At a Glance
- Tasks: Lead PR efforts and shape our brand narrative in healthcare.
- Company: Join a global leader in medical technology with a diverse community.
- Benefits: Flexible work environment, professional growth, and a supportive culture.
- Other info: Be part of a passionate team dedicated to pioneering healthcare breakthroughs.
- Why this job: Make a real impact in healthcare by driving brand reputation.
- Qualifications: 5-8 years in PR, preferably in the medical industry.
The predicted salary is between 40500 - 49500 £ per year.
Join us in pioneering breakthroughs in healthcare. For everyone. Everywhere. Sustainably. Our inspiring and caring environment forms a global community that celebrates diversity and individuality. We encourage you to step beyond your comfort zone, offering resources and flexibility to foster your professional and personal growth, all while valuing your unique contributions.
About the Role
He/She is expected for an experienced and strategic Public Relations Manager to lead our communications efforts and drive brand reputation in mainland. This role is pivotal in shaping our business narrative, building strong media relationships, and executing integrated PR campaigns that deliver measurable business impact. He/she will partner closely with cross-functional teams including corporate PR, business line and marketing, service, factory as well as supporting team to ensure consistent and compelling storytelling across all channels.
Key Responsibilities and Core Competencies
- Strategy & Execution
- Develop and execute comprehensive PR and communications plans that align with business objectives, covering earned media, product launches, integrated campaigns.
- Identify and leverage market trends, cultural moments, and industry insights to create impactful narratives, patients' stories that enhance brand visibility and leadership.
- Act as a primary media contact, proactively pitching stories, designing content, managing media inquiries, and coordinating interviews for VP, BLs leaders.
- Ability to translate global strategy and business goals into actionable PR strategies and execute them with precision.
- Tradeshow/Campaign Management & Measurement
- Track, analyze, and report on PR performance after big shows (CIIE, CAME…) using key metrics (coverage volume, sentiment, reach, message penetration, ROI) to continuously optimize strategies and demonstrate business impact.
Experience & Education
- Bachelor's degree in public relations, Communications, Journalism, Marketing, or a related field.
- Minimum of 5-8 years of medical industry experience in public relations, corporate communications, or media relations, preferable with experience in both in-house and agency environments.
Who we are
We are a team of more than 72,000 highly dedicated Healthineers in more than 70 countries. As a leader in medical technology, we constantly push the boundaries to create better outcomes and experiences for patients, no matter where they live or what health issues they are facing. Our portfolio is crucial for clinical decision-making and treatment pathways.
How we work
When you join Siemens Healthineers, you become one in a global team of scientists, clinicians, developers, researchers, professionals, and skilled specialists, who believe in each individual's potential to contribute with diverse ideas. We are from different backgrounds, cultures, religions, political and/or sexual orientations, and work together, to fight the world's most threatening diseases and enable access to care, united by one purpose: to pioneer breakthroughs in healthcare. For everyone. Everywhere. Sustainably.
As an equal opportunity employer, we welcome applications from individuals with disabilities.
Data Privacy
We care about your data privacy and take compliance with GDPR as well as other data protection legislation seriously. For this reason, we ask you not to send us your CV or resume by email. We ask instead that you create a profile where you can upload your CV. Setting up a profile also lets us know you are interested in career opportunities with us and makes it easy for us to send you an alert when relevant positions become open.
Public Relations Manager in Chorley employer: Siemens Healthineers
Siemens Healthineers is an exceptional employer that fosters a culture of innovation and collaboration, making it an ideal place for a Regional Operations Manager in Manchester. With a strong commitment to employee growth, the company offers extensive training and development opportunities, ensuring that every team member can thrive both professionally and personally. The supportive work environment, combined with a focus on diversity and sustainability, empowers employees to make meaningful contributions while achieving high levels of customer satisfaction.
StudySmarter Expert Advice🤫
We think this is how you could land Public Relations Manager in Chorley
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Siemens Healthineers. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Siemens Healthineers, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Siemens Healthineers inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace Public Relations Manager in Chorley
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Siemens Healthineers. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Siemens Healthineers.
How to prepare for a job interview at Siemens Healthineers
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
