At a Glance
- Tasks: Lead B2B content marketing projects and create compelling customer stories.
- Company: Join Shure, a trusted audio brand with a legacy of excellence.
- Benefits: Competitive salary, comprehensive benefits, and flexible work arrangements.
- Other info: Opportunity for growth in a dynamic, inclusive environment.
- Why this job: Make an impact by showcasing innovative audio solutions to B2B audiences.
- Qualifications: 5+ years in content marketing and strong project management skills required.
The predicted salary is between 40500 - 49500 £ per year.
- Overview
- Join Shure as a
Senior B2B Content Marketing Specialist and lead our European customer-story programme.
This position is on a 2-year fixed term basis (maternity cover).
Working with customers and colleagues across markets, you will develop case studies, interviews and video content that show our products in action and strengthen their credibility with B2B audiences.
You will combine editorial judgement with project ownership, guiding content from the first customer conversation through production to publication and distribution.
As the central contact for Channel Marketing, you will bring teams together, improve how customer stories are delivered and support content initiatives tailored to European markets.
Join Shure and
Amplify Your Impact.
Explore our unique culture and learn the key pillars that define our legacy of excellence.
- Case Study Programme Ownership
- Lead the operational management of the European customer-story and case-study pipeline from qualification through publication.
- Assess and prioritise opportunities with Channel Marketing, Sales, Market Development and market teams.
- Own individual customer-story projects, including scope, timelines, responsibilities, budgets and stakeholder communication.
- Coordinate customer interviews, written case studies, testimonials, photography and video production.
- Manage agencies, freelancers and production partners, as well as customer permissions, legal reviews, feedback and approval workflows.
- Coordinate publication and make completed assets accessible to markets, partners, PR, Digital Marketing and Sales.
- Improve workflows, templates, tracking, visibility and content reuse across campaigns, launches, channels and markets.
- European Content Initiatives and Production
- Identify regional content gaps and translate market and business needs into clear recommendations and actionable briefs.
- Develop European angles for global themes and coordinate the adaptation and localisation of copy, visuals, video and supporting assets.
- Coordinate selected regional video, photography, interview, podcast, event, editorial and social-first content projects.
- Regional Content Planning and Localisation
- Manage estimates, purchase-order requests, timelines, deliverables, invoices and approved project budgets.
- Ensure content meets agreed editorial, brand, legal, quality and market requirements, and maximise reuse across formats and platforms.
Qualifications
- Minimum 5 years of relevant experience in content marketing, customer storytelling, communications, editorial production or marketing project management.
- Degree in marketing, communications, media, business or a related field preferred. Equivalent professional experience will also be considered.
- Demonstrated ability to coordinate complex content projects from brief through production, approval, publication and distribution.
- Strong understanding of B2B content marketing, storytelling, editorial development and audience relevance.
- Excellent editorial judgement and the ability to evaluate narratives, briefs, scripts, written content and creative outputs.
- Experience coordinating customers, internal stakeholders, agencies, freelancers and specialist production partners.
- Strong project-management skills, including timelines, dependencies, approval workflows and budgets.
- Confidence working with senior stakeholders across different functions, countries and markets.
- Fluency in German or another European language is an advantage.
- Willingness to travel regularly within Europe.
- PAY TRANSPARENCY
Shure offers a competitive compensation structure that is reviewed annually to attract, hire, and retain the industry’s top talent.
Salaries vary based on qualifications, location, experience, and expertise in each respective discipline.
The range displayed on each job posting reflects the minimum and maximum salary for the opportunity.
The salary for this position ranges from GBP 46,000 to GBP 74,000.
All positions also include a comprehensive benefits package.
WHO WE ARE
Shure’s mission is to be the most trusted audio brand worldwide – and for over a century, our Core Values have aligned us to be just that.
Founded in 1925, we are a leading global manufacturer of audio equipment known for quality, reliability, and durability.
We engineer microphones, headphones, wireless audio systems, conferencing systems, and more.
And quality doesn’t stop at our products.
Our talented teams strive for perfection and innovate every chance they get.
We offer an Associate-first culture, flexible work arrangements, and opportunity for all.
Shure is headquartered in United States.
We have more than 35 regional sales offices, engineering hubs, distribution centers and manufacturing facilities throughout the Americas, EMEA, and Asia.
THE MIX MATTERS
Don’t check off every box in the job requirements?
No problem!
We recognize that every professional journey is unique and are committed to providing an equitable candidate experience for all prospective Shure Associates.
If you’re excited about this role, believe you’ve got the skills to be successful, and share our passion for creating an inclusive, diverse, equitable, and accessible work environment.
- #LI-HYBRID
- #J-18808-Ljbffr
Senior B2B Marketing Specialist (Maternity Cover - 2 years) employer: Shure
At Shure, we pride ourselves on being an exceptional employer, offering a collaborative and dynamic work environment in the heart of Edinburgh. Our commitment to professional growth is evident through opportunities for career advancement and mentorship within our innovative Product Development team. With a competitive compensation structure and a comprehensive benefits package, we ensure that our associates are valued and supported as they contribute to cutting-edge audio technology.
StudySmarter Expert Advice🤫
We think this is how you could land Senior B2B Marketing Specialist (Maternity Cover - 2 years)
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Senior B2B Marketing Specialist (Maternity Cover - 2 years)
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Shure from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Shure specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Shure
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Shure, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Shure you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Shure that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Shure, so think on your feet and don't hesitate to showcase your creativity!
