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- Tasks: Supercharge demand generation with creative campaigns and data-driven strategies.
- Company: Join a passionate team that values your ideas and impact.
- Benefits: Enjoy a supportive environment with ownership and growth opportunities.
- Why this job: Make a visible impact on revenue while shaping strategic marketing initiatives.
- Qualifications: 5+ years in B2B marketing, HubSpot expertise, and strong communication skills.
- Other info: Fast-paced, evolving environment where creativity and initiative are encouraged.
The predicted salary is between 36000 - 60000 ÂŁ per year.
We’re looking for a results‑driven Senior Demand Generation Executive to supercharge our outbound, nurture and sales enablement activity. You’ll be a HubSpot expert, designing smart workflows, building high‑performing campaigns, reporting into the Head of Demand Generation and partnering closely with our New Business and Marketing teams to generate more high‑quality leads. You’ll also play a key role in shaping strategic demand plans that align directly to business goals and broader business priorities. If you love blending creativity with data, enjoy experimenting with new tactics, and want to make a visible impact on revenue, this is the perfect opportunity.
What You’ll Be Doing
- Build and execute strategic demand generation plans that map directly to business objectives, pipeline targets and priority segments.
- Design and deliver targeted outbound, nurture and omni‑channel campaigns in HubSpot that guide prospects through the customer journey and accelerate lead generation.
- Collaborate closely with the wider Marketing team to ensure consistent, aligned and high‑quality messaging across all nurture streams and campaign touchpoints.
- Create and maintain powerful sales enablement content that helps our New Business team convert opportunities efficiently.
- Act as an internal HubSpot authority, managing workflows, lead scoring, segmentation and dashboards for optimal performance.
- Report regularly on campaign effectiveness, engagement and conversion metrics, sharing insights and recommendations to continuously improve outcomes.
- Own the end‑to‑end delivery of major demand initiatives, coordinating channels, content and stakeholders to ensure campaigns land on time and meet their commercial objectives.
- Work with the Head of Demand Generation and New Business teams to align marketing activity to pipeline goals and upcoming business priorities.
- Enhance our marketing systems and lead management processes, contributing to ongoing optimisation.
- Build strong internal relationships, ensuring your work supports and elevates broader strategic aims across the business.
What You’ll Bring
- 5+ years’ B2B marketing experience, with a strong focus on demand generation and sales enablement.
- Advanced HubSpot CRM and marketing automation expertise, you know how to get the best out of the platform.
- Strong knowledge of digital marketing trends, omni‑channel campaign planning, customer journeys, segmentation and lead nurturing strategies.
- A track record of delivering measurable results through outbound and nurture campaigns.
- Excellent communication and collaboration skills, you influence, not just execute.
- A commercial mindset with a passion for data, experimentation and continuous improvement.
- Self‑driven, organised and able to manage multiple projects at pace.
- A professional marketing qualification is a plus.
- A proactive, flexible approach to work in a fast‑evolving environment.
Why You’ll Love Working Here
You’ll be joining a passionate, supportive team where your ideas matter and your impact is visible. We encourage initiative, value creativity, and give you the ownership needed to drive meaningful results. If you’re excited by the idea of shaping strategy, delivering integrated campaigns and owning demand generation activity end‑to‑end, we want to hear from you.
Senior Demand Generation Executive in Wakefield employer: Sharp UK
Contact Detail:
Sharp UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Demand Generation Executive in Wakefield
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn, attend webinars, and join relevant groups. The more connections you make, the better your chances of landing that Senior Demand Generation Executive role.
✨Tip Number 2
Show off your HubSpot skills! Create a portfolio showcasing your best campaigns and workflows. When you get the chance to chat with potential employers, share your successes and how you can bring that expertise to their team.
✨Tip Number 3
Prepare for interviews by researching the company’s current marketing strategies. Be ready to discuss how you can enhance their demand generation efforts and align with their business goals. We love seeing candidates who are genuinely interested!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining our awesome team and making an impact in demand generation.
We think you need these skills to ace Senior Demand Generation Executive in Wakefield
Some tips for your application 🫡
Show Off Your HubSpot Skills: Since we're looking for a HubSpot expert, make sure to highlight your experience with the platform. Share specific examples of workflows you've designed or campaigns you've executed that showcase your skills and how they drove results.
Align with Our Goals: In your application, connect your past experiences to our business objectives. Talk about how you've built demand generation plans that align with pipeline targets and how you can bring that expertise to StudySmarter.
Be Data-Driven: We love blending creativity with data, so don’t shy away from sharing metrics and results from your previous campaigns. Show us how your analytical mindset has led to successful outcomes in your past roles.
Keep It Engaging: Your written application should reflect your communication skills. Make it engaging and easy to read, while still being professional. Remember, this is your chance to make a great first impression, so let your personality shine through!
How to prepare for a job interview at Sharp UK
✨Know Your HubSpot Inside Out
Since this role requires advanced HubSpot expertise, make sure you brush up on your knowledge of the platform. Be ready to discuss specific workflows you've designed, campaigns you've executed, and how you've used HubSpot to drive results in previous roles.
✨Showcase Your Campaign Success
Prepare to share concrete examples of successful demand generation campaigns you've led. Highlight the strategies you used, the metrics you tracked, and the outcomes achieved. This will demonstrate your ability to deliver measurable results, which is key for this position.
✨Emphasise Collaboration Skills
This role involves working closely with various teams, so be prepared to discuss how you've collaborated with marketing and sales teams in the past. Share examples of how your communication skills have helped align messaging and achieve common goals.
✨Demonstrate a Data-Driven Mindset
Since the job calls for a passion for data and continuous improvement, come equipped with insights from your previous campaigns. Discuss how you've used data to inform your strategies, optimise performance, and drive lead generation. This will show that you're not just creative but also analytical.