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For Companies At a Glance
- Tasks: Lead marketing strategies for innovative product launches across Europe.
- Company: Join SharkNinja, a global leader in lifestyle solutions.
- Benefits: Competitive salary, dynamic work environment, and growth opportunities.
- Why this job: Shape impactful brand messaging and connect with consumers worldwide.
- Qualifications: Experience in marketing and strong organisational skills required.
- Other info: Collaborate with global teams and drive exciting product innovations.
The predicted salary is between 36000 - 60000 £ per year.
About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market. Headquartered in Needham, Massachusetts with more than 3,600+ associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.
As a Category Marketing Manager, you will play a key role in shaping the story of new product launches across the EMEA market for our Shark Home categories. You'll craft compelling messaging that resonates with consumers and ensures consistency across every touchpoint, from packaging and product displays to digital and in-store marketing collateral. As part of our Global Category Marketing Team, you'll work with stakeholders across the US, UK, and wider European markets. By aligning global strategy with local consumer insights, you'll help bring innovative products to life and drive engagement across the region. This position plays a pivotal role in delivering the Shark Home product roadmap, encompassing the launch of multiple products in countries across Europe. You'll manage several overlapping workstreams at once, relying on outstanding organisational skills to keep everything on track.
What You’ll Do
- Drive and lead the go-to-market strategy across EMEA for the category.
- Develop and implement category and optimal pricing strategies to drive sales and profitability, by analysing market trends, competitors and customer data.
- Work closely with offices across US and EMEA region to assemble an optimum product strategy.
- Create compelling brand messaging that connects with consumers.
- Partner with Product Development, Sales, PR, and IMC to deliver best-in-class launches.
- Own category performance insights, identifying growth opportunities, and optimising sales performance.
- Develop briefs for consumer testing and IHUTs, working with CI team to define target audience and messaging.
- Work with local agency to ensure packaging artwork and adaptations are complete for all markets.
- Alongside internal teams, ensure we are developing breakthrough content for digital, social, retail, and beyond.
Marketing Manager, Shark in England employer: SharkNinja
Contact Detail:
SharkNinja Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager, Shark in England
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand SharkNinja's mission and values, and think about how your skills align with their goals. This will help you stand out as a candidate who truly gets what they're all about.
✨Tip Number 3
Practice your pitch! Be ready to explain why you're the perfect fit for the Marketing Manager role. Highlight your experience with go-to-market strategies and how you've driven engagement in previous roles. Confidence is key!
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in being part of the SharkNinja team.
We think you need these skills to ace Marketing Manager, Shark in England
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the role shine through! We want to see how excited you are about marketing and how you can contribute to our Shark brand. Share specific examples of your past experiences that align with what we do.
Tailor Your CV: Make sure your CV is tailored to the Marketing Manager position. Highlight relevant skills and experiences that match the job description. We love seeing how your background fits into our vision at SharkNinja!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us your story. Use it to explain why you're the perfect fit for this role and how you can help drive our go-to-market strategy. Keep it engaging and personal – we want to get to know you!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company and culture.
How to prepare for a job interview at SharkNinja
✨Know Your SharkNinja
Before the interview, dive deep into SharkNinja's products and values. Familiarise yourself with their latest innovations and how they impact consumers' lives. This will not only show your enthusiasm but also help you tailor your answers to align with their mission.
✨Craft Your Story
Prepare to share your own marketing success stories that relate to product launches or category management. Use the STAR method (Situation, Task, Action, Result) to structure your responses, making it easy for the interviewer to see your impact in previous roles.
✨Showcase Your Analytical Skills
Since the role involves analysing market trends and consumer data, be ready to discuss specific examples where you've used data to drive decisions. Bring insights from past experiences that demonstrate your ability to optimise sales performance and identify growth opportunities.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's go-to-market strategies and how they adapt to different markets. This shows your interest in the role and helps you understand how you can contribute to the team’s success in the EMEA region.
