At a Glance
- Tasks: Create and manage exciting brand events and influencer activations.
- Company: Join SHEIN, a global fashion e-retailer making trends accessible to all.
- Benefits: Competitive salary, dynamic work environment, and opportunities for creativity.
- Other info: Fast-paced role with travel opportunities and a focus on creativity.
- Why this job: Be part of a vibrant team shaping the future of fashion events.
- Qualifications: 3+ years in influencer marketing and event management, with strong project skills.
The predicted salary is between 40000 - 50000 £ per year.
About SHEIN
SHEIN is a global fashion and lifestyle e-retailer committed to making the beauty of fashion accessible to all. We use on-demand manufacturing technology to connect suppliers to our agile supply chain, reducing inventory waste and enabling us to deliver a variety of affordable products to customers around the world. From our global offices, we reach customers in more than 150 countries. Our mission is to help people express their individuality through the latest trends that are accessible and affordable.
Founded in 2012, SHEIN has over 11,000 employees operating from offices around the world, with Global Headquarters located in Singapore and EMEA Headquarters in Dublin. In SHEIN, we work with outstanding, creative, and capable peers. We share an energetic and open culture for capable people to discern, work and ignite as a team.
Position Summary
We are seeking a creative, detail-oriented Influencer marketing specialist with brand event marketing experience. The ideal candidate thrives in fast-paced environments, understands luxury or contemporary fashion positioning, and has a strong network within the events and creative industries. This role will together with the team oversee brand activations, pop-ups, influencer activations, press previews, and brand collaborations.
Job Responsibilities
- Event Strategy & Concept Development
- Develop innovative event concepts aligned with brand identity and seasonal campaigns
- Collaborate with creative, PR, and marketing teams to ensure cohesive storytelling
- Translate brand vision into experiential activations
- Planning & Execution
- Lead end-to-end event management: budgeting, timelines, logistics, vendor sourcing, contracts
- Manage venue selection, production, staging, lighting, styling, and guest experience
- Oversee event production teams, agencies, and freelancers
- Ensure flawless on-site execution and troubleshooting
- Agency & Vendor Management
- Leverage agency background to negotiate contracts and manage production partners
- Build and maintain relationships with suppliers, stylists, set designers, caterers, and technical teams
- Ensure quality control and cost efficiency
- Budget & Reporting
- Develop and manage event budgets
- Post-event analysis, reporting, and performance insights
- Guest & Stakeholder Management
- Coordinate with key teams for VIP guest lists, media, influencers, and brand ambassadors
- Work closely with PR teams for press coverage and guest engagement
- Deliver elevated guest experiences that reflect brand positioning
Job Requirements
- 3+ years of experience in influencer marketing and brand event management. Proven experience executing fashion shows, launches, or experiential campaigns
- Strong vendor and venue network
- Excellent project management and budgeting skills
- Ability to manage multiple projects simultaneously
- Strong negotiation and communication skills
- Willingness to travel and work flexible hours during peak event periods
Preferred Qualifications
- Background in event management - brand or agency
- Knowledge of production design and creative direction
- Strong understanding of brand storytelling
Key Competencies
- Creative vision with commercial awareness
- High attention to detail
- Strong leadership and team collaboration
- Calm under pressure
- Strategic thinker with hands-on execution ability
Influencer/Brand Event Marketing Specialist - UK in London employer: SHEIN
SHEIN is an exceptional employer that fosters a vibrant and inclusive work culture, where creativity and collaboration thrive. With a commitment to employee growth, SHEIN offers numerous opportunities for professional development within the dynamic fashion industry, all while being part of a global team that values innovation and individuality. Located in Dublin, employees benefit from a lively city atmosphere, making it an ideal place for those looking to make a meaningful impact in the world of fashion marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Influencer/Brand Event Marketing Specialist - UK in London
✨Tip Number 1
Network like a pro! Attend industry events, connect with influencers, and engage with potential employers on social media. The more people you know, the better your chances of landing that dream job.
✨Tip Number 2
Show off your creativity! When you get the chance to meet hiring managers or attend interviews, bring along a portfolio or examples of past events you've worked on. Let your work speak for itself!
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out directly to companies you admire, like SHEIN, and express your interest in working with them. You never know what opportunities might arise!
✨Tip Number 4
Stay flexible and adaptable! The event marketing world is fast-paced, so being open to different roles or projects can help you stand out. Plus, it shows you're ready to jump in and make an impact!
We think you need these skills to ace Influencer/Brand Event Marketing Specialist - UK in London
Some tips for your application 🫡
Show Your Creative Side:When you're writing your application, let your creativity shine through! We want to see how you can bring innovative ideas to the table, especially in event concepts. Use examples from your past experiences to illustrate your flair for creativity.
Tailor Your Application:Make sure to customise your application for this role. Highlight your experience in influencer marketing and brand events, and connect it back to SHEIN's mission of making fashion accessible. This shows us that you understand our brand and what we stand for.
Be Detail-Oriented:We love candidates who pay attention to detail. Make sure your application is free from typos and clearly structured. This reflects your project management skills and your ability to handle multiple tasks, which is crucial for this role.
Apply Through Our Website:Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about SHEIN and our culture.
How to prepare for a job interview at SHEIN
✨Know Your Brand Inside Out
Before the interview, dive deep into SHEIN's brand identity and recent campaigns. Understand their mission to make fashion accessible and how they leverage influencer marketing. This knowledge will help you align your answers with their values and demonstrate your genuine interest.
✨Showcase Your Event Management Skills
Prepare specific examples from your past experiences where you successfully managed events or influencer activations. Highlight your project management skills, budgeting expertise, and how you handled challenges during these events. This will show that you can thrive in fast-paced environments.
✨Network Like a Pro
Since this role requires a strong network within the events and creative industries, be ready to discuss your connections. Mention any key relationships with vendors, stylists, or influencers that could benefit SHEIN. This will illustrate your ability to leverage your network for successful brand activations.
✨Demonstrate Your Creative Vision
Think of innovative event concepts that align with SHEIN's brand identity. Be prepared to share your ideas on how to create memorable experiences for guests. This will showcase your creativity and strategic thinking, which are crucial for this role.
