Posted 1 week ago Remote Expert Proposals 8 Duration 03 to 06 months
Description
Company Overview
At Metro Retail Group, we direct the digital presence, local SEO infrastructure, and promotional strategies for dozens of retail franchise locations across the UK. Our goal is to drive foot traffic into physical storefronts while maintaining unified corporate standards across every unit.
Core Execution Areas
Synchronizing store directories, GBP profiles, and localized business data across multi-unit networks
Developing structured promotional assets and copy localized for specific UK franchise territories
Conducting routine brand consistency and local search visibility audits across all locations
Aligning store-level promotional campaigns with broader corporate marketing objectives
Ideal Candidate Profile
Proven background managing local SEO, directory syncs, and digital assets for multi-location or enterprise brands
Familiarity with the UK retail landscape and multi-unit marketing dynamics
High attention to accuracy, corporate brand compliance, and campaign consistency across regions
Contract Scope & Selection
This role is intended for experienced local search specialists capable of handling enterprise-grade store networks.
We aim to build an ongoing relationship with a qualified specialist who can seamlessly manage our growing network of UK storefronts. If you have the experience to keep our store data accurate and boost local visibility, we would love to see your proposal.
How are store location data and directory updates managed across the network?
We utilize centralized management workflows for hyper-local directory syncs and GBP updates, allowing specialists to execute changes efficiently across all store branches while maintaining full brand consistency.
How are promotional assets and updates distributed across different store branches?
We are looking for an experienced SEO specialist to manage and improve the local search visibility of a multi-location business. The project includes location-based SEO strategy, optimization, technical improvements, local landing pages, and performance tracking.
We are looking for an experienced Google Local Services Ads (LSA) Specialist to set up, manage, and optimize our Local Services Ads campaigns. The freelancer should have proven experience with LSA setup, lead generation, optimization, budget management, and performance tracking.
Multi-Location Local SEO Specialist for UK Retail Franchise Network employer: SerpWorks
At SerpWorks, we pride ourselves on fostering a dynamic and innovative work culture that empowers our employees to excel in their roles. As an Outbound Prospecting Automation Architect, you will have access to cutting-edge tools and technologies, along with ample opportunities for professional growth and development within the thriving UK market. Join us to be part of a collaborative team that values creativity and drives impactful results in lead generation automation.