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For Companies At a Glance
- Tasks: Lead social media strategy and influencer partnerships for Shark Home.
- Company: SharkNinja is a global leader in innovative lifestyle products.
- Benefits: Enjoy competitive health insurance, retirement plans, and product discounts.
- Other info: Join a diverse team that values authenticity and pushes boundaries.
- Why this job: Shape the voice of a disruptive brand and engage with a vibrant community.
- Qualifications: Experience in social media and influencer marketing, especially in lifestyle brands.
The predicted salary is between 28800 - 48000 £ per year.
About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market, and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3,600+ associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.
About the Role
At SharkNinja, innovation moves fast — and so do we. We\’re looking for a Social Media & Influencer Manager to lead digital strategy for our powerhouse kitchen brand, Shark Home. This is your chance to build buzz, drive engagement, and shape how millions connect with one of the most disruptive home brands in the world.
You\’ll own our social presence and influencer strategy from end to end — creating campaigns people can’t stop talking about and forging partnerships that fuel fandom. If you\’re creative, strategic, and passionate about lifestyle content, we want you on the Ninja team.
What You’ll Be Doing
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Lead Social Strategy: Build and execute Shark Home’s social media playbook across Instagram, TikTok, YouTube, and more
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Influencer Partnerships: Identify, manage, and grow relationships with creators who align with Shark’s bold identity
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Campaign Management: Launch content-rich campaigns around product launches, promotions, and seasonal moments
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Content Creation: Collaborate with creatives to deliver compelling, on-brand content that resonates with our audience
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Community Engagement: Respond, connect, and build loyalty with followers across platforms
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Performance & Insights: Track KPIs, optimize campaigns, and keep Shark at the forefront of social and influencer trends
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Cross-Team Collaboration: Align closely with Marketing, PR, and Product to deliver consistent messaging and measurable impact
What You’ll Bring
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Proven experience in social media and influencer marketing, ideally in consumer or lifestyle brands
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Strong platform knowledge (Instagram, TikTok, YouTube, Facebook) and hands-on experience with analytics tools
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A track record of leading influencer campaigns that drive awareness, engagement, and sales
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Creative thinking combined with a strategic mindset and attention to detail
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Excellent communication and relationship-building skills
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A passion for digital culture, lifestyle trends, and building standout social content
This is your opportunity to shape the voice of one of the world’s most exciting home brands. Be bold. Be Shark.
Our Culture
At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.
What We Offer
We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more.We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets.
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
For candidates based in China, please visit: https://sharkninja.com/candidate-privacy-notice/china/
For candidates based in Vietnam, please visit: https://www.sharkninja.com/candidate-privacy-notice/vietnam/
We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture ataccommodations@sharkninja.com
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Social Media and Influencer Manager employer: SharkNinja
Contact Detail:
SharkNinja Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media and Influencer Manager
✨Tip Number 1
Familiarise yourself with SharkNinja's brand identity and values. Understanding their unique voice will help you tailor your approach when discussing how you can enhance their social media presence and influencer partnerships.
✨Tip Number 2
Showcase your knowledge of current trends in social media and influencer marketing. Be prepared to discuss recent successful campaigns you've led or admired, and how they could inspire your strategies for Shark Home.
✨Tip Number 3
Network with influencers who align with SharkNinja’s brand. Building relationships with potential collaborators before applying can give you insights into what works in the industry and demonstrate your proactive approach.
✨Tip Number 4
Prepare to discuss metrics and KPIs that matter in social media marketing. Being able to articulate how you measure success and optimise campaigns will show that you have a strategic mindset, which is crucial for this role.
We think you need these skills to ace Social Media and Influencer Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media and influencer marketing. Use specific examples that demonstrate your success in driving engagement and managing campaigns.
Craft a Compelling Cover Letter: In your cover letter, express your passion for lifestyle content and digital culture. Mention how your creative thinking aligns with SharkNinja's innovative approach and how you can contribute to their brand.
Showcase Your Knowledge: Demonstrate your understanding of the platforms mentioned in the job description. Include any analytics tools you’ve used and how they’ve helped you optimise campaigns in the past.
Highlight Collaboration Skills: Since the role involves cross-team collaboration, mention any previous experiences where you successfully worked with marketing, PR, or product teams to achieve common goals.
How to prepare for a job interview at SharkNinja
✨Showcase Your Creativity
As a Social Media and Influencer Manager, creativity is key. Prepare to discuss your past campaigns and how you approached content creation. Bring examples of your work that demonstrate your ability to engage audiences and drive buzz.
✨Know the Brand Inside Out
Familiarise yourself with SharkNinja's products and their unique selling points. Understand their brand voice and values, as this will help you align your strategies with their goals during the interview.
✨Demonstrate Analytical Skills
Be ready to talk about how you've used analytics tools to track KPIs and optimise campaigns in the past. Highlight specific metrics you've improved and how your insights have driven successful outcomes.
✨Prepare for Collaboration Questions
Since cross-team collaboration is crucial for this role, think of examples where you've successfully worked with marketing, PR, or product teams. Be prepared to discuss how you can foster strong relationships across departments.