EMEA Field Marketing & ABM Lead in London

EMEA Field Marketing & ABM Lead in London

London Full-Time 59400 - 72600 £ / year (est.) On-site
Serval - Account Executive, Mid Market -EMEA

At a Glance

  • Tasks: Lead creative marketing initiatives and collaborate with sales across EMEA.
  • Company: Join a dynamic team at Serval, a forward-thinking company.
  • Benefits: Competitive salary, travel opportunities, and a chance to shape marketing strategies.
  • Other info: Exciting role with opportunities for growth and creativity.
  • Why this job: Be a pioneer in building impactful marketing programs in a vibrant region.
  • Qualifications: Experience in marketing and strong collaboration skills required.

The predicted salary is between 59400 - 72600 £ per year.

Serval is seeking its first Field Marketing & ABM hire in EMEA to partner with Sales and build a field motion across UK&I, DACH, Benelux, and the Nordics.

You will craft programs, design 1:1 to 1: many experiences, and lead ABM initiatives to open doors and advance deals.

This build role requires creativity, regional program leadership, and strong collaboration with a US marketing team.

Based in London with 25% travel across EMEA, up to 50% seasonally.

EMEA Field Marketing & ABM Lead in London employer: Serval - Account Executive, Mid Market -EMEA

Serval is an attractive employer due to its focus on innovation and employee collaboration. The company provides opportunities for professional growth in a fast-paced environment, allowing team members to shape the future of AI automation. With a mission to eliminate manual processes, employees can take pride in contributing to meaningful advancements in enterprise efficiency.

Serval - Account Executive, Mid Market -EMEA

Contact Details:

Serval - Account Executive, Mid Market -EMEA Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land EMEA Field Marketing & ABM Lead in London

✨Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Serval - Account Executive, Mid Market -EMEA and show them what you can bring to the table.

✨Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Serval - Account Executive, Mid Market -EMEA are looking for.

✨Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Serval - Account Executive, Mid Market -EMEA on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

✨Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Serval - Account Executive, Mid Market -EMEA. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace EMEA Field Marketing & ABM Lead in London

Field Marketing
Account-Based Marketing (ABM)
Program Development
Event Design
Collaboration
Creativity
Regional Program Leadership

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Serval - Account Executive, Mid Market -EMEA. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Serval - Account Executive, Mid Market -EMEA:Show us that you’ve done your homework! In your application, briefly mention what you admire about Serval - Account Executive, Mid Market -EMEA’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Serval - Account Executive, Mid Market -EMEA

✨Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Serval - Account Executive, Mid Market -EMEA will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

✨Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

✨Be Ready for Scenario-Based Questions

At Serval - Account Executive, Mid Market -EMEA, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

✨Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.