At a Glance
- Tasks: Join us as an SEO Specialist to boost our online presence and drive traffic!
- Company: We're a leading distributor in Birmingham, known for innovation and exceptional results.
- Benefits: Enjoy a collaborative work environment with opportunities for growth and creativity.
- Why this job: Make a real impact by optimizing strategies and working with exciting brands.
- Qualifications: Experience in SEO and Google Ads is a must; digital marketing qualifications are a plus.
- Other info: Located in the city center, just minutes from transport links!
The predicted salary is between 28800 - 43200 £ per year.
SF Recruitment are supporting one of the UK's largest distributor to convenience retailers, our client is based in the heart of Birmingham in a new office in the City Centre, just minutes from transport links.
They are a dynamic and innovative business dedicated to delivering exceptional results. They are committed to pushing the boundaries of what is possible and taking on exciting brands that make a real impact. They believe in fostering a collaborative and inclusive work environment that values creativity, accountability, and growth.
Role Overview:
As an SEO Specialist, you will play a key role in improving online visibility and driving targeted traffic to the company website. You will be responsible for creating, implementing, and optimizing both organic search strategies and paid advertising campaigns. Working collaboratively with the marketing team, you will ensure that digital efforts align with business goals and deliver measurable results.
Key Responsibilities:
- Develop and execute SEO strategies to enhance organic search rankings and drive traffic.
- Manage and optimise Google Ads campaigns to achieve key performance indicators (KPIs) and maximize ROI.
- Conduct in-depth keyword research to identify opportunities for growth in organic and paid search.
- Perform technical SEO audits, resolving issues to improve website performance and user experience.
- Collaborate with content teams to create high-quality, optimized content.
- Monitor, analyse, and report on SEO and PPC campaign performance, providing actionable insights.
- Stay updated with the latest SEO and Google Ads trends, tools, and algorithm changes.
- Conduct competitor analysis to identify areas for improvement and growth opportunities.
Requirements:
- Proven experience in SEO and Google Ads campaign management.
- Strong knowledge of SEO tools such as Google Analytics, Google Search Console, SEMrush, or Ahrefs.
- A solid understanding of on-page, off-page, and technical SEO practices.
- Hands-on experience with Google Ads, including campaign creation, optimisation, and performance analysis.
- Analytical skills to interpret data, track progress, and recommend improvements.
- Excellent communication skills and the ability to work collaboratively with teams.
- Strong organizational skills and the ability to manage multiple projects effectively.
- A relevant qualification in digital marketing or a related field.
SEO Specialist employer: SF Recruitment
Contact Detail:
SF Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Specialist
✨Tip Number 1
Familiarize yourself with the latest SEO trends and tools. Since the role requires a strong knowledge of tools like Google Analytics and SEMrush, make sure you can demonstrate your proficiency in these during the interview.
✨Tip Number 2
Prepare to discuss specific SEO strategies you've implemented in the past. Be ready to share measurable results from your previous campaigns, as this will showcase your ability to drive traffic and improve online visibility.
✨Tip Number 3
Highlight your collaborative skills. Since the position involves working closely with the marketing team, think of examples where you've successfully collaborated on projects to achieve common goals.
✨Tip Number 4
Stay updated on competitor strategies. Conducting competitor analysis is part of the job, so being knowledgeable about what others in the industry are doing can give you an edge in discussions during the interview.
We think you need these skills to ace SEO Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in SEO and Google Ads management. Include specific examples of successful campaigns you've worked on and the tools you've used, such as Google Analytics or SEMrush.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and how your skills align with the company's goals. Mention your understanding of their commitment to innovation and collaboration, and how you can contribute to their success.
Showcase Your Analytical Skills: Provide examples of how you've used data to drive decisions in previous roles. Highlight any experience you have with monitoring and reporting on SEO and PPC campaign performance, as this is crucial for the role.
Research the Company: Familiarize yourself with the company’s values and recent projects. This will help you tailor your application and demonstrate your genuine interest in joining their team.
How to prepare for a job interview at SF Recruitment
✨Showcase Your SEO Knowledge
Be prepared to discuss your experience with SEO tools like Google Analytics and SEMrush. Highlight specific strategies you've implemented in the past and the results they achieved.
✨Demonstrate Analytical Skills
Expect questions that assess your ability to analyze data. Prepare examples of how you've used data to drive decisions in previous roles, particularly in optimizing campaigns.
✨Collaborative Mindset
Since the role involves working closely with marketing and content teams, be ready to share examples of successful collaborations. Emphasize your communication skills and how you foster teamwork.
✨Stay Updated on Trends
Show your passion for the industry by discussing recent trends in SEO and Google Ads. Mention any relevant blogs, podcasts, or resources you follow to stay informed.