Media Tech Director in London

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another, allowing SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.

At SharkNinja, we're building an AI-native culture. We're seeking a Manager, Media Analytics to lead predictive measurement of our media investments across channels—building forward-looking models that anticipate performance, uncover insights, and fuel smarter, faster decisions. This role will join a growing Global Marketing Analytics Team, transforming data into clear actions that optimize marketing performance and guide media, social, and creative strategies. The ideal candidate will thrive in SharkNinja's fast-moving culture — balancing rigor with pragmatism and using predictive data not only to measure performance but to influence decisions and spark the next opportunity. This role is based in London, UK and sits within our EMEA Marketing Analytics team, with primary responsibility for the UK market.

• Build and maintain predictive and forecasting models—spanning MMM, attribution, and incrementality—to anticipate media performance and guide allocation decisions before results are final.
• KPI Measurement: Own the metrics that matter, ensuring media activity is measured against clear goals and forecasted with increasing precision over time, and that agency partners are held accountable against these benchmarks through robust governance and performance management.
• Audience and Creative Effectiveness: Partner with internal teams and agencies to analyse audience and creative effectiveness across SharkNinja's product categories, leading with data-informed insights.
• Brand & Talent Evaluation: Monitor and report out on brand health and ambassador performance by analysing consumer sentiment data, ensuring celebrity investments align with SharkNinja's brand identity and drive measurable advertising lift.
• Signal Detection: Proactively identify signals, anomalies, or emerging patterns in media and market data to flag risks or opportunities before they escalate.
• Collaborate with Data & Engineering teams to maintain the integrity of the media analytics ecosystem, where data quality is validated, and dashboards provide accurate, actionable insights.
• Translate complex, model-driven data into compelling stories that lead to concrete recommendations and immediate adjustments.
• Mentor junior analysts and partner closely with regional marketing, brand, performance and agency stakeholders to embed predictive thinking into day-to-day media decisions.

Attributes & Skills

• Bachelor's or Master's degree in Marketing, Data Science, Statistics, Economics, or a related field.
• 6+ years of experience in marketing analytics within a consumer-driven industry, with direct experience building or applying predictive/forecasting models.
• Strong grasp of both digital performance channels and traditional media measurement.
• Commercially curious mindset that goes beyond the numbers, to understand marketing effectiveness and commercial outcomes.
• Familiarity with building in AI tools such as Claude.
• Excellent communication and presentation skills to influence decision-makers at all levels.
• Comfortable operating in a fast-paced, agile environment with shifting priorities.
• For this London-based role, familiarity with additional European languages (e.g. Nordic languages) is a plus, given occasional coverage of the Nordics.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what's possible. When you join, you're not just part of a company—you're part of an outrageously extraordinary community. At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.