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- Tasks: Drive sales and develop customer relationships in the Midlands for CNC machines.
- Company: Join a dynamic disruptor in the UK machine tool market with rapid growth.
- Benefits: Enjoy a competitive salary, commission, 33 days holiday, and funded international travel.
- Why this job: Be part of a supportive team with real career progression and autonomy.
- Qualifications: 3+ years in technical sales with strong CNC machining knowledge required.
- Other info: Opportunity to represent the company at industry exhibitions and international trips.
The predicted salary is between 44000 - 66000 £ per year.
Location: Midlands / Hybrid
Basic Salary: Up to £55,000 | Genuine OTE £100K+
Benefits: 5% Discount-Based Commission Scheme + Bonus + 33 Days Holiday + Pension + Company Car/Allowance + Laptop & Phone + Funded International Travel + Training + Career Progression
The Company: This is a standout opportunity to join one of the most talked-about disruptors in the UK machine tool market. The business was founded just before MACH last year by three top-performing sales managers, who came together with a shared vision: to offer high-performance, affordable CNC machinery with a fresh, customer-first approach. In just over a year, they have made a major impact, delivering an impressive volume of repeat business, building a loyal customer base, and exceeding all early sales expectations. The combination of competitive pricing, robust machine capabilities (with AOVs ranging from £35K to £250K), and a well-established service network of trusted subcontractors has earned them strong approval from customers across the UK. Following this success, they are now seeking to expand their team with a Technical Sales Engineer to take ownership of the Midlands territory.
The Role: This is a hands-on, autonomous sales role suited to someone with a strong CNC machining or tooling background, who enjoys consultative selling and is passionate about helping customers find the right solution.
- Drive new business and develop the Midlands territory
- Sell a full range of CNC machines:
- Vertical Machining Centres
- Turning Centres
- 5-Axis Machining Centres
- Sliding Head Lathes
- Automation Solutions
Key Requirements:
- At least 3 years' experience in a technical sales role within CNC or machine tools
- Strong machining knowledge with the ability to understand and demonstrate machine capabilities
- Proven track record of achieving or exceeding sales targets
- Excellent interpersonal and presentation skills
- Willing to travel across the Midlands with occasional overseas visits
Why Join?
- Be part of a fast-growing, agile company with major momentum in the UK market
- Work alongside founders with a proven sales pedigree and supportive leadership
- Benefit from a market-leading commission structure (up to 5%) with a genuine £100K+ OTE
- Enjoy autonomy, flexibility, and real career progression in a high-performance environment
- Sell a product that is exceeding customer expectations both in capability and value
To apply contact (url removed)
Sales engineer employer: SER Limited
Contact Detail:
SER Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales engineer
✨Tip Number 1
Familiarise yourself with the latest CNC machine technologies and trends. Being knowledgeable about the products you’ll be selling will not only boost your confidence but also impress potential employers during interviews.
✨Tip Number 2
Network within the CNC machining industry. Attend relevant trade shows, exhibitions, or local meetups to connect with professionals in the field. This can lead to valuable insights and potentially even referrals for job opportunities.
✨Tip Number 3
Prepare to discuss your previous sales achievements in detail. Be ready to share specific examples of how you’ve met or exceeded sales targets, as this will demonstrate your capability and fit for the role.
✨Tip Number 4
Research the company thoroughly before your interview. Understand their product offerings, market position, and customer base. This knowledge will help you tailor your responses and show genuine interest in joining their team.
We think you need these skills to ace Sales engineer
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in technical sales, particularly within CNC or machine tools. Emphasise any achievements related to sales targets and customer relationships.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for consultative selling and your understanding of CNC machinery. Mention specific examples of how you've helped customers find solutions in the past.
Highlight Relevant Skills: In your application, focus on key skills such as interpersonal communication, presentation abilities, and your technical knowledge of CNC machines. These are crucial for the role of a Technical Sales Engineer.
Show Enthusiasm for the Company: Research the company and express your excitement about joining a fast-growing disruptor in the UK machine tool market. Mention how you align with their customer-first approach and vision.
How to prepare for a job interview at SER Limited
✨Know Your CNC Machines
Make sure you have a solid understanding of the different types of CNC machines, such as Vertical Machining Centres and 5-Axis Machining Centres. Be prepared to discuss their capabilities and how they can benefit potential customers.
✨Demonstrate Your Sales Success
Come ready to share specific examples of how you've achieved or exceeded sales targets in your previous roles. Highlight any consultative selling experiences that showcase your ability to understand customer needs and provide tailored solutions.
✨Showcase Your Interpersonal Skills
Since this role involves building long-term relationships with customers, be prepared to demonstrate your excellent interpersonal and presentation skills. Practice articulating your thoughts clearly and confidently, as this will be crucial during customer visits and demonstrations.
✨Research the Company and Market
Familiarise yourself with the company’s vision and recent achievements in the CNC machine tool market. Understanding their customer-first approach and competitive pricing strategy will help you align your answers with their values during the interview.
