Field Marketing Associate in London

About us: At Sierra, we're creating a platform to help businesses build better, more human customer experiences with AI. We are primarily an in-person company based in San Francisco, with growing offices in Atlanta, New York, London, France, Singapore, and Japan. We are guided by a set of values that are at the core of our actions and define our culture: Trust, Customer Obsession, Craftsmanship, Intensity, and Family.

What you’ll do:

• Field & Event Operations (core focus): Coordinate logistics for all European field marketing programs including industry conferences, executive dinners/hospitality, and CX buyer events. Manage all pre-event logistics including contracting, vendor coordination, scheduling, logistics, and internal communications to guarantee smooth operations and a seamless customer experience. Support repeatable event playbooks across multiple countries.
• Lead & Pipeline Hygiene: Ensure 100% clean lead capture from events and campaigns. Create campaigns in Salesforce, upload, tag, and route leads correctly. Track follow-up with sales and support post-event reporting both for pipeline and ROI.
• Program & Calendar Management: Maintain the European marketing calendar across countries. Coordinate schedules between sales, marketing, and external partners. Track budgets, POs, invoices, and spend vs plan.
• Collaboration & Growth: Partner closely with Regional Marketing lead and cross-functional colleagues (e.g. Marketing, Sales, Product). Act as the connective tissue between global marketing teams and local execution.

What you’ll bring:

• 5+ years of experience in field marketing coordination, events or enterprise marketing (B2B SaaS preferred).
• Exceptional organisational skills and meticulous attention to detail, with the ability to juggle multiple events, programs, timelines, and tasks simultaneously without missing a beat.
• Strong communication and teamwork skills, including the ability to coordinate effectively with vendors, partners, and internal stakeholders.
• Comfortable working across multiple countries, time zones, and stakeholders.
• Detail-oriented but commercially minded, with a great understanding of how field marketing supports revenue.
• Enthusiasm for managing events nationwide and across Europe, with the flexibility to accommodate a dynamic event calendar that requires regular travel.
• Confident in working with tools like Salesforce, Google Workspace, Splash, and a willingness to learn new demand generation tools.
• A proactive attitude: Ability to thrive in a fast-paced environment with high expectations.

Even better:

• Executive marketing or partner marketing experience.
• Content marketing and localisation experience.

Our values:

• Trust: We build trust with our customers through accountability, empathy, quality, and responsiveness.
• Customer Obsession: We deeply understand our customers' business goals and relentlessly focus on driving outcomes.
• Craftsmanship: We get the details right and continuously self-reflect to improve.
• Intensity: We know we don’t have the luxury of patience and play to win.
• Family: We model balance and intensity in our actions and processes.

What we offer:

• Flexible (Unlimited) Paid Time Off.
• Medical, Dental, and Vision benefits for you and your family.
• Life Insurance and Disability Benefits.
• Retirement Plan (e.g., 401K, pension) with Sierra match.
• Parental Leave.
• Fertility and family building benefits through Carrot.
• Lunch, as well as delicious snacks and coffee to keep you energized.
• Discretionary Benefit Stipend.
• Free alphorn lessons.

Be you, with us: We’re working to bring the transformative power of AI to every organization in the world. We encourage you to apply even if your experience doesn’t precisely match the job description.