Senior Product Marketing Lead – Global GTM & Launches

Senior Product Marketing Lead – Global GTM & Launches

Full-Time 55000 - 65000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Lead go-to-market strategies and create compelling narratives for innovative products.
  • Company: Join Shippeo, a rapidly expanding company at the forefront of product marketing.
  • Benefits: Enjoy competitive salary, flexible work options, and opportunities for professional growth.
  • Other info: Be part of a dynamic team with exciting career advancement opportunities.
  • Why this job: Make a real impact by shaping market positioning and driving commercial success.
  • Qualifications: Experience in product marketing and strong collaboration skills are essential.

The predicted salary is between 55000 - 65000 £ per year.

Shippeo is seeking a Senior Product Marketing Manager to own audience go-to-market strategies, content, and operations for a rapidly expanding product portfolio. You will translate complex offerings into compelling narratives, collaborating with Sales, Campaigns, and ABM programs to drive commercial growth.

You will lead launches, develop messaging frameworks, and build scalable PMM processes while partnering with the Head of Product Marketing to shape Shippeo’s market positioning across Europe.

Senior Product Marketing Lead – Global GTM & Launches employer: Shippeo

At Shippeo, we pride ourselves on being an exceptional employer that fosters a dynamic and collaborative work culture. Our team enjoys a wealth of growth opportunities, with a focus on professional development and innovation in the heart of Europe. Join us to be part of a forward-thinking company where your contributions directly impact our global go-to-market strategies and product launches.

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Contact Details:

Shippeo Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Product Marketing Lead – Global GTM & Launches

Join Product Management Meetups

Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like Shippeo!

Show Off Your Product Sense

Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at Shippeo would be by your initiative!

Utilise Online Communities

Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.

Leverage Your University Network

If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at Shippeo through your school's career services!

We think you need these skills to ace Senior Product Marketing Lead – Global GTM & Launches

Go-to-Market Strategy
Content Development
Audience Targeting
Collaboration
Commercial Growth
Messaging Frameworks
Product Marketing Management (PMM)

Some tips for your application 🫡

Show Off Your Product Passion:When applying for a product management role like Senior Product Marketing Lead – Global GTM & Launches, let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!

Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!

Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.

Tailor Your CV to the Role:Make sure your CV is tailored for the Senior Product Marketing Lead – Global GTM & Launches position at Shippeo. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!

How to prepare for a job interview at Shippeo

Understand the Product Life Cycle

As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.

Showcase Your Cross-Functional Skills

Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.

Prepare for Case Studies

In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.

Know Your Metrics

Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.