At a Glance
- Tasks: Lead exciting marketing campaigns and optimise HubSpot workflows to drive sales.
- Company: Join Sharp UK, a leading tech company with a vibrant marketing team.
- Benefits: Enjoy hybrid working, competitive salary, and a supportive work culture.
- Why this job: Be part of a multi-award-winning team during a transformative phase in tech.
- Qualifications: 5+ years in B2B marketing with HubSpot expertise required.
- Other info: Collaborate with a dynamic team of 23 marketing professionals.
The predicted salary is between 36000 - 60000 £ per year.
Direct message the job poster from Sharp UK
We are looking to recruit a Senior Demand Generation Executive to join our growing marketing team on a full-time permanent basis.
The role can be based in Stockport or Wakefield and hybrid working is available
The Opportunity
This is a fantastic opportunity to join a multi-award-winning marketing team in a well-established tech company, at an exciting and transformational time. If you are self-motivated, passionate and are keen to develop amongst a highly skilled team of marketing professionals, in friendly fast-paced and collaborative environment, then this is the role for you.
The Senior Demand Generation Executive will play a key role in supporting the Head of Demand Generation by executing targeted outbound and nurture marketing campaigns that drive lead generation and sales enablement. This role is instrumental in building and optimising HubSpot-based marketing workflows, ensuring alignment with sales teams, and delivering measurable results.
The candidate
The successful candidate will bring deep HubSpot expertise and a strong understanding of B2B marketing strategies to support the company’s growth objectives.
The Team
The Marketing Department is an influential dynamic and creative team of 23 people split across Product Marketing, Marketing Communications and Marketing Operations. Responsible for launching new products and services, supporting a number of Sales Channels, and creating customer campaigns and initiatives.
The Marketing Communications Team ensure that the Sharp brand is presented correctly and delivers a wide range of strategic and tactical activity, contributing to our sales results and success.
Key responsibilities
- Design and deliver high-performing outbound and nurture campaigns using HubSpot, aligned with the customer journey and lead generation objectives.
- Work closely with the Marketing team as one team to ensure clear and consistent communication and alignment in nurture campaigns.
- Build and maintain sales enablement tools and content within HubSpot to support the new business team’s outreach and conversion efforts.
- Act as the HubSpot expert within the team, managing workflows, lead scoring, segmentation, and reporting to ensure optimal use of the platform.
- Regularly report on campaign performance, lead engagement, and conversion metrics. Use insights to refine and improve future activity.
- Lead the execution of key demand generation initiatives and campaigns, ensuring they meet planned objectives and timelines.
- Work closely with the Head of Demand Generation, Marketing, and New Business teams to ensure alignment and integration of marketing and sales efforts.
- Maintain and improve marketing systems and tools in line with agreed processes. Support continuous improvement in campaign delivery and lead management.
- Build strong relationships with internal stakeholders to understand their goals and ensure marketing activity supports business objectives.
Requirements
- 5+ years of experience in B2B marketing, with a focus on demand generation and sales enablement.
- Proven expertise in HubSpot CRM and marketing automation.
- Strong understanding of digital marketing trends, lead nurturing, and customer journey mapping.
- Experience delivering measurable results through outbound and nurture campaigns.
- Excellent communication, collaboration, and influencing skills.
- Commercially aware with a data-driven and creative mindset.
- Self-motivated, resilient, and able to manage multiple projects simultaneously.
About Sharp UK
Sharp UK strives to continue to make Sharp a great place to work and currently has over 800 employees based out of 15 offices across the UK. Our people are the heart of our organisation and are responsible for delivering excellent service to our clients.
Flexible and hybrid working, competitive salary and benefits available.
Sharp provides innovative print, software, managed solutions, and IT services. Today we are a leading manufacturer of digital information technologies working in partnership with our clients to deliver innovative applications within their chosen sector. We not only strive to continually evolve, we are also committed to contributing to the culture and the well-being of people all over the world with our unique technologies.
As part of the globally recognised and trusted Sharp Corporation, we are at the forefront of technical innovation ensuring that we can fulfil all printing and copying requirements.
Our current portfolio of hardware products ranges from space-saving MFPs through to exceptionally versatile high-speed production print systems. We also supply a wide range of software solutions, which combines with our premium level service support to offer our clients a powerful Managed Print Service (MPS). Our IT Services support organisations of all sizes in building and maintaining a reliable and resilient IT infrastructure.
Seniority level
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Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
Job function
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Job function
Marketing
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Industries
IT Services and IT Consulting
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Senior Demand Generation Executive employer: Sharp UK
Contact Detail:
Sharp UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Demand Generation Executive
✨Tip Number 1
Familiarise yourself with HubSpot's features and functionalities. Since the role requires deep expertise in HubSpot, consider taking online courses or certifications to showcase your skills and understanding of the platform.
✨Tip Number 2
Network with current employees at Sharp UK or similar companies. Engaging with them on platforms like LinkedIn can provide you with insights into the company culture and expectations, which can be invaluable during interviews.
✨Tip Number 3
Stay updated on the latest trends in B2B marketing and demand generation. Being able to discuss recent developments or case studies during your conversations will demonstrate your passion and knowledge in the field.
✨Tip Number 4
Prepare specific examples of successful campaigns you've executed in the past. Highlighting measurable results will help you stand out as a candidate who can deliver value to the team right from the start.
We think you need these skills to ace Senior Demand Generation Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in B2B marketing, particularly in demand generation and sales enablement. Emphasise your HubSpot expertise and any measurable results you've achieved in previous roles.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the role and the company. Mention specific campaigns or projects you've worked on that align with the responsibilities of the Senior Demand Generation Executive position.
Showcase Relevant Skills: In your application, clearly outline your skills in digital marketing trends, lead nurturing, and customer journey mapping. Use examples to demonstrate how you've successfully executed similar campaigns in the past.
Highlight Collaboration Experience: Since the role requires working closely with various teams, include examples of how you've collaborated with others in previous positions. This will show your ability to work in a dynamic and fast-paced environment.
How to prepare for a job interview at Sharp UK
✨Showcase Your HubSpot Expertise
Since the role requires deep HubSpot knowledge, be prepared to discuss your experience with the platform. Highlight specific campaigns you've managed, workflows you've built, and how you've used HubSpot to drive lead generation and sales enablement.
✨Demonstrate B2B Marketing Acumen
The company is looking for someone with a strong understanding of B2B marketing strategies. Be ready to share examples of successful outbound and nurture campaigns you've executed, focusing on measurable results and how they aligned with business objectives.
✨Emphasise Collaboration Skills
This role involves working closely with various teams. Prepare to discuss how you've effectively collaborated with sales and marketing teams in the past, ensuring alignment in campaigns and communication. Share specific instances where teamwork led to successful outcomes.
✨Prepare for Data-Driven Discussions
As the role is data-driven, be ready to talk about how you've used metrics to refine marketing strategies. Discuss your approach to reporting on campaign performance and how you've leveraged insights to improve future activities.