At a Glance
- Tasks: Lead sales efforts across Europe, driving revenue growth and building strategic client relationships.
- Company: Join the renowned Shangri-La, a leader in heartfelt hospitality since 1971.
- Benefits: Enjoy competitive perks, professional development, and travel opportunities.
- Other info: Be part of a diverse team that values inclusion and fosters a thriving workplace.
- Why this job: Make a meaningful impact in a dynamic environment focused on personal growth.
- Qualifications: 5+ years of senior sales leadership experience and strong industry connections.
The predicted salary is between 70000 - 90000 € per year.
Find Your Shangri-La in Shangri-La. Our story began in 1971, when the first Shangri‑La opened its doors. We have since been crafting joyful experiences through heartfelt hospitality, and that legacy continues to guide us today. As we look ahead to new horizons, we invite you to join the world of Shangri‑La — shaping the next chapter and making a meaningful impact through shared purpose and the art and joy of Asian hosting.
As the Assistant Vice President, Global Sales (Europe), you will lead regional and GSO sales efforts to exceed revenue targets and drive profitable growth across the portfolio, with a strong focus on MEIA hotels. You will oversee and deploy GSO teams across Europe while acting as a Sales “Champion” across properties and clusters—aligning sales strategies, partnerships, and initiatives to maximise overall performance. Working closely with senior leadership, General Managers and key commercial stakeholders, you will build strategic customer relationships and ensure full alignment between property and GSO sales activities.
Key Responsibilities
- Drive segment‑led sales strategies to grow market share and exceed revenue targets across assigned markets.
- Lead and coach GSO teams in developing and executing strategic account plans for key clients.
- Build and manage senior client relationships, strengthening presence with top accounts and industry partners.
- Identify and unlock new revenue opportunities through sales missions, trade shows, and ongoing market realignment.
- Provide strategic direction on pricing, channel profitability, and sales plans across GSOs and hotels.
- Partner with hotel teams and Revenue Optimization to deliver consistent, profitable commercial outcomes.
- Support talent development and team effectiveness, including hiring, performance management, and retention.
About You
- Proven senior sales leadership experience (minimum 5 years) in a similar role or market.
- Strong industry network with the ability to influence senior stakeholders and drive key partnerships.
- Demonstrated experience in leading remote, multi‑market sales teams.
- Strong commercial mindset with excellent negotiation and revenue management understanding.
- Data‑driven decision maker with a focus on customer value and long‑term business impact.
- Collaborative and engaging team player with strong relationship‑building capability.
- Professional, driven, and aligned with corporate values, governance, and brand standards.
Why Join Us
- A workplace that values your passion and supports self‑realization and personal growth.
- Structured learning and development pathways with real opportunities to advance your professional craft and leadership skills.
- Competitive benefits, recognition programs, and colleague travel perks that reward your contribution and dedication.
- Teams that promote inclusion and respect, value diversity, and foster a secure environment where everyone can thrive.
We are an equal opportunity employer. Applications from all qualified candidates are welcomed. All information provided by applicants will be treated and used only for recruitment purposes.
Assistant Vice President, Global Sales (Europe) in London employer: Shangri-La Group
Shangri-La is an exceptional employer that prioritises your passion and personal growth, offering structured learning pathways and real opportunities for advancement in a vibrant and inclusive work culture. As the Assistant Vice President, Global Sales (Europe), you will benefit from competitive rewards, recognition programmes, and unique travel perks, all while contributing to a legacy of heartfelt hospitality and meaningful impact across our prestigious portfolio of hotels. Join us in shaping the future of hospitality in a supportive environment where diversity is celebrated and every team member can thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Assistant Vice President, Global Sales (Europe) in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks at events, trade shows, or even online. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show your passion for the role! When you get the chance to chat with potential employers, let your enthusiasm for sales and hospitality shine through. It’s all about making that personal connection.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Tailor your answers to reflect how your experience aligns with their values and goals. We want to see that you’re not just a fit on paper!
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can keep you top of mind and show that you’re genuinely interested in the position. Plus, it’s a great way to reiterate your key selling points.
We think you need these skills to ace Assistant Vice President, Global Sales (Europe) in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the Assistant Vice President role. Highlight your sales leadership experience and any relevant achievements that showcase your ability to drive revenue growth.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about the role and how your background makes you the perfect fit for our team. Don’t forget to mention your understanding of the hospitality industry and your strategic mindset.
Showcase Your Network:Since building relationships is key in this role, make sure to mention your industry connections and how you've leveraged them in past roles. This will demonstrate your ability to influence stakeholders and drive partnerships effectively.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows your enthusiasm for joining the Shangri-La family!
How to prepare for a job interview at Shangri-La Group
✨Know Your Numbers
As an Assistant Vice President, Global Sales, you'll need to demonstrate a strong commercial mindset. Brush up on your sales metrics and be ready to discuss how you've exceeded revenue targets in the past. Use specific examples to show your data-driven decision-making skills.
✨Build Relationships
This role requires excellent relationship-building capabilities. Before the interview, research key stakeholders within the company and think about how you can align your experience with their needs. Be prepared to share how you've successfully managed senior client relationships in previous roles.
✨Showcase Leadership Skills
You'll be leading remote teams, so it's crucial to highlight your leadership experience. Prepare anecdotes that showcase your ability to coach and develop teams, especially in multi-market environments. Think about challenges you've faced and how you overcame them.
✨Align with Company Values
Shangri-La values passion and personal growth. Familiarise yourself with their corporate values and be ready to discuss how your personal values align with theirs. Show enthusiasm for their mission and how you can contribute to shaping the next chapter of their story.
