This position is flexible in location within the EMEAI Region.
The Product Manageris responsible for product strategy, development, and release plans to drive profitable growth, market share, and consumer awareness. This responsibility will exist throughout the product life cycle from initial idea through development, launch, ongoing operations and expansion of product on a global platform. In addition to EMEA, scope of this position will include global distribution of our product lines in Australia, Asia, North and South America.
The Product Manager is part of the Marketing department that is responsible for the full product offer as being produced at the SW location in Lelystad and supplied around the globe. Product Management departments of SW Automotive Division of the various regions are closely cooperating and aligned. Product Management makes sure that there is a profitable product offer that is meeting customer need, is technical sound and sustainable to meet company (financial) targets now and in the future.
This role will work alongside the wider marketing department, to develop go to market propositions, campaigns and materials to support our aggressive growth plans. They will also engage with our sales teams, ensuring product launch plans are executed successfully, forecasts are prepared and that teams have the knowledge and support to go to market successfully.
New Product Development
- Manage new product development through established stage gate process
- Develop new products and assist on commercialization process
- Manage field testing of developmental prototypes
- Deliver pro-forma including product sales and profit objectives, including forecasts
- Monitor new product sales and profit budget achievement against their NPD pro-forma
Priority setting
- Gather and prioritize product and customer requirements
- Define the product innovation strategy and road map for short-term and long-term objectives
- Perform global market research and product specifications
Brand support
- Define the brand vision and strategy
- Implement new product growth strategy globally
- Coordinate product demonstrations to key customers
Portfolio management
- Develop and monitor budgets; coordinate quantitative deep dives on to improve the product portfolio
- Assess potential product expense cost reduction
- Support quality issues and complaints on product and packaging
Phase out
- Maintain a healthy product portfolio
- Realize high-impact product rationalizations
- Define a rationalization plan for pro-active portfolio management
Contacts inside and outside the organization
- Cross function collaboration with global sales teams, production, R&D, and technical support
- Work closely with regional and global managers
- Understand customer needs by contacting technicians, market managers, and customers
- Work with outside support and information vendors (universities, third party labs, toll manufacturers/fillers, third party testing facilities, raw material suppliers, etc.)
Insights
- Develop expert knowledge of the markets, categories and products be the go to authority
- Closely monitor competitor ranges, strategy, pricing architecture and strengths and weaknesses
- Develop knowledge of the end users for a specific product category alongside the brand comms team
Training, Shows, Webinars
- Assist with product training both internally and externally
- Work with Manager of the Technical Team on content and demos as needed
- Support trade shows
- Minimum Bachelor Degree in relevant discipline
- Experience in working for global company/ international environment.
- Preferred: Five to ten years of experience in (operational) Product management
- Knowledge of Vehicle Refinish / Collision Industry or the Commercial Vehicle Industry
- Office (Word, Excel, PowerPoint and Outlook)
- Presentation and communication skills
- Preferred: Experience with ERP software (Oracle & OPTIVA), Experience with Office Access
Our offer
- Work life balance
- Attractive compensation programme
- Company bonus plan
- Private medical insurance
- Career growth opportunities in a truly international environment
- Innovation leaders in the architectural paint industry!
- Sherwin Academy offers continuous training programmes for all seniority levels
- Attractive wellbeing, mental health, women & inclusion and ID&E programmes
Contact Detail:
SherwinWilliamsUk Recruiting Team