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- Tasks: Manage and grow Instagram and TikTok for aesthetic clinics with creative content and ads.
- Company: Join a dynamic team in the beauty and aesthetics industry.
- Benefits: Flexible hybrid work, part-time hours, and hands-on experience.
- Why this job: Make a real impact on social media presence while working closely with leadership.
- Qualifications: Proven experience with Instagram, TikTok, and paid ads; creativity is key!
- Other info: Exciting opportunity to shape brand strategies in a trendy environment.
The predicted salary is between 30000 - 42000 £ per year.
Contract: Freelance · Part-time (6 months)
Location: Hybrid · London
About the role
We’re looking for a hands-on Social Media & Paid Ads Manager to grow the Instagram and TikTok presence of a portfolio of aesthetic clinics. You’ll work closely with the founder, turning business goals into high-impact content and paid campaigns.
Responsibilities
- Manage Instagram and TikTok end to end
- Define and execute content strategies aligned with trends and brand
- Support or lead content creation and recordings
- Manage and optimise Meta and TikTok paid ads
- Analyse performance and continuously optimise results
Must-Have
- Proven experience with Instagram & TikTok (content + strategy)
- Hands-on experience with Meta Ads and TikTok Ads
- Strong understanding of beauty / aesthetics / lifestyle trends
- Proactive, creative, and comfortable owning the role
Nice-to-Have
- Experience with aesthetic or medical clinics
- Social media and content creation tools (Canva, Adobe, CapCut, etc.)
High-impact role, close collaboration with leadership, flexible hybrid setup in London.
Social Media & Paid Ads Manager – Instagram & TikTok - Freelance in London employer: Shakers
Contact Detail:
Shakers Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media & Paid Ads Manager – Instagram & TikTok - Freelance in London
✨Tip Number 1
Get your social media game on point! Showcase your skills by creating a killer portfolio that highlights your best Instagram and TikTok campaigns. We want to see how you can turn trends into engaging content!
✨Tip Number 2
Network like a pro! Connect with industry folks on LinkedIn or attend local events in London. We all know that sometimes it’s not just what you know, but who you know that can land you that freelance gig.
✨Tip Number 3
Don’t be shy about reaching out! If you see a clinic or brand you love, drop them a message showcasing your ideas for their social media. We believe in taking the initiative – it could lead to an exciting opportunity!
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities waiting for talented individuals like you. Make sure your application stands out by tailoring it to the role and showing off your passion for beauty and aesthetics.
We think you need these skills to ace Social Media & Paid Ads Manager – Instagram & TikTok - Freelance in London
Some tips for your application 🫡
Show Off Your Social Skills: When you're writing your application, make sure to highlight your experience with Instagram and TikTok. We want to see how you've turned trends into engaging content before, so share specific examples that showcase your creativity and strategy!
Tailor Your Content Strategy: Don’t just send a generic application! Tailor your content strategy to align with our brand and the aesthetic clinics we work with. Show us you understand the beauty and lifestyle trends that matter, and how you can leverage them for impactful campaigns.
Be Data-Driven: We love numbers! Include any metrics or results from your previous campaigns in your application. Whether it’s engagement rates or conversion stats, showing us how you’ve optimised ads on Meta and TikTok will definitely catch our eye.
Keep It Professional Yet Personal: While we appreciate professionalism, don’t be afraid to let your personality shine through in your application. We’re looking for someone proactive and creative, so a bit of flair in your writing can help us see if you’re the right fit for our team!
How to prepare for a job interview at Shakers
✨Know Your Platforms Inside Out
Make sure you’re well-versed in Instagram and TikTok trends. Familiarise yourself with the latest features, popular content styles, and successful campaigns in the beauty and aesthetics niche. This will show your potential employer that you’re not just a user but a strategic thinker.
✨Showcase Your Creative Side
Prepare a portfolio of your previous work that highlights your content creation skills. Include examples of posts, ads, and campaigns you've managed. If possible, bring along case studies that demonstrate how your strategies led to increased engagement or sales.
✨Be Ready to Discuss Analytics
Since the role involves managing and optimising paid ads, brush up on your analytical skills. Be prepared to discuss how you’ve used data to inform your decisions in past roles. Highlight specific metrics you’ve improved and how you achieved those results.
✨Ask Insightful Questions
At the end of the interview, don’t shy away from asking questions. Inquire about the company’s current social media strategy, their target audience, or upcoming campaigns. This shows your genuine interest in the role and helps you gauge if it’s the right fit for you.
