Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead strategic marketing initiatives and execute high-impact campaigns in the Pharma industry.
- Company: Join SGS, the global leader in testing, inspection, and certification with a commitment to sustainability.
- Benefits: Enjoy a dynamic work environment with minimal travel and opportunities for professional growth.
- Why this job: Make a real impact in a fast-paced setting while collaborating with experts and driving brand visibility.
- Qualifications: 6+ years in digital marketing, strong content creation skills, and experience in the Pharma sector required.
- Other info: This is a maternity cover role, perfect for those looking to lead in a global organisation.
The predicted salary is between 43200 - 72000 £ per year.
We are SGS – the world’s leading testing, inspection and certification company. We are recognized as the global benchmark for sustainability, quality and integrity. Our 99,600 employees operate a network of 2,600 offices and laboratories around the world.
PRIMARY RESPONSIBILITIES
As part of the Global Marketing team, you will drive strategic marketing initiatives that enhance brand positioning, lead generation, and business growth within the Pharma industry. You will develop and execute high-impact marketing campaigns, craft compelling content, and manage multichannel promotional strategies to strengthen SGS’s market presence.
KEY RESPONSIBILITIES
- Participate in the development of the overall global strategy for the business unit, including setting key markets, services, and financial targets.
- Develop and implement the annual marketing strategy in collaboration with the VP of Pharma and cross-functional teams.
- Manage and optimize the global marketing budget, ensuring efficient resource allocation.
- Lead the creation of digital and print campaigns to increase brand visibility and audience engagement.
- Define go-to-market strategies for new services, product launches, or geographic expansions.
- Collaborate with subject matter experts to create and maintain marketing assets (fact sheets, brochures, whitepapers, articles, presentations).
- Develop consistent messaging for web, email, webinars, and social media platforms.
- Execute and analyze organic and paid marketing campaigns, including PPC, account-based marketing, and lead generation initiatives.
- Design and oversee the production of marketing collateral, working with agencies as needed.
- Oversee social media and email marketing strategies to maximize engagement and visibility.
- Ensure all marketing activities comply with SGS branding, digital guidelines, and regulations (GDPR, industry standards, etc.).
- Plan and coordinate participation in industry events, trade shows, and webinars.
- Build and maintain relationships with internal and external stakeholders, including industry associations and media partners.
- Monitor and analyze marketing performance metrics, adjusting strategies based on insights.
- Track market trends and the competitive landscape to inform strategic decisions.
PROFILE & REQUIRED SKILLS
- 6+ years of experience in digital marketing, content strategy, and campaign execution.
- Strong skills in content creation, copywriting, and visual marketing.
- Hands-on experience with social media marketing (LinkedIn) and email automation tools.
- Solid understanding of the Pharma and Biopharma industries.
- Detail-oriented with a focus on high-quality content delivery.
- Strong collaboration skills and ability to engage with senior stakeholders.
- Proficiency in marketing automation platforms (Eloqua, Salesforce) and design tools (Canva or similar).
- Experience in event management, including logistics and promotion.
- Fluent in English with excellent communication skills; additional languages are a plus.
- Data-driven mindset with experience analyzing KPIs and optimizing campaigns.
- Ability to work effectively in a global, fast-paced environment with cross-functional teams.
Preferred location is Europe. This position requires minimal global travel (1-2 times a year). This maternity cover role offers an exciting opportunity to lead impactful marketing initiatives within a leading global organization, contributing to the growth of SGS’s Pharma SBU. If you thrive in a dynamic, results-driven environment, we encourage you to apply!
Global Marketing Manager, Pharma (Maternity Cover) employer: SGS Société Générale de Surveillance SA
Contact Detail:
SGS Société Générale de Surveillance SA Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Marketing Manager, Pharma (Maternity Cover)
✨Tip Number 1
Familiarise yourself with the latest trends in the Pharma industry. Understanding current market dynamics and challenges will help you speak confidently about how you can contribute to SGS's strategic marketing initiatives.
✨Tip Number 2
Network with professionals in the Pharma marketing space, especially those who have experience with digital campaigns. Engaging with industry experts can provide insights and potentially valuable connections that may help you stand out during the selection process.
✨Tip Number 3
Showcase your experience with marketing automation tools and social media platforms, particularly LinkedIn. Be prepared to discuss specific campaigns you've managed and the results achieved, as this will demonstrate your hands-on expertise.
✨Tip Number 4
Prepare to discuss your approach to collaboration with cross-functional teams. Highlight any past experiences where you successfully engaged with senior stakeholders, as this role requires strong collaboration skills to drive marketing strategies effectively.
We think you need these skills to ace Global Marketing Manager, Pharma (Maternity Cover)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, content strategy, and campaign execution. Emphasise your skills in managing marketing budgets and leading campaigns, as these are crucial for the Global Marketing Manager role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the Pharma industry and your ability to drive strategic marketing initiatives. Use specific examples from your past experience to demonstrate how you can contribute to SGS’s goals.
Showcase Your Skills: In your application, highlight your proficiency with marketing automation platforms and design tools. Mention any hands-on experience with social media marketing and email automation, as these are key components of the role.
Research SGS: Familiarise yourself with SGS’s brand, values, and recent marketing initiatives. This knowledge will help you tailor your application and show your genuine interest in the company and the position.
How to prepare for a job interview at SGS Société Générale de Surveillance SA
✨Showcase Your Marketing Expertise
Be prepared to discuss your previous experience in digital marketing and content strategy. Highlight specific campaigns you've executed, focusing on the results achieved and how they align with the responsibilities of the Global Marketing Manager role.
✨Understand the Pharma Industry
Demonstrate your knowledge of the Pharma and Biopharma industries during the interview. Familiarise yourself with current trends, challenges, and key players in the market to show that you can contribute effectively to SGS's strategic initiatives.
✨Prepare for Collaboration Questions
Since this role involves working with cross-functional teams and senior stakeholders, be ready to share examples of how you've successfully collaborated in the past. Discuss your approach to building relationships and managing expectations.
✨Data-Driven Decision Making
Emphasise your data-driven mindset by discussing how you've used KPIs to analyse and optimise marketing campaigns. Be prepared to provide examples of how your insights led to improved performance and decision-making in previous roles.
