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- Tasks: Develop creative strategies for cycling and outdoor brands while collaborating with a dynamic team.
- Company: Join SHIFT Active Media, an award-winning agency passionate about cycling and active lifestyles.
- Benefits: Enjoy a friendly culture, competitive salary, and opportunities for professional growth.
- Why this job: Make a real impact in the cycling industry while working on innovative campaigns.
- Qualifications: Experience in strategy or marketing, with a passion for cycling or outdoor activities.
- Other info: Collaborative environment with a focus on diverse perspectives and continuous learning.
The predicted salary is between 36000 - 60000 £ per year.
SHIFT Active Media is looking for a Strategist with a passion for cycling, the outdoors, and creative communications.
The role involves working closely with the Chief Strategy Officer, the wider SHIFT team, and our clients to develop brand, media, and integrated communications strategies that help cycling and outdoor brands thrive. You will also contribute to the ongoing development of our strategic tools and thought leadership programme. As a Strategist at SHIFT, you will combine creativity, insight, and commercial thinking to shape strategies that guide our clients' communications across brand, media, PR, social and beyond. You will turn complex data and audience insights into actionable recommendations and work collaboratively to deliver integrated, impactful campaigns. We believe in the power of in-person collaboration, so team members are asked to spend 4 days per week working from our Bath offices.
Experience required:
- Experience in a strategy, planning, or insight role within an agency or client-side marketing environment.
- A track record of developing marketing or communication strategies supported by insights and data.
- Experience across multiple disciplines (brand, media, social, PR) is highly desirable.
About you:
- Brand and strategy: Able to analyse brands, simplify complex briefs, and develop clear communication strategies.
- Creative execution: Translates consumer insight into practical propositions and messaging across multiple channels.
- Marketing expertise: Strong understanding of marketing principles, channels, and relevant technologies.
- Data-literate: Comfortable using spreadsheets, analytics, and research to support recommendations.
- Collaboration: Works effectively with clients and internal teams to deliver projects on time.
- Communication: Produces clear, structured presentations and written materials.
- Interest in cycling or outdoor activities: An interest in cycling or active lifestyles is beneficial for this role.
What you will be doing:
- Strategy planning: Support strategy and planning on key accounts, helping to develop integrated communications plans across brand, creative, PR, media and social.
- Contribute to the development of brand positioning, campaign concepts, and longer-term communication strategies.
- Insight analysis: Tap into our research team, proprietary data, and external sources to uncover actionable insights.
- Use audience, market, and performance data to guide strategic recommendations.
- Help establish measures for effectiveness and analyse results to inform future plans.
- Briefing collaboration: Write and deliver clear, discipline-specific briefs for creative, media, PR, and social teams.
- Work cross-functionally to bring campaigns to life and ensure integrated solutions.
- Support the ongoing evolution of SHIFT’s strategic tools and thought leadership.
- Effectiveness innovation: Track campaign performance, report insights, and make recommendations to optimise impact.
- Stay on top of emerging marketing channels, technologies, and industry trends, including AI tools, and integrate them into your workflow where appropriate.
About SHIFT:
Launched in ****, SHIFT Active Media is an award-winning marketing agency specialising in cycling and active lifestyles. We work with some of the world’s most recognised cycling and outdoor brands. As a full-service creative and communications agency, our work spans brand strategy, global media planning and buying, advertising, film and video, websites, social media and beyond, reaching cyclists around the world. We’re an established agency with a diverse mix of specialists working collaboratively under one roof, based in one of Bath’s best offices. Our culture is friendly, collaborative and ambitious, and we take pride in doing great work.
Come as you are: At SHIFT, we believe diverse perspectives make stronger strategies and better work. We welcome applicants of all backgrounds, identities, and abilities. If you’re excited by this role but don’t tick every box, we still encourage you to apply; potential and enthusiasm matter just as much as experience.
Media Agency Strategist in Bath employer: SHIFT Active Media
Contact Detail:
SHIFT Active Media Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Media Agency Strategist in Bath
✨Tip Number 1
Network like a pro! Get out there and connect with people in the cycling and outdoor industries. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your passion! When you get the chance to chat with potential employers, make sure to highlight your love for cycling and the outdoors. Share personal stories or experiences that relate to the industry – it’ll help you stand out as someone who truly gets the brand.
✨Tip Number 3
Prepare for interviews by diving deep into SHIFT’s work. Familiarise yourself with their campaigns and strategies. Bring fresh ideas to the table during your interview – this shows you’re not just interested in the role, but also invested in the company’s success.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the SHIFT team. Keep an eye on our careers page for the latest opportunities and updates!
We think you need these skills to ace Media Agency Strategist in Bath
Some tips for your application 🫡
Show Your Passion: Let your love for cycling and the outdoors shine through in your application. We want to see how your interests align with our mission at SHIFT, so don’t hold back on sharing your experiences!
Tailor Your Application: Make sure to customise your CV and cover letter to highlight relevant experience in strategy and communications. We’re looking for specific examples that demonstrate your skills in brand, media, and PR.
Be Data-Savvy: Since we value data-driven insights, include any experience you have with analytics or research. Show us how you've turned complex data into actionable strategies in your previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at SHIFT Active Media
✨Know Your Cycling and Outdoor Brands
Before the interview, do your homework on the cycling and outdoor brands SHIFT works with. Familiarise yourself with their campaigns, values, and target audiences. This will not only show your passion for the industry but also help you tailor your insights and strategies during the discussion.
✨Showcase Your Data Skills
As a Media Agency Strategist, being data-literate is key. Prepare examples of how you've used data to inform your strategies in past roles. Bring along any relevant case studies or reports that highlight your ability to turn complex data into actionable recommendations.
✨Prepare for Collaborative Scenarios
Since collaboration is crucial at SHIFT, think of specific instances where you've successfully worked with cross-functional teams. Be ready to discuss how you contributed to integrated campaigns and how you handled any challenges that arose during the process.
✨Craft Clear and Engaging Presentations
Practice presenting your ideas clearly and concisely. You might be asked to present a strategy or campaign concept during the interview, so ensure your materials are well-structured and visually appealing. This will demonstrate your communication skills and your ability to engage an audience.
