At a Glance
- Tasks: Drive ticket sales and audience growth through innovative marketing campaigns.
- Company: Showbase, a leader in live events and temporary structures across the UK.
- Benefits: Competitive salary, ownership of campaigns, company laptop, and phone.
- Other info: Join a dynamic team in the North West with great career growth opportunities.
- Why this job: Make a real impact in the exciting world of live events and hospitality.
- Qualifications: Experience in marketing public-facing events and managing campaign budgets.
The predicted salary is between 35000 - 45000 £ per year.
A commercially focused Marketing Manager to drive ticket sales, bookings and audience growth across our live events and venues.
About Showbase
Showbase designs, builds and delivers temporary structures, hospitality environments and large-scale event infrastructure across the UK. Our clients include major landowners and developers (Renaker, Tatton Estate), hospitality groups (New World Trading Company, The Curling Club) and established festival organisers (RHS, Happy Place, Lost Village). Beyond our support for these clients, we create and operate our own public-facing venues and live experiences. These projects span ticketed events, hospitality-led concepts and branded activations – each requiring clear positioning, disciplined planning and strong commercial performance.
We are seeking an experienced Marketing Manager to take ownership of campaign strategy and delivery across this growing portfolio, driving audience growth, ticket sales and measurable results across our in-house events and selected client projects.
The Role
This is a commercially focused marketing role with responsibility for driving measurable performance across our events and venues. You will plan and deliver end-to-end campaigns — from launch strategy and audience targeting through to final sales push — ensuring each project achieves clear ticket sales, booking and revenue objectives. You will own campaign timelines, channel strategy and performance tracking, balancing creative direction with disciplined execution. This includes managing budgets, optimising spend and reporting clearly on return on investment. The role requires someone confident working across multiple event formats and price points, capable of switching between strategic planning and hands-on campaign delivery. You will work closely with Event Project Managers, Operations, Finance and external creatives, ensuring marketing activity aligns with event positioning, pricing and operational timelines.
Key Responsibilities
- Develop and deliver end-to-end marketing campaigns for in-house events and selected client projects.
- Plan campaign launches, audience targeting and channel strategy to drive ticket sales and bookings.
- Manage paid and organic channels, optimising performance against revenue targets.
- Build and manage campaign budgets, monitoring spend and reporting on ROI.
- Track performance metrics including ticket sales velocity, conversion rates and cost per acquisition.
- Coordinate creative assets, copy and messaging to ensure clarity and commercial effectiveness.
- Align campaign timelines with Event Project Managers and Operations to support delivery milestones.
- Oversee CRM, email marketing and audience engagement activity where applicable.
- Analyse campaign performance and produce post-event reports with actionable insights.
- Support the ongoing marketing of Showbase’s services and venue portfolio.
Required Experience & Skills
- Proven experience marketing public-facing or ticketed events from launch through to live delivery.
- Experience managing five-figure campaign budgets and tracking performance against revenue targets.
- Comfortable managing paid digital campaigns (e.g. Meta, Google or similar) with clear performance objectives.
- Strong understanding of conversion metrics including cost per acquisition, return on ad spend and ticket sales velocity.
- Confident balancing creative messaging with commercial performance.
- Highly organised, able to manage multiple concurrent campaigns.
- Comfortable working cross-functionally with Event Project Managers, Operations and Finance teams.
- Analytical and performance-driven, able to adjust campaigns based on data.
- Based in the North West (Manchester / Liverpool region).
Additional Benefits
- Competitive salary based on experience.
- Genuine ownership of campaigns and commercial performance within agreed budgets.
- Company laptop and phone number.
Please note, you will need your own vehicle transport to get to our offices, as they are not on public transport. Please consider our location when applying.
Marketing Manager employer: Showbase
Showbase is an exceptional employer that fosters a dynamic and collaborative work culture, where creativity meets commercial acumen. As a Marketing Manager, you will enjoy genuine ownership of your campaigns, competitive salary packages, and the opportunity to work on exciting public-facing events in the vibrant North West region. With a focus on employee growth and development, Showbase encourages innovative thinking and offers a supportive environment for you to thrive in your marketing career.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Showcase your skills! Create a portfolio that highlights your past marketing campaigns, especially those related to public-facing events. Use visuals and data to demonstrate your impact. This will make you stand out when you’re chatting with potential employers.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like Showbase, and express your interest in working with them. A well-crafted email can go a long way in making a memorable impression.
✨Tip Number 4
Keep learning! Stay updated on the latest marketing trends and tools, especially those related to ticket sales and audience engagement. Consider taking online courses or attending workshops to boost your knowledge and skills, making you an even more attractive candidate.
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Manager role. Highlight your experience with public-facing events and managing campaign budgets, as these are key for us. Use specific examples that showcase your skills in driving ticket sales and audience growth.
Craft a Compelling Cover Letter:Your cover letter should tell us why you're the perfect fit for this role. Share your passion for marketing and events, and don’t forget to mention how you can contribute to our mission at Showbase. Keep it engaging and personal!
Show Off Your Analytical Skills:We love data-driven decision-making! In your application, be sure to mention any experience you have with tracking performance metrics and optimising campaigns. This will show us that you can balance creativity with commercial performance.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about what we do at Showbase!
How to prepare for a job interview at Showbase
✨Know Your Audience
Before the interview, research Showbase and its projects. Understand their target audience and how they drive ticket sales. This will help you tailor your responses to show that you can effectively engage with their customer base.
✨Showcase Your Campaign Success
Prepare specific examples of past marketing campaigns you've managed, especially those related to public-facing or ticketed events. Highlight measurable results, such as ticket sales velocity and ROI, to demonstrate your ability to deliver on their commercial objectives.
✨Be Ready to Discuss Budgets
Since managing five-figure campaign budgets is crucial for this role, come prepared to discuss your experience with budget management. Be ready to explain how you've optimised spend and tracked performance against revenue targets in previous roles.
✨Emphasise Cross-Functional Collaboration
This role requires working closely with various teams. Share examples of how you've successfully collaborated with Event Project Managers, Operations, and Finance in the past. This will show that you're not just a creative thinker but also a team player who can align marketing strategies with operational goals.
