At a Glance
- Tasks: Lead predictive measurement of media investments and optimise marketing performance.
- Company: Join SharkNinja, a global leader in innovative lifestyle solutions.
- Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
- Other info: Be part of a fast-paced team that values creativity and bold experimentation.
- Why this job: Make a real impact by transforming data into actionable insights.
- Qualifications: 6+ years in marketing analytics with strong predictive modelling skills.
The predicted salary is between 63000 - 77000 £ per year.
About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5‑star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market, and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.
Position Overview
We're seeking a Manager, Media Analytics to lead predictive measurement of our media investments across channels—building forward-looking models that anticipate performance, uncover insights, and fuel smarter, faster decisions. This role will join a growing Global Marketing Analytics Team, transforming data into clear actions that optimize marketing performance and guide media, social, and creative strategies. The ideal candidate will thrive in SharkNinja's fast-moving culture — balancing rigor with pragmatism and using predictive data not only to measure performance but to influence decisions and spark the next opportunity. This role is based in London, UK and sits within our EMEA Marketing Analytics team, with primary responsibility for the UK market. While primarily supporting the UK, the role also provides analytical support to the Nordics and other emerging European markets as needed.
Key Responsibilities
- Predictive Modelling: Build and maintain predictive and forecasting models—spanning MMM, attribution, and incrementality—to anticipate media performance and guide allocation decisions before results are final.
- KPI Measurement: Own the metrics that matter, ensuring media activity is measured against clear goals and forecasted with increasing precision over time, and that agency partners are held accountable against these benchmarks through robust governance and performance management.
- Cross-Channel Optimization: Partner with internal teams and agencies to pivot strategies based on real-time insights and forward-looking model outputs.
- Audience and Creative Effectiveness: Partner with internal teams and agencies to analyse audience and creative effectiveness across SharkNinja's product categories, leading with data-informed insights.
- Brand & Talent Evaluation: Monitor and report out on brand health and ambassador performance by analysing consumer sentiment data, ensuring celebrity investments align with SharkNinja's brand identity and drive measurable advertising lift.
- Signal Detection: Proactively identify signals, anomalies, or emerging patterns in media and market data to flag risks or opportunities before they escalate.
- Reporting & Dashboards: Build and maintain concise, audience-appropriate dashboards that highlight what's working, what isn't, and where predictive models point next. Collaborate with Data & Engineering teams to maintain the integrity of the media analytics ecosystem, where data quality is validated, and dashboards provide accurate, actionable insights.
- Insights to Action: Translate complex, model-driven data into compelling stories that lead to concrete recommendations and immediate adjustments.
- Team & Stakeholder Partnership: Mentor junior analysts and partner closely with regional marketing, brand, performance and agency stakeholders to embed predictive thinking into day-to-day media decisions.
- Market Ownership: Act as the primary analytics partner for the UK market, tailoring measurement frameworks, KPIs, and recommendations to reflect the UK's stage of market maturity, while extending analytical support to the Nordics and other emerging markets.
Attributes & Skills
- Bachelor's or Master's degree in Marketing, Data Science, Statistics, Economics, or a related field.
- 6+ years of experience in marketing analytics within a consumer-driven industry, with direct experience building or applying predictive/forecasting models.
- Strong grasp of both digital performance channels and traditional media measurement.
- Commercially curious mindset that goes beyond the numbers, to understand marketing effectiveness and commercial outcomes.
- Constantly asks “so what?” and “what should we do differently?” to influence better business decisions.
- Experience delivering analytics across emerging, growth, and mature markets, with the ability to tailor measurement frameworks, KPIs, benchmarks, and recommendations.
MANAGER, MEDIA ANALYTICS UK employer: SharkNinja France
SharkNinja is an exceptional employer that fosters an AI-native culture, encouraging employees to experiment boldly and redefine what's possible in product design and technology. Located in the iconic Battersea Power Station, our hybrid work model promotes a collaborative environment while offering competitive benefits, including health insurance, retirement plans, and opportunities for personal and professional growth through impactful learning programs. Join us to be part of a diverse and inclusive team that values authenticity and pushes boundaries every day.
StudySmarter Expert Advice🤫
We think this is how you could land MANAGER, MEDIA ANALYTICS UK
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for SharkNinja France and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like SharkNinja France are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with SharkNinja France on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at SharkNinja France. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace MANAGER, MEDIA ANALYTICS UK
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit SharkNinja France. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of SharkNinja France:Show us that you’ve done your homework! In your application, briefly mention what you admire about SharkNinja France’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at SharkNinja France
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at SharkNinja France will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At SharkNinja France, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
