Head of Ecommerce & Digital Experience

Head of Ecommerce & Digital Experience

Full-Time 40000 - 50000 £ / year (est.) Home office (partial)
Sephora

At a Glance

  • Tasks: Lead SEPHORA UK's e-commerce strategy and create inspiring digital experiences.
  • Company: Join SEPHORA, a global beauty leader committed to creativity and inclusivity.
  • Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
  • Other info: Be part of a diverse team that celebrates every identity.
  • Why this job: Shape the future of beauty in a fast-growing digital market.
  • Qualifications: Experience in e-commerce leadership and a passion for digital innovation.

The predicted salary is between 40000 - 50000 £ per year.

At SEPHORA UK, beauty isn’t just what we sell - it’s who we are.

It’s the freedom to express yourself, the thrill of discovering something new, and the power of belonging to a community that celebrates every identity.

From our beginnings in France to becoming part of the LVMH family, we’ve always pushed boundaries through creativity, innovation, and inclusivity.

Today, as we continue our exciting expansion across the UK, we’re looking for passionate, driven individuals to help shape the future of prestige beauty in one of the world’s most dynamic retail markets.

The Opportunity

As our Head of E-commerce & Digital Experience, you’ll play a pivotal role in shaping the next chapter of SEPHORA UK’s digital growth.

In a market of exceptional expansion, e-commerce is a strategic pillar of our business - driving customer acquisition, engagement, loyalty and profitable growth.

You’ll lead the strategy and evolution of our digital business across web and app, creating seamless, inspiring and commercially powerful experiences that bring the magic of SEPHORA to life online.

Working closely with Commercial, Marketing, Tech, Retail, Operations, CRM, Regional and Global teams, you’ll help position SEPHORA UK as one of the leading digital markets in Europe - championing innovation, customer obsession and best-in-class omnichannel thinking.

  • What You’ll Be Doing…
  • Build and drive SEPHORA UK’s e-commerce strategy, digital roadmap and growth priorities in line with business ambition and customer needs.
  • Accelerate online sales, conversion, customer engagement and lifetime value, while balancing commercial performance with a best-in-class customer experience.
  • Own and evolve the digital product roadmap across web and app, partnering closely with Tech to prioritise developments that deliver the greatest customer and business impact.
  • Continuously improve the customer journey across personalisation, on-site merchandising, search, product discovery, UX, SEO, GEO, AI-enabled experiences and site performance.
  • Lead the execution of digital campaigns, promotions, launches, drops, key trading moments and seasonal activations that excite customers and drive conversion.
  • Build strategic growth plans with priority brand partners, maximising visibility opportunities and creating differentiated digital experiences.
  • Champion innovation across digital beauty, testing new technologies, customer experiences, automation, agentic commerce and emerging retail trends.
  • Ensure every digital touchpoint reflects SEPHORA’s premium positioning, unique curation and passion for beauty storytelling.
  • Partner cross-functionally with Revenue Growth Management, Marketing, CRM, Retail, Brand, Operations, Customer Care and Technology to deliver seamless omnichannel journeys.
  • Monitor and optimise digital P&L drivers including payment, shipping, fraud, returns and customer care, identifying opportunities to improve efficiency and experience.
  • Build, lead and develop a high-performing e-commerce organisation, creating scalable ways of working and a culture of accountability, collaboration and continuous improvement.
  • Act as a key interface with Regional and Global Digital teams, sharing best practice, driving alignment and positioning SEPHORA UK as an early adopter of global digital capabilities.
  • What You’ll Bring…
  • Significant experience in a senior digital, e-commerce or omnichannel leadership role, ideally within a multi-brand retail environment.
  • Deep expertise across e-commerce, digital product, customer experience and omnichannel retail.
  • Proven track record of growing a digital business and delivering profitable commercial performance.
  • Strong understanding of digital platforms, web and app ecosystems, UX, SEO, product discovery, personalisation and site optimisation.
  • Strong commercial and analytical capability, with the ability to connect customer insight, trading performance and business priorities.
  • Experience leading digital campaigns, commercial activations, brand partnerships and online growth initiatives.
  • Strong awareness of digital innovation, AI, automation and emerging commerce trends.
  • Proven experience building, leading and developing high-performing teams.
  • Excellent stakeholder management skills, with the ability to influence and collaborate across complex, matrixed organisations.
  • Experience working with external technology partners, agencies or strategic suppliers would be beneficial.

Together, we belong to something beautiful.

SEPHORA is proud to be an equal opportunity workplace for all.

We do not discriminate in recruitment, hiring, training, advancement, or other employment practices.

We celebrate diversity and are committed to creating and fostering an inclusive environment for all employees.

We welcome applications from all suitably qualified candidates.

Please note that we are unable to provide visa sponsorship for this role, so applicants must have the right to work in the UK at the start of employment and will be asked to provide relevant evidence.

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Head of Ecommerce & Digital Experience employer: Sephora

SEPHORA is an exceptional employer that fosters a dynamic and inclusive work culture in the heart of London. As a Talent Acquisition Intern, you will not only gain invaluable experience in recruitment but also enjoy unique benefits such as a generous employee discount and paid time off on your birthday, all while being part of a team that values growth and development.

Sephora

Contact Details:

Sephora Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Head of Ecommerce & Digital Experience

Get to Know Your E-commerce Community

Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like Sephora are looking for when hiring for a Head of Ecommerce & Digital Experience.

Showcase Your Skills with an Online Portfolio

In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to Sephora for the Head of Ecommerce & Digital Experience, a tangible demonstration of your skills could make a huge difference.

Attend E-commerce Events and Conferences

Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at Sephora as a Head of Ecommerce & Digital Experience, rub shoulders with their representatives when possible!

Utilise Company Resources

Don’t forget to check out Sephora’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Head of Ecommerce & Digital Experience.

We think you need these skills to ace Head of Ecommerce & Digital Experience

E-commerce Strategy
Digital Roadmap Development
Customer Engagement
Conversion Optimisation
Digital Product Management
User Experience (UX)
Search Engine Optimisation (SEO)

Some tips for your application 🫡

Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at Sephora, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.

Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with Sephora's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.

Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.

Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at Sephora. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.

How to prepare for a job interview at Sephora

Show Off Your E-commerce Know-How

In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that Sephora uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.

Portfolio Power: Showcase Your Results

For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.

Technical Questions: Prep for the Specifics

Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!

Engage in a Conversational Style

Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at Sephora. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!