Digital Director

Digital Director

Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead digital transformation and drive online sales growth at a fast-paced company.
  • Company: Join the innovative team at Shanghai VIM Industrial Design Co., Ltd.
  • Benefits: Enjoy health benefits, discounts, and access to learning opportunities.
  • Why this job: Be a key player in shaping the future of digital at a leading brand.
  • Qualifications: Senior-level experience in eCommerce and strong leadership skills required.
  • Other info: Dynamic environment with a focus on wellbeing and career development.

The predicted salary is between 36000 - 60000 £ per year.

Overview

We are rebuilding how digital works at Holland & Barrett – and it is paying off. Last year, we delivered 26% year-on-year growth in online sales, and we have set ourselves an equally ambitious target for this year. This transformation is backed by serious investment and a clear mandate for change.

Responsibilities

  • Driving short-term performance – accelerating sales and margin while shaping the long-term digital strategy that will define our future.
  • Leading a team of around 30 and collaborating with Tech, Product, Data, Marketing, Ops, and more.
  • Acting as the digital champion across the business, influencing senior stakeholders and building the case for investment to supercharge growth.
  • Ensuring our digital channels perform like a best-in-class eCommerce operation.
  • Working closely with category management, marketing, and tech to ensure our digital proposition is aligned, competitive, and constantly evolving.

Deliverables

  • Digital sales and margin are accelerating.
  • Our customer experience feels seamless, not siloed.
  • The Exec and Board see you as a key person within our digital growth journey.
  • Your team is engaged, accountable, and delivering results.
  • We are setting the pace against competitors.

Qualifications

  • Senior-level experience leading digital in a fast-growing business – ideally where scale and speed were non-negotiable.
  • Deep knowledge of eCommerce – especially big horizontal platforms with complex trading models.
  • A proven track record of driving online sales and margin.
  • Strong grasp of performance marketing, CRM, and digital trading.
  • Leadership experience with multidisciplinary teams and influencing at Exec/Board level.
  • Commercial sharpness, entrepreneurial mindset, and the ability to work at pace in an omnichannel environment.
  • Ideally, experience in businesses with a strong product and engineering culture.

Benefits

  • Wellbeing & Lifestyle Benefits
  • Health Cash Plan
  • Life Assurance
  • Private Virtual GP
  • FREE at-home blood test kit
  • Holiday Purchase option
  • Pension Contribution
  • Access to Wellhub with gyms, studios and wellbeing apps
  • Discounts & Savings
    • 25% Colleague Discount with FREE Next Day Delivery
    • Exclusive Discounts from a wide range of partners
    • £/€50 Annual Product Allowance to spend in store
  • Learning & Development
    • Access to a variety of learning opportunities, including Level 2-5 Apprenticeships, workshops and our Digital Learning Library AND MORE!

    Digital Director employer: Shanghai VIM Industrial Design Co., Ltd.

    At Shanghai VIM Industrial Design Co., Ltd., we are committed to fostering a dynamic and innovative work environment that empowers our employees to drive significant digital transformation. As a Digital Director, you will lead a talented team in a vibrant city, benefiting from comprehensive wellbeing initiatives, generous discounts, and extensive learning opportunities that support both personal and professional growth. Join us to be part of a forward-thinking company that values collaboration and is dedicated to setting the pace in the eCommerce landscape.
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    Contact Detail:

    Shanghai VIM Industrial Design Co., Ltd. Recruiting Team

    StudySmarter Expert Advice 🤫

    We think this is how you could land Digital Director

    ✨Tip Number 1

    Network like a pro! Reach out to people in your industry, especially those who work at companies you're interested in. A friendly chat can open doors and give you insider info that could help you stand out.

    ✨Tip Number 2

    Prepare for interviews by researching the company and its digital strategy. Show them you’re not just another candidate; you’re someone who understands their vision and can contribute to their ambitious goals.

    ✨Tip Number 3

    Practice your pitch! Be ready to explain how your experience aligns with their needs. Highlight your leadership skills and how you've driven growth in previous roles – they want to see you as a key player in their digital journey.

    ✨Tip Number 4

    Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect directly with us.

    We think you need these skills to ace Digital Director

    Digital Strategy
    eCommerce Knowledge
    Performance Marketing
    CRM
    Digital Trading
    Leadership
    Stakeholder Management
    Commercial Acumen
    Entrepreneurial Mindset
    Team Management
    Data-Driven Decision Making
    Omnichannel Experience
    Collaboration Skills
    Customer Experience Enhancement

    Some tips for your application 🫡

    Tailor Your CV: Make sure your CV speaks directly to the Digital Director role. Highlight your experience in leading digital transformations and driving online sales, just like we do at StudySmarter. Use keywords from the job description to show you’re a perfect fit!

    Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for digital innovation and how you’ve influenced stakeholders in previous roles. We want to see your personality come through, so don’t hold back!

    Showcase Your Achievements: Quantify your successes! Whether it’s boosting online sales or enhancing customer experience, use numbers to back up your claims. At StudySmarter, we love seeing tangible results that demonstrate your impact.

    Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at StudySmarter!

    How to prepare for a job interview at Shanghai VIM Industrial Design Co., Ltd.

    ✨Know Your Digital Stuff

    Make sure you brush up on the latest trends in eCommerce and digital marketing. Be ready to discuss your experience with big platforms and how you've driven online sales in the past. This role is all about performance, so having specific examples of your successes will really impress.

    ✨Showcase Your Leadership Skills

    As a Digital Director, you'll be leading a team of around 30 people. Prepare to talk about your leadership style and how you've successfully managed multidisciplinary teams. Think of examples where you've influenced senior stakeholders and driven change – this will show you're the right fit for the role.

    ✨Understand the Business Landscape

    Familiarise yourself with Holland & Barrett's current digital strategy and their competitors. Being able to discuss how you can help them not just keep up but set the pace will demonstrate your commercial sharpness and entrepreneurial mindset. Do your homework!

    ✨Prepare Questions That Matter

    Interviews are a two-way street, so come armed with insightful questions. Ask about their vision for digital growth and how they see the role evolving. This shows you're genuinely interested and thinking long-term about your potential impact on the company.

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