the way.
Salary & Benefits
Competitive depending on experience.
What you'll do as the Commercial Marketing Manager:
- Shape the commercial marketing: You'll support the development and execution of the marketing strategy, help build category plans, and craft product propositions and customer-focused messaging. You'll also feed in market, customer and competitor insight to support commercial decisions.
- Lead product launches: You'll own the marketing launch of new products and range extensions - building launch plans, sales tools, training materials and customer communications, working closely with product development and sales to make each launch land.
- Drive customer and channel activation: You'll develop campaigns and tools that generate demand, help customers sell products more effectively, and support presentations, exhibitions, and events.
- Own the digital presence: You'll take ownership of the website and online customer journey - maintaining content, product pages and technical documentation, managing SEO, supporting PPC, and using analytics to improve performance and lead generation. You'll also manage external partners on larger website projects.
- Support and grow the team: You'll provide direction and coaching to the Marketing Officer, set clear priorities, and build strong relationships across sales, operations and product development.
What you need to apply:
- Generalist, all-rounder marketing experience (ideally gained within manufacturing), comfortable across the full marketing mix rather than one narrow specialism.
- Experience with SEO, product launches and print advertising.
- Good knowledge of AI tools, or a genuine willingness to learn, plus the ability to motivate and lead a team.
Next steps:
If you're looking for your next generalist marketing management opportunity and the opportunity to use AI to drive a marketing strategy, then please apply.
Marketing Manager employer: Sigma Recruitment
Join a dynamic and growing British manufacturer where your marketing expertise will directly influence the company's trajectory. With a strong focus on innovation, including the use of AI tools, you'll enjoy a collaborative work culture that values your ideas and fosters professional growth. As a Marketing Manager, you'll lead a talented team, making a tangible impact while developing your leadership skills in an exciting phase of expansion.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Sigma Recruitment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Sigma Recruitment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Sigma Recruitment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Sigma Recruitment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Sigma Recruitment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Sigma Recruitment:Show us that you’ve done your homework! In your application, briefly mention what you admire about Sigma Recruitment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Sigma Recruitment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Sigma Recruitment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Sigma Recruitment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
