At a Glance
- Tasks: Lead product marketing strategies and drive impactful product launches.
- Company: Join Shippeo, a dynamic SaaS company transforming supply chain visibility.
- Benefits: Enjoy a hybrid work model, professional development, and a diverse team.
- Other info: Embrace a culture of transparency, feedback, and continuous learning.
- Why this job: Make a real impact in global supply chains with innovative technology.
- Qualifications: 5+ years in B2B SaaS product marketing and strong communication skills.
The predicted salary is between 36000 - 60000 € per year.
Company Description
Founded in 2014, Shippeo is a leading European SaaS company transforming supply chain visibility. With a global presence and multicultural team of 27 nationalities operating across Europe, North America, and Asia, we offer real-time multimodal transportation visibility to top industry leaders across various sectors. Our ambition is to become the world's leading supply chain data platform, using predictive AI, high-quality real-time data, and a robust partner network to enhance customer experience and operational excellence.
Job Description
About the role: Reporting to the Head of Product Marketing, you will be the strategic architect of Shippeo’s market presence. You will drive GTM strategy, own product launches and act as the voice of the market within the company. This is a high-influence role sitting at the intersection of Product, Sales, and Marketing, owning how our products are understood, valued, packaged and sold.
Please note: While ideally based in London or Paris, we are open to considering applicants based further afield. As we operate internationally, we kindly request all candidates to submit their CV in English. Unfortunately, applications submitted in any other language will not be considered.
Contract Type: Full-time
Function: Product Marketing Manager
Core competencies & technical skills
- Strategic GTM orchestration: Mastery of the end-to-end GTM strategy, from defining target audiences, value propositions and packaging, to post-launch commercial impact reporting. Ability to partner with RevOps to hard-code GTM strategies into business systems and processes. Ability to define a product’s unique "right to win" aligned to customer needs and competitive realities.
- Market intelligence & analysis: Expert-level ability to conduct research and surface opportunities/threats across segments, verticals, and use cases. Skill in mapping complex buying journeys and distilling customer needs into actionable product roadmap inputs. Mastery of analyzing market trends, customer behavior, and product performance to iterate on strategy.
- Narrative design & storytelling: A talent for turning complex, technical SaaS features into human-centric language that resonates with different persona groups. Ability to build high-impact enablement programmes and assets (pitch decks, battlecards, demos, and talk tracks) that ensure sales consistency and confidence. Work with broader Marketing teams to build programmes that bring the product story to life in the market.
- Performance measurement: Ability to define, track, and report on KPIs that prove the commercial success of product marketing initiatives.
- Cross-Functional Influence: Ability to lead and unite Product, Sales, and Marketing teams around a shared vision and common goals. Skill in influencing product, pricing and commercial decisions by presenting compelling market data and customer feedback leadership.
Success Indicators
- Conversion rates: You will measurably improve conversion rates through the funnel.
- Strategic clarity: You will become the "go-to" expert for who Shippeo targets, how we show up and win in the market.
- Market insight: You deliver market insight that influences product, pricing and commercial decisions.
- Differentiated positioning: You establish clear, differentiated positioning that drives adoption and revenue impact.
- Consistent narrative: We show up externally with a confident, coherent narrative across all channels, from the website to sales motions.
Qualifications Experience & Requirements
- Experience: 5+ years in B2B SaaS Product Marketing (Senior/Lead level), with experience in driving GTM strategy and leading successful product launches.
- Communication & languages: Exceptional written and verbal skills in English; you are as comfortable writing a one-pager as you are presenting to leadership. French or other European languages are a plus.
- Mindset: You are autonomous, proactive, and comfortable navigating the ambiguity of a high-growth environment.
- Education: Bachelor’s degree in Marketing, Business, or a related field (or equivalent practical experience).
Additional Information
Why Join Shippeo? At Shippeo, you will join a fast-moving company that values ambition, care, delivery, and collaboration. We offer an environment where impact is encouraged, ideas are valued, and development is supported.
- Meaningful work with real-world impact in global supply chains.
- A diverse, inclusive, and international team.
- A culture of transparency, feedback, and continuous learning.
- Opportunities for growth, internal mobility, and professional development.
- Hybrid work model and flexible policies.
To learn more about our culture and people, visit our Careers section or explore team stories on our social platforms.
Recruitment Process
Our hiring process includes the following steps:
- Preliminary call with a Talent Acquisition Manager
- First interview with the Hiring Manager, Chloe Phipps
- Case study interview or technical assessment
- Final interview with leadership or cross-functional team members
Diversity and Inclusion
At Shippeo, we are committed to fostering a diverse and inclusive workplace. We value the perspectives, experiences, and contributions of individuals from all backgrounds. Our policies, practices, and company culture reflect this commitment to equal opportunity and mutual respect. If you have specific needs or questions regarding disability inclusion, you may reach out to our dedicated Disability Advisor at inclusion@shippeo.com for support during the application process.
Senior Product Marketing Manager employer: Shippeo
At Shippeo, we pride ourselves on being a dynamic employer that champions innovation and collaboration within a diverse, multicultural team. Our London and Paris locations offer a vibrant work environment where employees can thrive through meaningful projects that impact global supply chains, alongside ample opportunities for professional growth and development in a supportive, hybrid work model.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Show us you know what we do and how you can make an impact as a Product Marketing Manager.
✨Tip Number 3
Practice your storytelling skills. We want to see how you can translate complex ideas into relatable narratives that resonate with different audiences.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets the attention it deserves. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Senior Product Marketing Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the role of Senior Product Marketing Manager. Highlight your experience in GTM strategy and product launches, as these are key aspects of the job. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about product marketing and how you can contribute to our mission at Shippeo. Keep it concise but impactful – we love a good story!
Showcase Your Market Insights:In your application, don’t forget to showcase your ability to analyse market trends and customer behaviour. We’re looking for someone who can bring valuable insights to the table, so share examples of how you've done this in the past.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at Shippeo
✨Know Your GTM Strategy Inside Out
Make sure you can articulate your understanding of go-to-market strategies. Be prepared to discuss how you've successfully led GTM initiatives in the past, including defining target audiences and value propositions. This will show that you’re not just familiar with the concept but have practical experience.
✨Showcase Your Market Intelligence Skills
Research Shippeo’s competitors and the supply chain industry before your interview. Bring insights about market trends and customer behaviours that could impact their business. This demonstrates your proactive approach and ability to provide valuable market intelligence.
✨Master the Art of Storytelling
Prepare to explain complex SaaS features in simple, relatable terms. Think about how you can translate technical jargon into narratives that resonate with different personas. This skill is crucial for a Product Marketing Manager, so practice makes perfect!
✨Be Ready to Discuss Performance Metrics
Understand key performance indicators (KPIs) relevant to product marketing. Be ready to share examples of how you've tracked and reported on these metrics in previous roles. This will highlight your data-driven decision-making skills and your ability to measure success effectively.
