Senior Sales Development Representative DACH in London

Serviceware's UK based Senior Enterprise SDR function plays a critical role in driving high value, well qualified pipeline for the DACH Sales organisation, with a strong focus on large enterprise and strategic accounts. This role is centred on new logo acquisition for Serviceware Financial, which is our market leading IT Financial Management (ITFM) and Technology Business Management (TBM) SaaS solution. You will partner closely with the DACH Sales team and Marketing to build pipeline across Germany, Austria, and Switzerland.

You will act as a hunter and proactively target senior stakeholders in Finance, IT, Procurement, Controlling, and Shared Services to understand their challenges and determine how Serviceware Financial can help transform their IT cost transparency, budgeting, forecasting, and strategic value realisation. This role requires native level or fluent German and strong familiarity with enterprise buying centres in the DACH region. You will create a positive and highly professional first impression and ensure every prospect experiences best in class engagement. You will qualify prospects rigorously, secure discovery meetings for the DACH Account Executives, and maintain exceptional discipline around follow up, prioritisation, and CRM hygiene.

Key Responsibilities:

• Conduct high level outreach and value based conversations with CIO, CFO, Head of IT Controlling, IT Finance, and Procurement stakeholders across large enterprises in DACH.
• Execute structured outbound sales campaigns targeting strategic accounts for Serviceware Financial.
• Complete 100 plus targeted outreach activities per day including phone, email, LinkedIn, and sequences while maintaining a high standard of quality and personalisation.
• Qualify opportunities by identifying pain points related to IT cost transparency, budgeting, forecasting, cost allocation, IT planning, or FinOps alignment.
• Generate high quality pipeline through outbound prospecting, inbound follow up, events, webinars, and marketing campaigns.
• Work closely with Regional Sales Managers to secure high value discovery meetings and support territory planning.
• Research DACH accounts to identify organisational structures, stakeholders, and buying signals.
• Maintain excellent CRM discipline including HubSpot with contact enrichment, activity logging, and sequence tracking.
• Represent Serviceware at conferences, trade shows, and industry events as required.
• Contribute to team learning, playbook development, and best practice sharing.

What You Need to Be Successful:

• Fluent or native German is essential, as well as English.
• Previous experience in a professional sales environment (SDR or BDR experience in SaaS or enterprise IT preferred).
• Experience engaging senior stakeholders by phone, email, or video.
• Strong understanding of enterprise IT, Finance, or SaaS business models with exposure to ITFM, TBM, FinOps, ESM, ITSM, or Financial Planning being an advantage.
• Excellent written and verbal communication skills in both English and German.
• Highly organised with the ability to prioritise, multitask, and operate effectively in a fast paced environment.
• High energy, positive attitude, resilience, and a strong desire to exceed targets.
• Natural curiosity, strong problem solving mindset, and willingness to learn complex enterprise value propositions.
• Experience with CRM systems (HubSpot is an advantage).
• Strong follow up discipline and attention to detail.
• Ambition to progress into enterprise sales roles within Serviceware.

About Serviceware:

Serviceware SE is a publicly listed European software company headquartered in Germany with offices across Europe. Our mission is to help enterprises maximise the value of their IT investments by delivering best in class IT Financial Management and Enterprise Service Management solutions. Serviceware Financial empowers CIOs and CFOs with full transparency into IT costs enabling better decision making, cost optimisation, strategic planning, and alignment to business value. Many of the world's largest and most complex enterprises trust Serviceware to manage billions in IT spend. Serviceware is an equal opportunity employer. We welcome and encourage diversity in all aspects of the workplace.