At a Glance
- Tasks: Lead the planning and execution of high-impact brand events in the fashion industry.
- Company: Join SHEIN, a global fashion e-retailer making trends accessible to everyone.
- Benefits: Competitive salary, dynamic work environment, and opportunities for creativity and growth.
- Other info: Fast-paced, creative culture with opportunities to collaborate with talented peers.
- Why this job: Be at the forefront of fashion events and make a real impact on brand experiences.
- Qualifications: 5+ years in event management with a strong network in the fashion industry.
The predicted salary is between 36000 - 60000 £ per year.
About SHEIN
SHEIN is a global fashion and lifestyle e-retailer committed to making the beauty of fashion accessible to all. We use on-demand manufacturing technology to connect suppliers to our agile supply chain, reducing inventory waste and enabling us to deliver a variety of affordable products to customers around the world. From our global offices, we reach customers in more than 150 countries. Our mission is to help people express their individuality through the latest trends that are accessible and affordable.
Founded in 2012, SHEIN has over 11,000 employees operating from offices around the world, with Global Headquarters located in Singapore and EMEA Headquarters in Dublin. In SHEIN, we work with outstanding, creative, and capable peers. We share an energetic and open culture for capable people to discern, work and ignite as a team.
Position Summary
We are seeking a creative, detail-oriented Event Manager with prior agency experience to lead the planning and execution of high-impact brand events. The ideal candidate thrives in fast-paced environments, understands luxury or contemporary fashion positioning, and has a strong network within the events and creative industries. This role will oversee brand activations, pop-ups, influencer activations, press previews, and brand collaborations.
Job Responsibilities
- Event Strategy & Concept Development
- Develop innovative event concepts aligned with brand identity and seasonal campaigns
- Collaborate with creative, PR, and marketing teams to ensure cohesive storytelling
- Translate brand vision into experiential activations
- Planning & Execution
- Lead end-to-end event management: budgeting, timelines, logistics, vendor sourcing, contracts
- Manage venue selection, production, staging, lighting, styling, and guest experience
- Oversee event production teams, agencies, and freelancers
- Ensure flawless on-site execution and troubleshooting
- Agency & Vendor Management
- Leverage agency background to negotiate contracts and manage production partners
- Build and maintain relationships with suppliers, stylists, set designers, caterers, and technical teams
- Ensure quality control and cost efficiency
- Budget & Reporting
- Develop and manage event budgets
- Post-event analysis, reporting, and performance insights
- Guest & Stakeholder Management
- Coordinate with key teams for VIP guest lists, media, influencers, and brand ambassadors
- Work closely with PR teams for press coverage and guest engagement
- Deliver elevated guest experiences that reflect brand positioning
Job Requirements
- 5+ years of experience in event management.
- Proven experience executing fashion shows, launches, or experiential campaigns
- Strong vendor and venue network
- Excellent project management and budgeting skills
- Ability to manage multiple projects simultaneously
- Strong negotiation and communication skills
- Willingness to travel and work flexible hours during peak event periods
Preferred Qualifications
- Background in event management - brand or agency
- Knowledge of production design and creative direction
- Strong understanding of brand storytelling
Key Competencies
- Creative vision with commercial awareness
- High attention to detail
- Strong leadership and team collaboration
- Calm under pressure
- Strategic thinker with hands-on execution ability
Brand Experience/Event Manager/Specialist - UK employer: SHEIN
SHEIN is an exceptional employer that fosters a vibrant and inclusive work culture, where creativity and collaboration thrive. With a commitment to employee growth, we offer numerous opportunities for professional development and the chance to work alongside talented peers in the dynamic fashion industry. Located in the heart of Dublin, our EMEA Headquarters provides a stimulating environment that encourages innovation and celebrates individuality, making it an ideal place for those looking to make a meaningful impact in brand experience and event management.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Experience/Event Manager/Specialist - UK
✨Tip Number 1
Network like a pro! Get out there and connect with people in the events and fashion industries. Attend industry meet-ups, workshops, or even online webinars to make those valuable connections that could lead to your next big opportunity.
✨Tip Number 2
Show off your creativity! When you’re at networking events or interviews, don’t just talk about your experience—bring along a portfolio of your past events. Visuals can really help you stand out and showcase your unique style and approach.
✨Tip Number 3
Be proactive! If you see an event or brand activation that excites you, reach out directly to the company. Express your interest and share how you can add value. It shows initiative and could open doors for collaboration.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining us at SHEIN. Make sure to tailor your application to highlight your event management skills and how they align with our brand’s vision.
We think you need these skills to ace Brand Experience/Event Manager/Specialist - UK
Some tips for your application 🫡
Show Your Creative Side:When you're writing your application, let your creativity shine through! We want to see how you can bring innovative ideas to the table, especially when it comes to event concepts that align with our brand identity.
Be Detail-Oriented:Make sure to highlight your attention to detail in your application. We love candidates who can manage multiple projects without missing a beat, so share examples of how you've successfully juggled tasks in the past.
Network Like a Pro:Don’t forget to mention your connections within the events and creative industries. We value strong relationships with vendors and suppliers, so if you’ve got a solid network, let us know!
Apply Through Our Website:Finally, make sure to apply through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can't wait to see what you've got!
How to prepare for a job interview at SHEIN
✨Know Your Brand Inside Out
Before the interview, dive deep into SHEIN's brand identity and recent campaigns. Understand their mission to make fashion accessible and how they connect with their audience. This knowledge will help you align your experience with their goals and show that you're genuinely interested in the role.
✨Showcase Your Event Management Skills
Prepare specific examples from your past experiences where you've successfully managed events, especially in the fashion industry. Highlight your ability to handle logistics, budgeting, and vendor management. Use metrics to demonstrate your impact, like increased attendance or positive feedback from guests.
✨Demonstrate Your Creative Vision
Think of innovative event concepts that could align with SHEIN's brand. Be ready to discuss how you would translate their brand vision into experiential activations. This shows that you can think strategically and creatively, which is crucial for this role.
✨Prepare for Scenario Questions
Expect questions about how you'd handle specific challenges in event management. Practice responses to scenarios like managing a last-minute venue change or dealing with difficult vendors. This will showcase your problem-solving skills and calmness under pressure, both key traits for an Event Manager.
