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- Tasks: Lead the marketing team and drive innovative strategies for exciting projects.
- Company: Join a forward-thinking company focused on electrification and renewable technologies.
- Benefits: Enjoy perks like an early finish on Fridays, cycle to work scheme, and complimentary refreshments.
- Why this job: Be part of a dynamic culture that values creativity and collaboration across teams.
- Qualifications: A degree or equivalent experience in marketing, with strong organisational skills required.
- Other info: International travel may be needed; perfect for those seeking adventure!
The predicted salary is between 34000 - 50000 £ per year.
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Position:
Marketing Manager
Location:
Watton
Salary:
£40k – £50k
Duties and Responsibilities:
- Lead the Marketing team, driving the development of marketing strategy and overseeing the planning and execution of projects, including website design and development, CRM, and performance reporting.
- Collaborate with management teams to develop and present strategies to refresh the corporate identity, aligning the business focus with industry trends in process electrification and renewable technologies.
- Work closely with cross-functional teams (including Sales, Engineering, and R&D) to create and design engaging content for product launches and sales initiatives across both digital and traditional marketing channels.
- Conduct research on market trends, target audiences, competitors, customer feedback, and the end-to-end consumer journey.
- Define campaign goals, establish key performance indicators (KPIs), and regularly evaluate and report the performance of all digital marketing campaigns against targets.
- Oversee the copywriting of technical articles and white papers in collaboration with engineering teams, ensuring the production of high-quality content for both web and presentation use.
- Prepare monthly marketing reports, identifying areas for improvement and recommending strategic adjustments based on analysis of web traffic and search engine data.
- Brief team members on project objectives, monitor progress, and ensure projects are delivered on time and within scope.
- Identify and manage the resources required to support project demands, including internal staffing, budget, and external contractors.
- Manage content across all platforms, working with department heads to keep published materials up to date and accurate.
- Maintain and update all social media platforms and company websites with regular news and developments.
- International travel may be required.
Key Skills and Experience:
- Strong organisational and planning skills.
- Experience in an engineering or manufacturing environment is beneficial.
- Proven experience managing creative and web development projects.
- Degree or equivalent industry experience.
- Experience in copywriting technical documents.
- Solid understanding of SEO and its application in marketing strategies.
Key Stakeholders and Interfaces:
- Management Teams: Reporting and presenting the ongoing management of projects and departmental activities.
- Sales: Collaborating with sales teams to understand market trends and support the creation of content, campaigns, and materials for communicating product information to customers.
- Research & Development: Partnering with R&D on creative content for campaigns and supporting sales efforts.
- Quality Control/Assurance: Ensuring accurate document control of technical information for digital and print content.
- IT: Coordinating with IT for technical support and platform management.
- Accounts: Supporting annual departmental budgeting and overhead planning.
- External Partners: Managing communication with subcontractors and suppliers.
Benefits:
- Company pension
- Early finish on Fridays
- Cycle to work scheme
- On-site parking
- Sick pay
- Complimentary tea, coffee, milk, and fresh fruit
Sounds like something you would be interested in? Hit apply or contact Lewis Woollard directly at 01603 415 100.
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Marketing Manager employer: Serve Talent
Contact Detail:
Serve Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in process electrification and renewable technologies. This knowledge will not only help you during interviews but also demonstrate your genuine interest in the industry.
✨Tip Number 2
Network with professionals in the engineering and manufacturing sectors. Attend relevant events or join online forums to connect with potential colleagues and gain insights into the company culture at StudySmarter.
✨Tip Number 3
Prepare to discuss your experience with managing creative projects and how you've successfully collaborated with cross-functional teams. Be ready to share specific examples that highlight your leadership skills.
✨Tip Number 4
Brush up on your SEO knowledge and be prepared to discuss how you've applied it in previous marketing strategies. This will show that you understand the importance of digital marketing in today's landscape.
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, especially in managing teams and projects. Emphasise any experience you have in engineering or manufacturing environments, as this is beneficial for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the company's focus on process electrification and renewable technologies. Discuss how your skills align with their needs and mention specific examples of past successes in similar roles.
Showcase Your Skills: In your application, clearly outline your organisational and planning skills. Provide examples of how you've successfully managed creative and web development projects, and highlight your experience with SEO and copywriting technical documents.
Research the Company: Familiarise yourself with the company's current marketing strategies and recent developments. This will help you tailor your application and demonstrate your genuine interest in the position during any potential interviews.
How to prepare for a job interview at Serve Talent
✨Showcase Your Leadership Skills
As a Marketing Manager, you'll be leading a team. Be prepared to discuss your leadership style and provide examples of how you've successfully managed projects and motivated your team in the past.
✨Demonstrate Industry Knowledge
Familiarise yourself with the latest trends in process electrification and renewable technologies. Showing that you understand the industry will impress the interviewers and demonstrate your commitment to the role.
✨Prepare for Technical Discussions
Since the role involves copywriting technical documents and collaborating with engineering teams, brush up on relevant technical jargon and concepts. This will help you communicate effectively during the interview.
✨Highlight Your Analytical Skills
Be ready to discuss how you've defined campaign goals and measured success in previous roles. Providing specific examples of KPIs you've established and how you've used data to drive marketing strategies will set you apart.
